• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Popular Marketing Automation Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Créer du contenu pour Youtube avec Canva

    Skills you'll gain: Canva (Software), Logo Design, Video Production, Graphic and Visual Design Software, Graphic and Visual Design, Content Creation, Graphic Design, Creative Design, Content Marketing, Social Media Marketing, Social Media, Digital Marketing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    MailChimp pour les débutants

    Skills you'll gain: Email Marketing, Campaign Management, Marketing Automation, Email Automation, Digital Marketing Tools, Digital Marketing Campaigns, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Amazon

    Generative AI in Software Development

    Skills you'll gain: Decision Intelligence, Digital Transformation, GitHub Copilot, Generative AI, ChatGPT, Software Development Tools, AI literacy, Business Transformation, LLM Application, Program Development, AI Integrations, Operational Efficiency, Responsible AI, User Interface (UI) Design, Debugging

    4.6
    Rating, 4.6 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Introducción a Facebook Ads Manager

    Skills you'll gain: Meta Ads Manager, Facebook, Target Audience, Advertising Campaigns, Marketing Budgets, Online Advertising, Advertising, Budgeting, Social Media Management, Budget Management, Social Media Marketing, Social Media Campaigns, Social Media Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    41 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    TQM Excellence: Lean Six Sigma & Quality Systems

    Skills you'll gain: Statistical Process Controls, Kaizen Methodology, Customer Relationship Management, Six Sigma Methodology, Quality Management, Lean Methodologies, Quality Monitoring, Continuous Quality Improvement (CQI), Quality Management Systems, Continuous Improvement Process, Operational Excellence, Quality Improvement, Process Improvement, Lean Six Sigma, Customer experience strategy (CX), Quality Control, Supplier Quality Management, Production Management, Product Quality (QA/QC), Change Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    88 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Self Publish Your Book on Amazon Kindle Direct Publishing

    Skills you'll gain: Keyword Research, Digital Publishing, Content Optimization, Search Engine Optimization, Intellectual Property, Layout Design, Account Management, Accounting

    4.3
    Rating, 4.3 out of 5 stars
    ·
    99 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    Instituto Tecnológico de Aeronáutica

    Controle Usando a Resposta em Frequência

    Skills you'll gain: Control Systems, Process Control, Automation Engineering, Machine Controls, Systems Design, Design Specifications, Engineering Analysis, Engineering Calculations, Performance Tuning, Systems Analysis, Diagram Design, Plot (Graphics), Mathematical Modeling, Estimation, Applied Mathematics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    164 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Visualization & Analytics in Tableau

    Skills you'll gain: Tableau Software, Data Storytelling, Dashboard, Data Presentation, Dashboard Creation, Interactive Data Visualization, Data Visualization Software, Geospatial Information and Technology, Data Visualization, Forecasting, Spatial Data Analysis, Time Series Analysis and Forecasting, Statistical Visualization, Data Analysis, Predictive Analytics, Exploratory Data Analysis, Color Theory, Business Analytics, Marketing Analytics, Analytics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    AI Innovation & Entrepreneurship

    Skills you'll gain: Business Process Modeling, Process Modeling, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Process Analysis, AI Product Strategy, AI Enablement, Product Management, Market Opportunities, ChatGPT, Business Strategy, Customer Insights, Product Development, Innovation, Product Requirements, AI Personalization, Product Knowledge

    4.4
    Rating, 4.4 out of 5 stars
    ·
    37 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Salesforce Admin & App Builder Certification Prep

    Skills you'll gain: Salesforce, Salesforce Development, Application Deployment, Workflow Management, Dashboard, Data Import/Export, Ad Hoc Reporting, Change Control, Email Automation, Data Maintenance, Authentications, Customer Relationship Management (CRM) Software, Configuration Management, Data Access, Responsive Web Design, System Configuration, Role-Based Access Control (RBAC), Data Management, Customer Relationship Management, Business Logic

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Overview of JUnit Testing

    Skills you'll gain: JUnit, Unit Testing, Software Testing, Test Case, Eclipse (Software), Test Tools, Test Data, Test Automation, Test Execution Engine, Integrated Development Environments, Java

    3.9
    Rating, 3.9 out of 5 stars
    ·
    54 reviews

    Intermediate · Course · 1 - 4 Weeks

1…159160161…460

In summary, here are 10 of our most popular marketing automation courses

  • Crear contenido de conciencia ambiental con Canva: Coursera
  • Créer du contenu pour Youtube avec Canva: Coursera
  • MailChimp pour les débutants: Coursera
  • Generative AI in Software Development: Amazon
  • Introducción a Facebook Ads Manager: Coursera
  • TQM Excellence: Lean Six Sigma & Quality Systems: EDUCBA
  • Self Publish Your Book on Amazon Kindle Direct Publishing: Coursera
  • Controle Usando a Resposta em Frequência: Instituto Tecnológico de Aeronáutica
  • Data Visualization & Analytics in Tableau: University of Colorado Boulder
  • AI Innovation & Entrepreneurship: STARWEAVER

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok