Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

The Expert Academy
Skills you'll gain: Service Recovery, B2B Sales, Account Management, Account Strategy, Negotiation, Customer experience strategy (CX), Journey Mapping, Loyalty Programs, Customer Relationship Building, Customer Insights, Sales, Customer Retention, Emotional Intelligence, Sales Strategy, Customer experience improvement, Relationship Management, Persuasive Communication, Selling Techniques, Value Propositions, Stakeholder Management
Intermediate · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Digital Transformation, Business Transformation, Customer experience improvement, Applied Machine Learning, Business Modeling, Analytics, Organizational Change, Machine Learning Software, Technology Strategies, Customer Insights, Innovation, Organizational Strategy, Machine Learning, Business Strategy, Data-Driven Decision-Making, Workforce Development, Strategic Decision-Making, Competitive Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI Agents, Google Gemini, Retrieval-Augmented Generation, Generative AI, AI Enablement, Customer experience improvement, Agentic Workflows, AI Orchestration, Google Cloud Platform, Agentic systems, Large Language Modeling, Organizational Strategy, AI Integrations, Tool Calling, Customer Insights, Organizational Change, Innovation, Customer Engagement
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Collaborative Software, Project Design, Customer experience strategy (CX), Customer Insights, Workflow Management, Entrepreneurship
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Business Modeling, Value Propositions, Business Planning, Customer Analysis, Target Market, User Research, Target Audience, Marketing, Marketing Planning, Financial Management, Marketing Strategies, Entrepreneurship, Customer Insights, Email Marketing, Business Development, Social Media Marketing, Promotional Strategies, Interviewing Skills, Social Media, Product Improvement
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Strategic Marketing, Marketing Strategies, Consumer Behaviour, Marketing, Data-Driven Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Analytics, Target Market, Customer Insights, Value Propositions, Decision Making
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Digital Marketing Tools, Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Marketing Operations, Marketing Management, Persona Development, Target Market, Target Audience, Consumer Behaviour, Customer Insights, Digital Transformation, Integrated Marketing Communications
Beginner · Course · 1 - 4 Weeks

The Expert Academy
Skills you'll gain: Service Recovery, Account Management, Account Strategy, Customer experience strategy (CX), Customer experience improvement, Rapport Building, Journey Mapping, Loyalty Programs, Customer Relationship Building, Customer Insights, Customer Relationship Management (CRM) Software, Customer Retention, Emotional Intelligence, Relationship Management, Customer Service, Customer Success Management, Communication Strategies, Stakeholder Management, Data Analysis, Strategic Planning
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Customer Retention, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Data Management, Customer Engagement, Customer Relationship Management, Customer Relationship Building, Customer Analysis, Target Audience, HubSpot CRM, Marketing Automation, Customer Insights, Email Marketing, Email Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Key Performance Indicators (KPIs), Budget Management, Performance Analysis, Performance Metric, Financial Management, Financial Data, Performance Measurement, Account Strategy, Data Analysis, Account Management, Performance Reporting, Analytics, Data-Driven Decision-Making, Customer Analysis, Data Visualization Software, Customer Data Management, Power BI, Customer Insights, Budgeting, Microsoft Copilot
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Backlogs, Stakeholder Engagement, Stakeholder Management, Agile Product Development, Stakeholder Communications, Scrum (Software Development), Product Management, Agile Software Development, Agile Project Management, Agile Methodology, User Story, Business Requirements, AI Enablement, Prioritization, Business Planning, Business Priorities, Business Analysis, Critical Thinking and Problem Solving, Customer Insights, Generative AI
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Analytics, Data-Driven Marketing, Digital Marketing, Data Visualization, Conversion Funnel Analysis, Consumer Behaviour, Sales Strategy, Marketing, Performance marketing, Marketing Planning, Customer Analysis, Marketing Strategy and Techniques, Marketing Operations, Digital Analysis, Data-Driven Decision-Making, Digital Media Strategy, Data Visualization Software, Customer Insights
Beginner · Specialization · 3 - 6 Months