• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Meta

    Coding Interview Preparation

    Skills you'll gain: Data Structures, Algorithms, Software Visualization, Pseudocode, Programming Principles, Computational Thinking, Theoretical Computer Science, Computer Science, Technical Communication, Computer Programming, Graph Theory, Software Design Patterns, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    830 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    How to design Facebook/IG Stories using Canva

    Skills you'll gain: Canva (Software), Content Creation, Visual Storytelling, Design Elements And Principles, Digital Design, Graphical Tools, Design, Graphics Software, Graphic and Visual Design Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    291 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Data Analysis and Interpretation

    Skills you'll gain: Regression Analysis, Data Storytelling, Logistic Regression, Classification And Regression Tree (CART), Statistical Hypothesis Testing, Descriptive Statistics, Data Presentation, Statistical Analysis, Statistical Software, Correlation Analysis, Exploratory Data Analysis, Data Manipulation, Decision Tree Learning, Data Visualization Software, Data Management, Statistical Machine Learning, Data Analysis, Statistical Methods, Machine Learning, Statistics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Designing Information Architecture

    Skills you'll gain: Information Architecture, UI/UX Research, User Research, Content Management, UI/UX Strategy, Design Research, User Experience, Content Strategy, Experience Design, User Experience Design, Human Centered Design, User Centered Design, User Interface and User Experience (UI/UX) Design, Web Design, Persona (User Experience), Usability, Interaction Design, Product Design, Web Development, Web Applications

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    CRM, AI And Sales Technology For Virtual Selling

    Skills you'll gain: Prompt Engineering, Inside Sales, Growth Strategies, Prompt Engineering Tools, Customer Relationship Management (CRM) Software, Sales Enablement, Sales Development, Sales Strategy, Sales, Customer Relationship Management, Sales Pipelines, ChatGPT, Sales Process, Business Software, Business Technologies, Driving engagement, Closing (Sales), Technology Strategies, Virtual Networking, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Sustainability Education

    Skills you'll gain: Environmental Policy, Social Justice, Environmental Science, Environmental Issue, Climate Change Programs, Environmental Laws, Policy Analysis, Environmental Regulations, Sustainable Development, Sustainability Standards, Socioeconomics, Education and Training, World History, Community Development, Community Organizing, Formal Learning, Curriculum Planning, K-12 pedagogy

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Pennsylvania

    Digital Assets: Foundations, Markets, and Regulation

    Skills you'll gain: Blockchain, Digital Assets, FinTech, Financial Systems, Financial Inclusion, Financial Market, Financial Regulations, Capital Markets, Financial Regulation, Payment Systems, Financial Services, Cryptographic Protocols, Asset Management, Market Liquidity, Law, Regulation, and Compliance, Cryptography, Regulatory Requirements, Payment Processing

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Pearson

    Groups and Teams in the Workplace

    Skills you'll gain: Teamwork, Organizational Leadership, Team Leadership, Leadership Studies, Team Performance Management, Team Building, Team Management, Team Oriented, Collaboration, Organizational Effectiveness, Cooperation, Negotiation, Interpersonal Communications, Business Communication, Communication Strategies, Conflict Management, Internal Communications, Communication, Behavior Management, Coordinating

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Multi-Platform Digital Ads Mastery: 11 Platforms

    Skills you'll gain: Meta Ads Manager, Google Ads, Facebook, Bidding, Keyword Research, Digital Marketing Campaigns, Online Advertising, Pay Per Click Advertising, Advertising Campaigns, Performance marketing, Social Media Campaigns, Search Engine Marketing, Pinterest, Marketing, Data-Driven Marketing, Social Media, Digital Advertising, Contextual Advertising, TikTok, Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Sentido Numérico para la Educación Primaria con PhET

    Skills you'll gain: Mathematics Education, Teaching, Instructional Strategies, Simulations, Simulation and Simulation Software, Education Software and Technology, Pedagogy, Lesson Planning, Arithmetic, Diversity Awareness, Applied Mathematics

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Enterprise AI Strategy

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Generative AI, Prompt Engineering Tools, Responsible AI, Business Writing, AI literacy, Business Correspondence, Business Communication, Google Gemini, ChatGPT, Decision Intelligence, Strategic Thinking, Business Strategy, Report Writing, Key Performance Indicators (KPIs), LLM Application, Data Ethics, Writing, AI Security

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Leadership and Interview Preparation

    Skills you'll gain: Team Management, Team Leadership, Team Performance Management, People Management, Interviewing Skills, Leadership, Communication, Leadership Development, Leadership and Management, Team Motivation, Non-Verbal Communication, Strategic Decision-Making, Motivational Skills, Professional Development, Decision Making, Communication Strategies, Performance Management, Productivity, IT Management, Growth Strategies

    Mixed · Course · 1 - 3 Months

1…200201202…592

In summary, here are 10 of our most popular social media marketing courses

  • Coding Interview Preparation: Meta
  • How to design Facebook/IG Stories using Canva: Coursera
  • Data Analysis and Interpretation: Wesleyan University
  • Designing Information Architecture: Packt
  • CRM, AI And Sales Technology For Virtual Selling: The Expert Academy
  • Sustainability Education: University of Illinois Urbana-Champaign
  • Digital Assets: Foundations, Markets, and Regulation: University of Pennsylvania
  • Groups and Teams in the Workplace: Pearson
  • Multi-Platform Digital Ads Mastery: 11 Platforms: LearnKartS
  • Sentido Numérico para la Educación Primaria con PhET: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok