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  2. Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • P

    Packt

    Performance Domains, Tailoring, and Project Processes

    Skills you'll gain: Project Controls, Project Management, Healthcare Project Management, Project Management Institute (PMI) Methodology, Project Planning, Team Leadership, Project Estimation, Scope Management, Project Management Life Cycle, Project Performance, Project Risk Management, Continuous Improvement Process, Estimation, Risk Management, Stakeholder Management, Quality Management, Stakeholder Engagement, Governance

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • C

    Coursera

    Marketing Analysis and KPIs

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Market Analysis, Competitive Analysis, Marketing, Key Performance Indicators (KPIs), Market Research, Target Audience, Target Market, Dashboard, Return On Investment, Value Propositions, Smart Goals, Business Strategy, Cross-Channel Marketing, Concision, Variance Analysis, Strategic Partnership, Data Collection, Strategic Decision-Making

    4.6 stars, 86 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (86) · Intermediate · Specialization · 3 - 6 Months

  • S

    STARWEAVER

    Managing Employee Performance

    Skills you'll gain: Employee Performance Management, Performance Management, Team Performance Management, Constructive Feedback, Performance Appraisal, Performance Review, Employee Coaching, Goal Setting, Performance Metric, Expectation Management, Coaching, Employee Engagement, Performance Measurement, Collaboration

    4.8 stars, 64 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (64) · Beginner · Course · 1 - 4 Weeks

  • M

    MindEdge Learning

    Performance Management: Appraisals, Feedback, & Incentives

    Skills you'll gain: Performance Management, Performance Appraisal, Organizational Development, Employee Performance Management, Performance Review, Quality Management, Constructive Feedback, Performance Measurement, Performance Improvement, Disciplinary Procedures, Staff Management, Goal Setting, Quality Improvement, Employee Engagement, Coaching

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • C

    Coursera

    Manager of Managers: Performance Management and Metrics

    Skills you'll gain: Team Performance Management, Performance Management, Key Performance Indicators (KPIs), Performance Measurement, Employee Performance Management, Performance Metric, Performance Improvement, Performance Review, Organizational Strategy, Accountability, Employee Engagement, Data-Driven Decision-Making, Analytics, Continuous Improvement Process, Driving engagement

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Managing Employee Performance

    Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Employee Performance Management, Constructive Feedback, People Management, Human Resources Management and Planning, Goal Setting, Culture

    4.7 stars, 2.8K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (2.8K) · Mixed · Course · 1 - 4 Weeks

  • S

    Sage Publications

    Performance Management Systems

    Skills you'll gain: Performance Management, Employee Performance Management, Smart Goals, Performance Appraisal, Team Performance Management, Goal Setting, Performance Measurement, Performance Improvement, Performance Analysis, Performance Metric, Human Resource Strategy, Key Performance Indicators (KPIs), Human Resources, Motivational Skills, Employee Relations, Constructive Feedback, Business Strategy

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Marketing Project & Campaign Management

    Skills you'll gain: Go To Market Strategy, Performance Analysis, Digital Advertising, Project Management, Persuasive Communication, Storytelling, Digital Marketing Campaigns, Product Marketing, Project Performance, Presentations, Team Leadership, Project Management Software, Campaign Planning, Data Visualization, Driving engagement, Data Sharing, Marketing Analytics, Brand Strategy, Agile Methodology, Cross-Functional Collaboration

    2.8 stars, 9 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 2.8 (9) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
  • K

    Kennesaw State University

    Professional Selling: 3 Steps to High-Performance

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Trustworthiness, Sales Process, Overcoming Objections, Closing (Sales), Selling Techniques, Verbal Communication Skills, Sales, Sales Presentation, General Sales Practices, Customer Relationship Building, Needs Assessment, Sales Presentations, Relationship Building, Sales Strategy, Solution Selling, Communication, Conversion Funnel Analysis, Rapport Building

    4.8 stars, 96 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (96) · Beginner · Specialization · 3 - 6 Months

  • S

    Stanford Online

    Demand Generation, Measurement, and Messaging

    Skills you'll gain: Marketing Effectiveness, Campaign Management, Demand Generation, Branding, Marketing Communications, Content Marketing, Brand Awareness, Social Media Marketing, Target Audience, Marketing Channel, Brand Strategy, Marketing Analytics, Digital Marketing, Paid media, Performance Measurement, Public Relations, Copywriting, Earned Media, Key Performance Indicators (KPIs), Return On Investment

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • P

    Pearson

    CAPM: Performance Domains

    Skills you'll gain: Stakeholder Management, Project Management, Quality Management, Project Management Life Cycle, Meeting Facilitation, Team Management, Stakeholder Communications, Quality Control, Project Planning, Stakeholder Analysis, Ethical Standards And Conduct, Team Building

    5 stars, 6 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 5 (6) · Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Performance Analytics & Optimization

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Marketing Channel, Performance Measurement, Performance Analysis, Marketing Budgets, Key Performance Indicators (KPIs), Performance Metric, Dashboard Creation, Dashboard, Data Storytelling, Power BI, Business Metrics, Return On Investment, Variance Analysis, Data Presentation, Performance Review

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
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