Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Coursera
Skills you'll gain: Customer Analysis, Unsupervised Learning, Customer Insights, Marketing Analytics, Applied Machine Learning, Data Analysis, Web Analytics, Retail Store Operations, Machine Learning, Machine Learning Algorithms, Histogram, Decision Tree Learning, Model Evaluation, Pandas (Python Package)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Selling Techniques, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Price Negotiation, Storytelling, Business Modeling, Generative AI
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Microsoft Power Automate/Flow, Microsoft Power Platform, Email Automation, Document Management, Microsoft 365, Collaborative Software, Billing & Invoicing, Intranet, Automation
Beginner · Guided Project · Less Than 2 Hours

Edureka
Skills you'll gain: Model Context Protocol, OpenAI API, Retrieval-Augmented Generation, AI Workflows, AI Orchestration, OpenAI, LLM Application, Generative AI Agents, Embeddings, Cloud Deployment, Artificial Intelligence and Machine Learning (AI/ML), Application Deployment, Tool Calling, ChatGPT, Artificial Intelligence, Vector Databases, Agentic systems, Prompt Engineering, Application Programming Interface (API), Responsible AI
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Version Control, Git (Version Control System), Selenium (Software), Test Automation, Jenkins, Test Script Development, Continuous Integration, Test Execution Engine, Test Data, Test Case, Software Testing, Software Design Patterns, Command-Line Interface, File I/O
Advanced · Course · 1 - 3 Months

Skills you'll gain: Financial Forecasting, Forecasting, Generative AI, Financial Management, Market Intelligence, Data-Driven Decision-Making, AI Enablement, Financial Planning, Artificial Intelligence, Market Analysis, Data Quality
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence
Beginner · Course · 1 - 3 Months

Skills you'll gain: Marketing Analytics, Return On Investment, Google Ads, Marketing Strategies, MarTech, Content Management Systems, WordPress, Facebook, Software Installation, Data Collection, Systems Integration
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI Enablement, No-Code Development, Business Transformation, Digital Transformation, Change Management, Business Process Automation, Business Analysis, Responsible AI, Business Communication, Technical Communication, Automation, Stakeholder Engagement
Beginner · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Adobe Firefly, Generative AI, Photo Editing, Multimedia, Prompt Engineering, Content Creation, ChatGPT, Marketing Materials, Online Advertising, Digital Media Strategy, Video Editing, Logo Design, Automation
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Retrieval-Augmented Generation, Google Gemini, Engineering Software, Responsible AI, Embeddings, Gemini, Software Development Tools, AI Workflows
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Data Visualization, Feature Engineering, Data Preprocessing, Customer Analysis, Predictive Modeling, Predictive Analytics, Marketing Analytics, Applied Machine Learning, Logistic Regression, Data Cleansing, Data Manipulation, Advertising, Digital Advertising, Performance Analysis, Machine Learning, Python Programming, Deep Learning
Beginner · Guided Project · Less Than 2 Hours