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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Essential Skills for Comp & Benefits Professionals

    Skills you'll gain: Data Collection, Data Visualization, Data-Driven Decision-Making, Microsoft Excel, Project Management, Data Analysis, Compensation and Benefits, Google Sheets, Timelines, Data Cleansing, Agile Methodology, Employee Surveys, Focus Group

    4.4
    Rating, 4.4 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Calculus through Data & Modeling: Limits & Derivatives

    Skills you'll gain: Calculus, Mathematical Software, Data Analysis, Mathematical Theory & Analysis, Derivatives, Graphing, Algebra

    4.7
    Rating, 4.7 out of 5 stars
    ·
    209 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Cómo crear gráficos para tus redes sociales en Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Marketing, Content Creation, Graphical Tools, Graphic and Visual Design, Graphic Design, Design Elements And Principles, Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Sustainable high-end tourism

    Skills you'll gain: Service Design, Hospitality, Hospitality Management, Customer Insights, Hotels and Accommodations, Customer experience strategy (CX), Sustainable Business, Sustainable Development, Consumer Behaviour, Sustainability Standards, Strategic Marketing, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    42 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Data Visualization in Tableau: Create Dashboards and Stories

    Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Data Visualization, Interactive Data Visualization, Dashboard, Data Visualization Software, Tableau Software, Data Analysis, Exploratory Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Front-End Development Capstone Project

    Skills you'll gain: HTML and CSS, React.js, Front-End Web Development, Mockups, Web Design and Development, Web Development, Figma (Design Software), Web Design, UI Components, Application Deployment, Web Analytics and SEO, Databases, Software Development, GitHub

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    5 Ways to Build a Better LinkedIn Profile

    Skills you'll gain: LinkedIn, Photo Editing, Professional Networking, Social Media, Professional Development, Branding, Search Engine Optimization, Business Communication

    4.4
    Rating, 4.4 out of 5 stars
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    298 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Serverless Data Processing with Dataflow: Foundations

    Skills you'll gain: Dataflow, Serverless Computing, Identity and Access Management, Data Pipelines, Google Cloud Platform, Cloud Security, Data Processing, Data Security, Cloud Storage, Data Storage Technologies, Containerization

    4.2
    Rating, 4.2 out of 5 stars
    ·
    92 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Design Thinking, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Technology Strategies, Data Management, Data-Driven Decision-Making, Platform As A Service (PaaS), Product Development, Big Data, Customer Insights, Strategic Thinking, Systems Thinking, Digital Transformation, Business Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    99 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Tidyverse Skills for Data Science in R

    Skills you'll gain: Tidyverse (R Package), Ggplot2, Data Wrangling, Exploratory Data Analysis, Plot (Graphics), R Programming, Data Import/Export, Predictive Modeling, Data Visualization, Data Visualization Software, Statistical Hypothesis Testing, Data Analysis, Data Manipulation, Data Modeling, Regression Analysis, Web Scraping, Data Presentation, Data Science, R (Software), Data Analysis Software

    4.5
    Rating, 4.5 out of 5 stars
    ·
    109 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Erste Schritte in Facebook Ads Manager

    Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Advertising, Online Advertising, Paid media, Budget Management, Customer Engagement

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    The Evolution of Sports Media

    Skills you'll gain: Journalism, Media and Communications, Media Strategy, Media Production, Revenue Management, Media Relations, Digital Media Strategy, Advertising, Content Creation, Social Media Marketing, Social Media, Storytelling, Brand Management, Video Production, Public Relations, Intellectual Property, Social Media Campaigns, Digital Marketing, Crisis Management, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Essential Skills for Comp & Benefits Professionals: Automatic Data Processing, Inc. (ADP)
  • Calculus through Data & Modeling: Limits & Derivatives: Johns Hopkins University
  • Cómo crear gráficos para tus redes sociales en Canva: Coursera
  • Sustainable high-end tourism: Universitat Autònoma de Barcelona
  • Data Visualization in Tableau: Create Dashboards and Stories: Coursera
  • Front-End Development Capstone Project: IBM
  • 5 Ways to Build a Better LinkedIn Profile: Coursera
  • Serverless Data Processing with Dataflow: Foundations: Google Cloud
  • Platform Thinking: Innovation in digital business models era: Politecnico di Milano
  • Tidyverse Skills for Data Science in R: Johns Hopkins University

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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