Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

University of Colorado Boulder
Skills you'll gain: Chemical Engineering, Quantitative Research, Chemistry, Thermal Management, Mechanical Engineering, Engineering Calculations, Process Engineering, Numerical Analysis, Engineering Analysis, Statistical Methods, Differential Equations, Physics, Engineering, Simulation and Simulation Software, Probability Distribution, Mathematical Modeling, Applied Mathematics, Materials science, Open Source Technology, Simulations
Advanced · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Survey Creation, Surveys, Data Collection, Statistical Analysis, Data Analysis Software, Research Design, STATA (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Data Quality, Statistical Modeling, Qualitative Research, Interviewing Skills, Data Cleansing, R Programming
Beginner · Specialization · 3 - 6 Months

Universidad de Palermo
Skills you'll gain: Product Management, Strategic Marketing, Marketing, Product Strategy, Product Development, Consumer Behaviour, Customer Insights, Target Market, Customer experience strategy (CX), Brand Management, Product Lifecycle Management, Market Opportunities, Innovation
Beginner · Course · 1 - 4 Weeks

Erasmus University Rotterdam
Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Economics, Economic Development, Market Analysis, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Social Sciences, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Decision Making
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Ideation, Innovation, Business Strategies, Customer Insights, Market Analysis, New Business Development, Competitive Analysis, Value Propositions
Mixed · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Case Studies, Market Dynamics, Market Research, Behavioral Economics, Competitive Analysis, Analysis
Beginner · Course · 1 - 4 Weeks

California Institute of the Arts
Skills you'll gain: Graphic Design, Typography, Graphic and Visual Design Software, Adobe Creative Cloud, Design Elements And Principles, Adobe Photoshop, Adobe Illustrator, Design Software, Color Theory, Layout Design, Image Quality, Creativity
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Descriptive Statistics, Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistics, Data Modeling, Statistical Analysis, Business Analytics, Marketing Analytics, Analytics, Probability & Statistics, Data Analysis, Descriptive Analytics, Statistical Methods, Tableau Software, Statistical Modeling, A/B Testing, Time Series Analysis and Forecasting, Regression Analysis
Beginner · Course · 1 - 3 Months

University of Washington
Skills you'll gain: Presentations, Sales Presentation, Persuasive Communication, Microsoft PowerPoint, Public Speaking, Verbal Communication Skills, Data Visualization, Marketing Materials, English Language
Intermediate · Course · 1 - 4 Weeks

University of California San Diego
Skills you'll gain: Drug Development, Commercialization, Pharmaceuticals, Pharmacotherapy, Pharmacology, Intellectual Property, Sales Strategy, Clinical Trials, Portfolio Management, Strategic Partnership, Regulatory Affairs, Marketing Strategies, Business Strategies, Market Opportunities
Beginner · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Professional Networking, LinkedIn, Mentorship, Professional Development, Interviewing Skills, Social Media, Relationship Building, Social Media Strategy, Planning, Strategic Communication, Communication, Adaptability, Collaboration, Business Research, Negotiation, Leadership, Professionalism, Goal Setting, Personal Development, Market Research
Beginner · Specialization · 3 - 6 Months

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Lead Generation, Sales Development, Time Management, Business Writing, Salesforce, Writing, Productivity, Cold Calling, Sales Prospecting, Growth Mindedness, Verbal Communication Skills, Cultural Diversity, Empathy, Sales Enablement, Interviewing Skills, Professional Development, Sales
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months