Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Skills you'll gain: Excel Formulas, Microsoft Excel, Power BI, Spreadsheet Software, Timelines, Data Processing, Data Analysis, Data Manipulation, Data Presentation, Data Cleansing
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Data Visualization, Data Visualization Software, Text Mining, Data Presentation, Data Mining, Interactive Data Visualization, Data Storytelling, Dashboard, Tableau Software, Plot (Graphics), Natural Language Processing, Scatter Plots, Unsupervised Learning, Data Mapping, Unstructured Data, Statistical Analysis, Graphing, Predictive Analytics, Big Data, Anomaly Detection
Intermediate · Specialization · 3 - 6 Months

Northwestern University
Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Angular, Test Tools, Test Driven Development (TDD), CI/CD, Continuous Integration, Continuous Deployment, Test Automation, Unit Testing, Software Testing, Development Testing, Code Review, Integration Testing, Test Case, TypeScript, Maintainability, Web Development, Web Applications, Full-Stack Web Development
Beginner · Course · 1 - 3 Months

Skills you'll gain: SQL, Relational Databases, Stored Procedure, Databases, Query Languages, Jupyter, Data Manipulation, Data Analysis, Pandas (Python Package), Transaction Processing, Python Programming
Beginner · Course · 1 - 3 Months

Skills you'll gain: Web Applications, Authentications, Front-End Web Development, Authorization (Computing), Application Programming Interface (API), User Interface (UI) Design
Intermediate · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Generative AI, Retrieval-Augmented Generation, Enterprise Architecture, AI Enablement, Metadata Management, Data Science, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Test Automation, Test Execution Engine, System Testing, Software Testing, Regression Testing, Test Case, CI/CD, Integration Testing, Maintainability, Automation, Test Data, Quality Assurance, Scalability, SAP Applications
Advanced · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Email Marketing, Marketing Analytics, Campaign Management, Marketing Automation, Web Analytics, Web Content, Account Management, Dashboard, Customer Data Management, Automation, Content Management, Configuration Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Hypertext Markup Language (HTML), Front-End Web Development, Web Design and Development, Web Development, Web Development Tools, Web Applications, Web Content, Integrated Development Environments
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Statistical Analysis, R Programming, Statistical Programming, Data Analysis, Debugging, Simulations, Computer Programming Tools, Programming Principles, Data Manipulation, Data Structures, Performance Tuning, Data Import/Export
Intermediate · Course · 1 - 4 Weeks

Knowledge Accelerators
Skills you'll gain: Data Visualization, Power BI, Data Analysis, Data Synthesis, Business Intelligence, Data Manipulation, Data Management, Trend Analysis, Excel Formulas, Business Analytics, Data Quality
Beginner · Course · 1 - 3 Months