• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Influencer Marketing

Influencer Marketing Courses

Influencer marketing courses can help you learn audience targeting, content creation, campaign strategy, and analytics. You can build skills in negotiating partnerships, measuring engagement, and crafting compelling narratives that resonate with specific demographics. Many courses introduce tools like social media platforms, analytics software, and content management systems, showing how these resources enhance your ability to execute effective campaigns and track performance.

Popular Influencer Marketing Courses and Certifications


  • C

    Coursera

    Facebook Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Analytics, Content Optimization, Social Media Content, Social Media, Social Media Marketing, Social Media Management, Content Strategy, Data-Driven Marketing, Instagram, Analytics, Key Performance Indicators (KPIs), Business Metrics, Social Media Strategy, Scalability, Web Presence, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Advertise YouTube Videos with Zapier

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Marketing Automation, Automation, Account Management, Advertising, Marketing, Branding

    ★ 4.4 (27) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
    Category: Free
    Free
  • C

    Coursera

    GenAI for Personalized Marketing at Scale

    Skills you'll gain: Customer Analysis, Personalized Campaigns, AI Personalization, Customer Insights, Data-Driven Marketing, Marketing Analytics, Generative AI, Target Audience, Customer Data Management, Marketing, Marketing Strategies, Campaign Management, Marketing Effectiveness, Content Creation, Analysis

    ★ 4.9 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Measure and Monitor Brand Presence Online

    Skills you'll gain: Marketing Automation, Conversion Funnel Analysis, Lead Generation, Customer Relationship Management (CRM) Software, Brand Awareness, Sales Pipelines, Customer Relationship Management, Customer Acquisition Management, Marketing Effectiveness, Branding, Performance Analysis, Social Media Analytics, Social Media Management, Brand Management, Performance Measurement, Data Capture, Continuous Monitoring, Data-Driven Decision-Making, Market Research

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • J

    John Wiley & Sons

    Partnership Strategy for Growth: The Partnership Economy

    Skills you'll gain: Strategic Partnership, Business Development, Growth Strategies, New Business Development, Loyalty Programs, Professional Networking, Conversion Funnel Analysis, Relationship Building, Brand Loyalty, Business Relationship Management, Customer Relationship Building, Collaboration, Customer Engagement, Cross-Functional Collaboration, Marketing, Business Solutions, Revenue Management, Business Planning, Business, Business Communication

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Digital Marketing

    Skills you'll gain: Data-Driven Marketing, Digital Brand Strategy, Digital Marketing Campaigns, Customer Engagement, Journey Mapping, Digital Marketing Tools, Direct Marketing, Driving engagement, Marketing Strategy and Techniques, Online Advertising, Digital Advertising, MarTech, Strategic Marketing, Data Architecture, Social Media Marketing, Consumer Behaviour, Customer Insights, Emerging Technologies, Experimentation, Data Visualization

    ★ 4.7 (23K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • S

    Skillshare

    Notion for Beginners: Master the Core Features

    Skills you'll gain: Information Architecture, Content Management Systems, No-Code Development, Organizational Skills, Content Management, Document Management, Productivity, User Accounts

    ★ 3.9 (15) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    IE Business School

    Marketing Strategy

    Skills you'll gain: Surveys, Survey Creation, Market Analysis, Product Strategy, Market Research, Product Marketing, Marketing Communications, Business Research, Strategic Marketing, Integrated Marketing Communications, Value Propositions, Customer Acquisition Management, Strategic Decision-Making, Consumer Behaviour, Marketing Analytics, Product Management, Product Lifecycle Management, Target Market, Decision Making, Marketing

    ★ 4.5 (6.3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • I

    Illinois Tech

    Marketing Strategy

    Skills you'll gain: Global Marketing, Brand Management, Marketing, Brand Strategy, Strategic Marketing, Marketing Management, Brand Marketing, Branding, Customer Relationship Management, Marketing Planning, Marketing Strategy and Techniques, Marketing Strategies, Digital Media Strategy, Customer Relationship Building, Customer Retention, Online Advertising, Digital Advertising, Digital Marketing, Marketing Communications, Marketing Channel

    ★ 4.7 (145) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • A

    Adobe

    Digital Marketing

    Skills you'll gain: Marketing Strategies, Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing Campaigns, Digital Marketing, Adobe Express, Target Audience, Promotions and Campaigns, Conversion Funnel Analysis, Marketing Effectiveness, Product Promotion, Driving engagement, Lead Generation, Content Marketing, Marketing Automation, Customer Relationship Management, Advertising, Diversity Marketing, Target Market

    ★ 4.8 (339) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    Skillshare

    Notion for Beginners: Build Powerful Dashboards & Databases

    Skills you'll gain: Database Management, Database Application, Database Design, Planning, Calendar Management, Content Management, Organizational Skills, No-Code Development, Information Architecture, Kanban Principles

    Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    S.P. Jain Institute of Management and Research

    Marketing Management

    Skills you'll gain: Product Strategy, Branding, Marketing Management, Product Lining, Marketing Planning, Target Market, Consumer Behaviour, Product Lifecycle Management, Strategic Marketing, Brand Strategy, Brand Management, Brand Marketing, Marketing Strategies, Product Planning, Product Management, Marketing Strategy and Techniques, Marketing Communications, Communication Planning, Campaign Planning, Market Opportunities

    ★ 4.8 (35) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…91011…234

In summary, here are 10 of our most popular influencer marketing courses

  • Facebook Optimization: Grow Your Presence: Coursera
  • Advertise YouTube Videos with Zapier: Coursera
  • GenAI for Personalized Marketing at Scale: Coursera
  • Measure and Monitor Brand Presence Online: Coursera
  • Partnership Strategy for Growth: The Partnership Economy: John Wiley & Sons
  • Digital Marketing: University of Illinois Urbana-Champaign
  • Notion for Beginners: Master the Core Features: Skillshare
  • Marketing Strategy: IE Business School
  • Marketing Strategy: Illinois Tech
  • Digital Marketing: Adobe

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok