Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Pinterest, Advertising Campaigns, Online Advertising, Goal Setting, Digital Advertising, Advertising, Campaign Management, Social Media Campaigns, Promotions and Campaigns, Marketing, Promotional Strategies, Social Media
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Operations, Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Salesforce, Sales Process, Business Workflow Analysis, Business Process Automation, Customer Relationship Management, Lead Generation, General Sales Practices, Workflow Management, Agentic Workflows, Process Analysis, Sales, Automation, Data Entry, Agentic systems, Systems Integration, Data Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Team Leadership, Team Building, Organizational Leadership, Relationship Building, Team Management, Leadership, Collaborative Software, Drive Engagement, Technology Strategies, Internal Communications, Social Media, Curiosity, Communication, Employee Engagement, digital literacy, Communication Strategies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Storytelling, Client Services, Presentations, Logo Design, Visual Storytelling, Sales Presentations, Oral Expression, Brand Strategy, Branding, Workflow Management, Sales Prospecting, Business Strategy, Proposal Writing, Case Studies, Business Planning, Sales Presentation, Search Engine Optimization, Goal Setting, Web Presence, Creativity
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Google Analytics, Analytical Skills, Web Analytics, Analysis, Marketing Analytics, Data-Driven Decision-Making, Analytics, Data Analysis, Event Monitoring, Data Collection, Data Capture
Beginner · Course · 3 - 6 Months

Skills you'll gain: Business Planning, Diagram Design, Business Strategy, Strategic Thinking, Strategic Planning, User Accounts, Productivity Software, Collaborative Software, Graphic Design, Market Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Marketing Strategies, Product Promotion, Social Media Content, Driving engagement, Social Media, Social Media Marketing, Social Media Management, Web Presence, User Accounts, Customer Communications Management, Business Process Management
Beginner · Guided Project · Less Than 2 Hours

Packt
Skills you'll gain: QuickBooks (Accounting Software), User Accounts, Vendor Relationship Management, Business Reporting, Vendor Management, Accounting Software, Account Management, Customer Relationship Management, Accounting and Finance Software, Inventory Management System, Financial Reporting, Small Business Accounting, Budgeting, Investment Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Organizational Skills, Project Management Software, Project Coordination, Workflow Management, Collaborative Software, Project Management, Productivity Software, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Data-Driven Marketing, Email Marketing, Goal Setting, Marketing Analytics, Marketing Strategies, Marketing Effectiveness, Data-Driven Decision-Making, Campaign Management, Performance Metric, Dashboard, Key Performance Indicators (KPIs), Performance Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Governance, Talent Management, Competitive Analysis, Sales Operations, Sales Management, Sales Strategy, Sales, Market Share, Sales Enablement, Solution Selling, Human Resource Strategy, Business Ethics, Sales Process, Organizational Structure, Sales Development, Workforce Planning, Specialized Sales, Workforce Development, Performance Improvement, Performance Measurement
Mixed · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Social Media, Social Media Marketing, Social Media Strategy, Media Relations, Content Strategy, Content Creation, Paid media, Advertising, Brand Management, Strategic Partnership, Strategic Communication, Video Production, Target Audience, Revenue Management, Negotiation, Target Market, Community Development, Crisis Management, Planning
Beginner · Course · 1 - 4 Weeks