Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Johns Hopkins University
Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Probability & Statistics, Statistical Methods, Statistical Programming, Probability Distribution, Data Analysis, Statistical Software, Markov Model, Data Science, Statistical Modeling, Statistical Inference, Probability, Correlation Analysis, R Programming
Intermediate · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Prompt Engineering, LLM Application, Generative AI Agents, Vibe coding, Agentic Workflows, Agentic systems, Sales Enablement, Large Language Modeling, Email Automation, AI Workflows, Sales Process, Marketing Automation, Sales Development, Lead Generation, AI Integrations, Development Environment, Application Deployment, Web Development Tools
Mixed · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Data Analysis Expressions (DAX), Data Ethics, Data Modeling, Data Governance, Data Architecture, Database Design, Power BI, Data Management, General Data Protection Regulation (GDPR), Star Schema, Personally Identifiable Information, Information Privacy, Data Synthesis, Data Visualization Software, Data Security, Data Integrity, Snowflake Schema, Relational Databases, Data Quality, Extract, Transform, Load
★ 4.8 (21) · Beginner · Course · 1 - 4 Weeks

Università di Napoli Federico II
Skills you'll gain: Tableau Software, Data Visualization Software, Data Visualization, Interactive Data Visualization, Business Intelligence Software, Business Intelligence, Plot (Graphics), Data Presentation, Data Modeling, Data Integration, Data Analysis Software, Data Analysis, Data Import/Export, Data Manipulation, Time Series Analysis and Forecasting, Real Time Data, Data Management
★ 4.6 (11) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Text Mining, Natural Language Processing, Microsoft Azure, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), AI literacy, AI Workflows, Analytics, Application Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Equities, Capital Markets, Investment Banking, Business Valuation, Financial Modeling, Securities (Finance), Global Marketing, Market Share, Financial Reporting, Financial Forecasting, Financial Statement Analysis, Accounting, Financial Analysis, Market Dynamics, Forecasting, Financial Statements, International Finance, Financial Regulations, Cash Flows, Underwriting
★ 4.8 (18) · Mixed · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Generative AI, Model Evaluation, AI literacy, Data Ethics, Data Analysis, Model Training, Responsible AI, Data Literacy, Discussion Facilitation, Artificial Intelligence, Big Data, Predictive Modeling, Machine Learning, Social Impact
★ 4.8 (26) · Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Enablement, Persona Development, Prospecting and Qualification, Technical Sales, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Sales Operations, Customer Success Management, Content Strategy, Content Marketing, Marketing Collateral, Business Writing, Promotional Strategies, Communication Strategies, Meeting Facilitation, Service Level Agreement, Goal Setting
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Social Media Marketing, Video Editing, Graphic and Visual Design Software, Web Content, Content Creation, Photo/Video Production and Technology, Video Production, Graphical Tools, Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

University of California, Davis
Skills you'll gain: Sensory Systems Analysis, Experimentation, Product Testing, Acceptance Testing, Laboratory Testing, Laboratory Research, Laboratory Experience, Laboratory Procedures, Case Studies, Research Design, Employee Training, Data Collection, Research Reports, Data Analysis, Recruitment
★ 4.9 (21) · Intermediate · Course · 1 - 4 Weeks

Banco Interamericano de Desarrollo
Skills you'll gain: Data Visualization, Data Literacy, Data Ethics, Data Presentation, Policty Analysis, Research, and Development, Policy Development, Data Visualization Software, Data-Driven Decision-Making, Data Analysis, Data Collection, Public Policies, Data Management, Policy Analysis, Data Quality, Program Evaluation, Research, Research Methodologies, Statistical Analysis, Research Design
Beginner · Course · 1 - 3 Months

Howard University
Skills you'll gain: Regression Analysis, Predictive Modeling, Mathematical Modeling, Predictive Analytics, Statistical Modeling, Statistical Methods, Applied Mathematics, Linear Algebra, Small Data, Model Evaluation, Statistical Programming
★ 4.7 (6) · Beginner · Course · 1 - 4 Weeks