Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Skills you'll gain: Sales Presentation, Sales Presentations, Concision, Graphic and Visual Design, Presentations, Visual Design, Oral Expression, Value Propositions, Data Presentation, Layout Design, Design Elements And Principles, Public Speaking, Data Visualization, Persuasive Communication, Communication, Sales Support, Communication Strategies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: UI/UX Research, User Research, Responsible AI, User Experience, Persona (User Experience), AI literacy, Human Computer Interaction, Data Ethics, Surveys, Artificial Intelligence, Trustworthiness, Decision Intelligence, Psychosocial Assessments, Generative AI, Psychological Evaluations, Data Collection, Decision Making
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Market Opportunities, Growth Strategies, Corporate Strategy, Business Strategy, Strategic Marketing, Market Analysis, Product Lining, New Product Development, Portfolio Management, Case Studies, Cash Flows, Portfolio Risk, Financial Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales, Sales Strategy, Driving engagement, Sales Pipelines, Selling Techniques, Social Media Campaigns, Social Media, Conversion Funnel Analysis, Social Media Content, Social Media Marketing, Customer Engagement, Web Analytics, Data-Driven Marketing, Content Creation, Content Performance Analysis, Drive Engagement, Content Strategy, Marketing Automation, Social Media Analytics, Storytelling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Management, Social Media, Customer Service, Customer Inquiries, Business Communication, Customer Communications Management, Drive Engagement, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Photography, Design, Design Elements And Principles, Visual Design, Graphic and Visual Design, Computer Graphic Techniques, Content Creation, Visual Storytelling, Photo/Video Production and Technology
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer Success Management, Sales Support, Salesforce, Data Visualization, Service Management, Sales Management, Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Support, Management Reporting, Dashboard, Customer Service, Knowledge Transfer, Data-Driven Decision-Making, Business Reporting, Performance Analysis, Administrative Support
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: TikTok, Video Editing, Media Production, Storytelling, Post-Production, Video Production, Content Creation, Musical Composition, Visual Storytelling, Multimedia
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: HubSpot CRM, Conversion Funnel Analysis, Customer Relationship Management (CRM) Software, Sales Process, Sales Pipelines, Customer Relationship Management, Lead Generation, Closing (Sales), Calendar Management, Sales Management, Relationship Management, Customer Communications Management, Workflow Management, Statistical Analysis
Beginner · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica del Perú
Skills you'll gain: Design Thinking, Competitive Analysis, Solution Design, Competitive Intelligence, Human Centered Design, User Research, Generative AI Agents, Needs Assessment, Social Impact, Market Analysis, Strategic Decision-Making, Innovation, AI literacy, Qualitative Research, Persona Development, Consumer Behaviour
Mixed · Course · 1 - 3 Months

Skills you'll gain: Financial Market, Risk Mitigation, Cash Management, Financial Systems, Market Liquidity, Risk Management, Securities (Finance), Cash Flows, International Finance, Banking, Investment Banking, Financial Policy, Bidding, Market Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Hootsuite, Social Media Management, Content Scheduling, Social Media, Social Media Marketing, Digital Marketing Tools, Dashboard, Account Management, Business Software, Data Integration, User Accounts
Beginner · Guided Project · Less Than 2 Hours