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Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • C

    Coursera

    Construire votre audience sur Facebook Audience Insights

    Skills you'll gain: Target Market, Target Audience, Customer Analysis, Facebook, Data-Driven Marketing, Marketing Analytics, Customer Insights, Social Media Analytics, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Generative AI: Transform Your Customer Support Career

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Standard Operating Procedure, Generative AI, Customer Support, AI literacy, Product Support, Customer Service, Procedure Development, Customer Analysis, LLM Application, Responsible AI, AI Workflows, AI Integrations, Customer experience improvement, Data Ethics, Customer Insights, Business Process Automation, User Feedback, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    54 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Customer Satisfaction Survey with Typeform

    Skills you'll gain: Survey Creation, User Feedback, Customer Insights, User Accounts, Marketing, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    43 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Create a Customer Satisfaction Survey in Qualtrics

    Skills you'll gain: Customer Insights, Customer Analysis, User Feedback, Customer experience strategy (CX), Customer experience improvement, Customer Service, Market Research, Branding, Advertising, Public Relations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Data Storytelling: Create Insights with Power BI & Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Dashboard Creation, Data Presentation, Power BI, Data Literacy, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Executive Presence, User Feedback, Data Visualization, Data Visualization Software, Presentations, Constructive Feedback, Analytics, Customer Insights, Data Structures

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    CRM Integration and AI for Customer Management

    Skills you'll gain: AI Personalization, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Sales Strategy, Customer Analysis, Customer Relationship Management, Workflow Management, Driving engagement, Sales, Customer Insights, Customer Data Management, AI Integrations, AI literacy, Microsoft Copilot, Debugging, Data Ethics, Responsible AI, Trend Analysis

    Advanced · Course · 1 - 4 Weeks

  • P

    Packt

    JTBD Playbook: Align Strategy with Customer Needs

    Skills you'll gain: Design Thinking, Customer experience strategy (CX), Agile Product Development, Journey Mapping, Product Marketing, Product Strategy, Product Management, User Research, Service Design, New Product Development, Customer experience improvement, Value Propositions, User Feedback, Product Improvement, Product Roadmaps, Product Development, Customer Insights, Innovation, Market Opportunities, Market Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Simplilearn

    Generative AI in Customer Service Operations Training

    Skills you'll gain: AI Personalization, Responsible AI, Data Ethics, Customer experience improvement, User Feedback, Generative AI, Self Service Technologies, Personalized Service, Customer Support, Call Center Experience, Customer Service, Customer Analysis, Customer Insights, Automation, AI literacy, Artificial Intelligence, Law, Regulation, and Compliance, AI Integrations

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create a Customer Service Survey in Microsoft Forms

    Skills you'll gain: User Feedback, Customer Insights, Customer Service, Market Research, User Research, Target Audience, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Arizona

    Customer-Focused Entrepreneurship: Culture, Teams & Lock-On

    Skills you'll gain: Customer Retention, Customer Relationship Building, Customer Service, Brand Loyalty, Employee Engagement, Customer Engagement, Organizational Leadership, Culture Transformation, Customer experience improvement, Organizational Development, Organizational Effectiveness, Customer Insights, Drive Engagement, Performance Improvement, Service Management, Value Propositions, Service Improvement, Business Strategy, Entrepreneurship, Active Listening

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Khalifa University

    AI for Executives: AI for Customer Relationship Management

    Skills you'll gain: AI Personalization, Sales Enablement, Customer Analysis, Customer Data Management, Personalized Service, Personalized Campaigns, LLM Application, AI Enablement, Customer experience improvement, AI Product Strategy, Customer experience strategy (CX), Customer Insights, Customer Engagement, Large Language Modeling, Predictive Modeling, Fraud detection, Self Service Technologies, Data Integration, Revenue Management, Network Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    PyMongo Case Study - Aggregating Customer Data of a Bank

    Skills you'll gain: Data Transformation, Customer Analysis, Customer Insights, Data Analysis, Customer Data Management, MongoDB, Data Processing, Data Validation, Extract, Transform, Load, Financial Data, Data Import/Export, Data Pipelines, Data Integration, Code Reusability, Development Environment, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer insights courses

  • Construire votre audience sur Facebook Audience Insights: Coursera
  • Generative AI: Transform Your Customer Support Career: SkillUp
  • Create a Customer Satisfaction Survey with Typeform: Coursera
  • Create a Customer Satisfaction Survey in Qualtrics: Coursera
  • Data Storytelling: Create Insights with Power BI & Tableau: Coursera
  • CRM Integration and AI for Customer Management: Microsoft
  • JTBD Playbook: Align Strategy with Customer Needs: Packt
  • Generative AI in Customer Service Operations Training: Simplilearn
  • Create a Customer Service Survey in Microsoft Forms: Coursera
  • Customer-Focused Entrepreneurship: Culture, Teams & Lock-On: University of Arizona

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