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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.


Cours et certificats populaires en Marketing


  • Status: New
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    Edureka

    AI for Strategic Decision Intelligence

    Skills you'll gain: Data Storytelling, Predictive Analytics, Data Presentation, Responsible AI, Predictive Modeling, Strategic Decision-Making, Data-Driven Decision-Making, Business Intelligence, Data Visualization, Decision Making, Artificial Intelligence and Machine Learning (AI/ML), Scikit Learn (Machine Learning Library), Business Marketing, Natural Language Processing, Text Mining, Python Programming, Reinforcement Learning, Data Security, Network Analysis, Security Awareness

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    C

    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    491 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Illinois at Urbana-Champaign

    Global Challenges in Business Graduate Certificate

    Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: New
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    C

    Coursera

    Apply Market-Scan for Top Suppliers

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Vendor Management, Project Scoping, Market Analysis, Supply Chain, Market Intelligence, Market Research, Business Research, Data Collection, Project Documentation, Business Writing, Organizational Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of California, Irvine

    Essentials of Entrepreneurship: Thinking & Action

    Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Innovation, New Business Development, Business Strategies, Ideation, Business Process, Financial Analysis, Business Operations, Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    2.9K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    I

    IE Business School

    Branding: The Creative Journey

    Skills you'll gain: Brand Strategy, Branding, Production Planning, Content Marketing, Advertising Campaigns, Storytelling, Content Creation, Customer experience strategy (CX), Brand Awareness, Logo Design, Brand Management, Advertising, Marketing Design, Creative Design, Marketing Communications, Business Ethics, Journalism, Behavioral Economics, Creativity, Communication

    4.6
    Rating, 4.6 out of 5 stars
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    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    C

    Coursera

    Communicate Effectively: Business Email Templates

    Skills you'll gain: Business Correspondence, Business Writing, Intercultural Competence, Cultural Sensitivity, Business Communication, Target Audience, Writing, Professionalism, Communication, Communication Strategies, Purchasing, Request For Quotation (RFQ), Concision, Internal Communications, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pennsylvania

    市场营销概论 (中文版)

    Skills you'll gain: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
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    239 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Business Economics, Market Dynamics, Socioeconomics, Social Sciences, Behavioral Economics, Market Analysis, Resource Allocation, Production Process, Consumer Behaviour, Critical Thinking, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    L

    LearnQuest

    Sales Enablement, Innovation, and Growth Hacking

    Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales Process, Customer Relationship Management (CRM) Software, Sales Prospecting, Global Marketing, Data-Driven Decision-Making, Marketing Automation, Key Performance Indicators (KPIs), Digital Media Strategy, AI Personalization, Content Creation, Video Production

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Value Chain Management Graduate Certificate

    Skills you'll gain: Data Storytelling, Process Improvement, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Management Accounting, Risk Management, Machine Learning Algorithms, Corporate Tax, Team Leadership, Social Determinants Of Health, Marketing Analytics, Financial Auditing, Data Visualization, Descriptive Statistics, Business Strategy, Variance Analysis, Generative AI, Financial Market

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: New
    New
    Status: Free Trial
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    C

    Coursera

    Automate Project Updates Across Platforms

    Skills you'll gain: Verification And Validation, Collaborative Software, Project Management Software, Automation, Productivity Software, Project Management, Cloud-Based Integration, Internal Communications

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing courses

  • AI for Strategic Decision Intelligence: Edureka
  • Technology & Software Sales Fundamentals: Coursera
  • Global Challenges in Business Graduate Certificate: University of Illinois at Urbana-Champaign
  • Apply Market-Scan for Top Suppliers: Coursera
  • Essentials of Entrepreneurship: Thinking & Action: University of California, Irvine
  • Branding: The Creative Journey: IE Business School
  • Communicate Effectively: Business Email Templates: Coursera
  • 市场营销概论 (中文版): University of Pennsylvania
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Sales Enablement, Innovation, and Growth Hacking: LearnQuest

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