• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing

Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • E

    EDUCBA

    Equity Research & Financial Modeling in Excel

    Skills you'll gain: Financial Statement Analysis, Cash Flows, Financial Modeling, Financial Statements, Revenue Forecasting, Financial Analysis, Cash Flow Forecasting, Equities, Income Statement, Private Equity, Financial Forecasting, Financial Accounting, Business Valuation, Balance Sheet, Market Dynamics, Financial Data, Excel Formulas, Market Analysis

    Mixed · Course · 1 - 3 Months

  • U

    University of Minnesota

    User Interface Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Interface (UI), User Interface (UI) Design, Usability Testing, Prototyping, User Interface and User Experience (UI/UX) Design, Usability, Interactive Design, User Experience, Human Computer Interaction, Graphic and Visual Design, Persona (User Experience), Ideation, Design, Peer Review, User Experience Design, Design Reviews, Interaction Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Intermediate · Specialization · 3 - 6 Months

  • M

    Microsoft

    Process & Policy Execution

    Skills you'll gain: Root Cause Analysis, Process Optimization, Process Improvement, Process Management, Human Resource Policies, Workflow Management, Microsoft 365, HR Tech, Human Resources, System Monitoring, Microsoft Teams, Microsoft Outlook, Internal Communications, Business Process Automation, Automation, Communication Planning, Employee Surveys, Strategic Prioritization, Compliance Management, Goal Setting

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Technical Trading Strategies & Market Analysis

    Skills you'll gain: Technical Analysis, Market Trend, Market Dynamics, Financial Trading, Financial Market, Market Analysis, Trend Analysis, Graphing, Business

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Wharton Business Foundations Capstone

    Skills you'll gain: Peer Review, Project Design, Marketing Strategies, Business, Marketing Planning, Analysis, Strategic Marketing, Business Planning, Marketing, Business Analysis, Strategic Thinking, Constructive Feedback, Business Strategy, Accounting, Report Writing, Writing, Finance, Financial Accounting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    423 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship

    Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Strategic Thinking, Ideation, Innovation, Business Strategies, Customer Analysis, Decision Making, Customer Insights, Market Analysis, New Business Development, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    Universitat Autònoma de Barcelona

    ¿Cómo persuadir? Jugando con palabras, imágenes y números

    Skills you'll gain: Persuasive Communication, Presentations, Verbal Communication Skills, Communication, Microsoft PowerPoint, Data Literacy, Analysis, Data Presentation, Graphical Tools, Persona (User Experience), Psychology

    4.4
    Rating, 4.4 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Interviewing and Resume Writing in English

    Skills you'll gain: Interviewing Skills, Negotiation, Oral Expression, Telephone Skills, Presentations, Marketing Planning, Verbal Communication Skills, Concision, Public Speaking, Professional Development, Applicant Tracking Systems, English Language, Copywriting, Persuasive Communication, Strategic Marketing, Tactfulness, Business Writing, Intercultural Competence, Business Correspondence, Campaign Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    769 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Tackle Client Objections

    Skills you'll gain: Overcoming Objections, Negotiation, Root Cause Analysis, Problem Solving, Client Services, Decision Making, Active Listening

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Communication, Influence & Sales Techniques

    Skills you'll gain: B2B Sales, Negotiation, Active Listening, Drive Engagement, Value Propositions, Sales Presentations, Rapport Building, Persuasive Communication, Selling Techniques, Storytelling, Communication, Communication Strategies, Customer Relationship Building

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Vector Databases for Machine Learning: A Comprehensive Guide

    Skills you'll gain: Vector Databases, Retrieval-Augmented Generation, Embeddings, Performance Tuning, Applied Machine Learning, LangChain, Document Management, Docker (Software), Agentic systems, Generative AI, Generative Model Architectures, Model Deployment, LLM Application, Technical Communication, Multimodal Prompts, Search Engine Optimization, Metadata Management, Data Pipelines, Machine Learning, Data Migration

    Intermediate · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Investment Banking Operations & Financial Markets

    Skills you'll gain: Investment Banking, Mergers & Acquisitions, Capital Markets, International Finance, Banking, Banking Services, Financial Trading, Reconciliation, Financial Market, Market Analysis, Corporate Finance, Investments, Financial Services, Financial Analysis, Underwriting, Market Research, Risk Management Framework, Derivatives, Finance, Corporate Strategy

    Beginner · Specialization · 1 - 3 Months

1…139140141…257

In summary, here are 10 of our most popular marketing courses

  • Equity Research & Financial Modeling in Excel: EDUCBA
  • User Interface Design: University of Minnesota
  • Process & Policy Execution: Microsoft
  • Technical Trading Strategies & Market Analysis: EDUCBA
  • Wharton Business Foundations Capstone: University of Pennsylvania
  • Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship: University of Maryland, College Park
  • ¿Cómo persuadir? Jugando con palabras, imágenes y números: Universitat Autònoma de Barcelona
  • Interviewing and Resume Writing in English: University of Maryland, College Park
  • Tackle Client Objections: Coursera
  • Communication, Influence & Sales Techniques : Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok