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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    Map Buyer Journey

    Skills you'll gain: Content Marketing, Content Strategy, Journey Mapping, Content Development and Management, Target Audience, Persona Development, Blogs, Content Performance Analysis, Marketing Strategies, Content Creation, Marketing Planning, Conversion Funnel Analysis, Content Management, Consumer Behaviour, Auditing, Media Buying, Web Analytics and SEO

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze & Optimize Your AI Visibility KPIs

    Skills you'll gain: Variance Analysis, Dashboard, Key Performance Indicators (KPIs), Dashboard Creation, Power BI, Performance Analysis, Generative Engine Optimization (GEO), Performance Measurement, Web Analytics and SEO, Performance Reporting, Google Analytics, Performance Metric, Business Metrics, Content Performance Analysis, Digital Analysis, Analysis, Business Intelligence, Trend Analysis, Data Analysis, Generative AI

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer un profil d'entreprise sur Twitter

    Skills you'll gain: Social Media, Social Media Management, Driving engagement, Social Media Content, Social Media Marketing, Web Presence, Professional Networking, User Accounts, Branding, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Design and Optimize User Funnels

    Skills you'll gain: Conversion Funnel Analysis, Process Analysis, Web Analytics, Digital Analysis, Process Optimization, Dashboard, Process Design, Customer experience improvement, Driving engagement, Consolidation, Process Improvement and Optimization, Customer Analysis, Key Performance Indicators (KPIs), Business Metrics, Data-Driven Decision-Making, Event Monitoring

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Master Ethical & AI-Driven Market Decision-Making

    Skills you'll gain: Data Ethics, Responsible AI, Business Ethics, Strategic Decision-Making, Data Management, Initiative and Leadership, Information Privacy, Market Research, Ethical Standards And Conduct, Governance, Strategic Leadership, Market Intelligence, Artificial Intelligence, AI literacy, Law, Regulation, and Compliance, Market Analysis, Economics, Policy, and Social Studies, Accountability

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية استخدام ميل شامب

    Skills you'll gain: Registration, Email Marketing, Driving engagement, User Feedback, Customer Communications Management, User Accounts, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    Strategic Foundations of Sales Negotiation

    Skills you'll gain: Overcoming Objections, Rapport Building, Sales, Sales Strategy, Negotiation, Regional Sales, Relationship Building, Selling Techniques, Communication, Communication Strategies, Intercultural Competence, Language Interpretation, Translation, and Studies, Business Research, Market Research, Empathy & Emotional Intelligence, Digital Communications, Goal Setting, Stakeholder Analysis, Research, Industrial and Organizational Psychology

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer un Business Model Canva avec Mural

    Skills you'll gain: Business Modeling, Customer Relationship Building, Customer Relationship Management, Entrepreneurship, Business Planning, Telecommuting, Financial Modeling, Business Strategy, Collaborative Software

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    How to Become a Thought Leader

    Skills you'll gain: Oral Expression, Verbal Communication Skills, Concision, Digital Marketing Tools, Leadership Development, Digital Publishing, Content Strategy, Brand Awareness, Strategic Thinking, Knowledge Transfer, Media and Communications, Revenue Management, Ideation, Growth Strategies

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Créer des infographies attrayantes avec Creately

    Skills you'll gain: Infographics, Process Design, Diagram Design, Business Process, Target Audience, Data Visualization, Content Creation, Collaborative Software, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Facebook Watch: Create Engaging Videos

    Skills you'll gain: Video Production, Videography, Visual Storytelling, Storytelling, Video Editing, Media Production, Facebook, Content Creation

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    50-Point Website SEO Audit

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Frontend Performance, Content Strategy, Content Optimization, Performance Tuning, Digital Marketing Tools, Performance Metric

    Mixed · Course · 3 - 6 Months

1…239240241…253

In summary, here are 10 of our most popular marketing courses

  • Map Buyer Journey: Coursera
  • Analyze & Optimize Your AI Visibility KPIs: Coursera
  • Créer un profil d'entreprise sur Twitter: Coursera
  • Design and Optimize User Funnels: Coursera
  • Master Ethical & AI-Driven Market Decision-Making: EDUCBA
  • كيفية استخدام ميل شامب: Coursera
  • Strategic Foundations of Sales Negotiation: LearnQuest
  • Créer un Business Model Canva avec Mural: Coursera
  • How to Become a Thought Leader: Packt
  • Créer des infographies attrayantes avec Creately: Coursera

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