Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Skills you'll gain: Stakeholder Communications, Workflow Management, Stakeholder Management, Jira (Software), Internal Communications, Project Documentation, IT Management, Project Management, Data Storytelling, Communication Strategies, User Feedback, Information Architecture, Data Visualization, Visual Design, Business Process Automation, Automation, Key Performance Indicators (KPIs), Continuous Monitoring
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Concision, Slack (Software), Team Building, Team Collaboration, Internal Communications, Team Performance Management, Communication, Communication Strategies, Business Writing, Recognizing Others, Writing, Business Correspondence, Cross-Functional Team Leadership
Intermediate · Course · 1 - 4 Weeks

Universitat Politècnica de València
Skills you'll gain: Business Systems, Business Technologies, Enterprise Resource Planning, Excel Formulas, Supply Chain Systems, Enterprise Application Management, Supply Chain Management, Geospatial Information and Technology, Management Information Systems, Geographic Information Systems, Web Development, GIS Software, Web Presence, Web Applications, Customer Relationship Management
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Dashboard, Dashboard Creation, Sales Process, Sales, Sales Management, Customer Relationship Management (CRM) Software, Data Transformation, Data-Driven Decision-Making, Customer Relationship Management, Analytics, Performance Analysis, Pivot Tables And Charts, Analysis, Power BI, Predictive Analytics, Performance Metric, Business Metrics, Visualization (Computer Graphics), Negotiation
Intermediate · Course · 1 - 4 Weeks
University of North Texas
Skills you'll gain: Operations Management, Mediation, Model Evaluation, Leadership Studies, Compensation Strategy, Integrated Marketing Communications, Organizational Change, Event Management, Grammar, Sales Process, Statistical Visualization, Driving engagement, Design Thinking, Public Policies, Probability & Statistics, Global Marketing, Cultural Diversity, Economics, Policy, and Social Studies, Music History, Sociology
Degree · 1 - 4 Years

University of North Texas
Skills you'll gain: Operations Management, Exploratory Data Analysis, Business Writing, Mediation, Model Evaluation, Change Management, Leadership Studies, Compensation Strategy, Integrated Marketing Communications, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Apache Hadoop, Sales Process, Statistical Visualization, Diversity Awareness
Degree · 1 - 4 Years

Universidad de los Andes
Skills you'll gain: Real-Time Operating Systems, Semantic Web, Supervised Learning, Unsupervised Learning, LangChain, Cloud-Native Computing, Model Deployment, Continuous Deployment, Reinforcement Learning, Data Storytelling, Classification Algorithms, Deep Learning, Computer Vision, Natural Language Processing, Biomedical Engineering, Artificial Intelligence, Project Management Institute (PMI) Methodology, Systems Thinking, Portfolio Management, Marketing Analytics
Degree · 1 - 4 Years

IIT Roorkee
Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Performance Appraisal, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Business Process Management, Management Accounting, Supply Chain Management, Statistical Process Controls, Product Management, Marketing Management, Cash Management
Degree · 1 - 4 Years

Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Surveys, Business Strategy, Competitive Intelligence, Design Thinking, Cyber Threat Intelligence, Machine Learning Methods, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, Leadership Studies, International Relations, Supplier Risk Management
Degree · 1 - 4 Years

Illinois Institute of Technology
Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Dashboard, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Predictive Modeling, Organizational Leadership, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Game Theory, Business Strategy, Product Lifecycle Management, Microsoft Excel
Degree · 1 - 4 Years
Universidad de los Andes
Skills you'll gain: Social Network Analysis, Network Analysis, Data Storytelling, Data Presentation, Portfolio Management, Marketing Analytics, Financial Data, Product Marketing, Interactive Data Visualization, Statistical Machine Learning, Marketing Management, Marketing Operations, Machine Learning Methods, Data Visualization, Time Series Analysis and Forecasting, Operations Research, Model Optimization, Model Deployment, Natural Language Processing, Scikit Learn (Machine Learning Library)
Mastertrack · 6 - 12 Months
Universidad de Palermo
Skills you'll gain: Performance Measurement, Business Planning, Human Capital, Data Storytelling, Selling Techniques, Financial Accounting, Portfolio Management, Strategic Marketing, Business Analytics, Business Modeling, Digital Transformation, Customer Relationship Management, Corporate Sustainability, Retail Management, Marketing Management, Online Advertising, B2B Sales, Team Leadership, Branding, Teamwork
Degree · 1 - 4 Years