Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Human Capital, Human Resources, Employee Performance Management, Performance Management, Human Resource Strategy, Human Resources Management and Planning, Talent Management, Workforce Planning, Talent Acquisition, Performance Appraisal, Talent Recruitment, Workforce Development, Labor Relations, Compensation and Benefits, Organizational Strategy, Succession Planning, Workforce Management, Employee Retention, Case Studies, Corporate Strategy
Beginner · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Research Design, Science and Research, Laboratory Research, Research Methodologies, Research, Consumer Behaviour, Influencing, Marketing Psychology, Case Studies, Persuasive Communication, Statistical Analysis, Ethical Standards And Conduct, Data Analysis, Data Collection, Advertising, Behavioral Economics, Biomedical Technology, Experimentation, Neurology, Decision Making
Intermediate · Specialization · 3 - 6 Months

Universidad Austral
Skills you'll gain: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Media Strategy, Media Planning, Performance marketing, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Business Metrics, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 4 Weeks
Kennesaw State University
Skills you'll gain: Customer Retention, Trustworthiness, Social Impact, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Business Ethics, Business Strategy, Business, Marketing
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Diversity and Inclusion, Organizational Leadership, Data Storytelling, Leadership, Leadership Development, Leadership and Management, Strategic Leadership, Team Management, Performance Review, People Management, Team Building, Workplace inclusivity, User Experience Design, Systems Thinking, Design Reviews, Influencing, Recruitment, Design, Talent Recruitment, UI/UX Strategy
Intermediate · Course · 3 - 6 Months

Coursera
Skills you'll gain: Multimedia, Canva (Software), Animations, Design, Graphic and Visual Design Software, Video Production, Graphic Design, Graphic and Visual Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Market Opportunities, Business Modeling, Entrepreneurship, Market Research, New Product Development, Innovation
Beginner · Guided Project · Less Than 2 Hours

University of California San Diego
Skills you'll gain: Data Structures, Algorithms, Data Storage, Programming Principles, Computer Programming, C++ (Programming Language), Java Programming, Java, File Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Marketing Effectiveness, Marketing Analytics, Market Analysis, Marketing Strategies, Performance Reporting, Return On Investment, Performance Measurement, Data-Driven Decision-Making, Data Visualization Software, Data Ethics, Marketing Channel, Smart Goals, Key Performance Indicators (KPIs), Cross-Channel Marketing, Data Access, Data Quality
Beginner · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Generative AI Agents, Agentic Workflows, AI Orchestration, Workflow Management, AI Enablement, Agentic systems, Artificial Intelligence, Business Process Automation, Generative AI, AI Product Strategy, Automation, AI Personalization, Prompt Engineering, Tool Calling, Emerging Technologies, Responsible AI
Beginner · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Hospitality Management, Hospitality, Marketing Channel, Business Modeling, Revenue Management, Direct Marketing, Booking (Sales), E-Commerce, Online Advertising, Web Analytics, Strategic Partnership, Marketing Strategies, Web Design and Development, Search Engine Marketing, Consumer Behaviour
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Agentic systems, Human Computer Interaction, Interaction Design, User Experience Design, User Experience, Responsible AI, AI Product Strategy, Design Strategies, Human Centered Design, Data Ethics, Artificial Intelligence, Automation, Machine Learning, Technology Strategies, Emerging Technologies
Intermediate · Course · 3 - 6 Months