Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois Urbana-Champaign
Skills you'll gain: Statistical Inference, Sampling (Statistics), Descriptive Statistics, Probability Distribution, Statistical Methods, Statistical Analysis, Data Analysis, Probability & Statistics, Microsoft Excel, Statistical Visualization, Histogram, Graphing, Influencing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Keras (Neural Network Library), Data Processing, Data Analysis, Image Analysis, Deep Learning, Artificial Neural Networks, Tensorflow, Applied Machine Learning, Computer Vision, Data Visualization, Machine Learning, Performance Tuning
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Customer Relationship Building, Sales Strategy, Data Centers, Customer Insights, Interviewing Skills, Sales Presentations, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Google Gemini, Data Processing, Identity and Access Management, Google Cloud Platform, LLM Application, Data Pipelines, Generative AI
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Google Cloud Platform, Artificial Intelligence, Responsible AI, Data Quality, Machine Learning, Cloud API, Business Intelligence, Natural Language Processing, Application Programming Interface (API), Image Analysis, Predictive Analytics
Beginner · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Image Quality
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Social Network Analysis, Data Analysis, Python Programming, Jupyter, Probability Distribution
Advanced · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Cleansing, Data Visualization Software, Data Transformation, Looker (Software), Data Migration, SQL, Big Data, Extract, Transform, Load, Data Pipelines, Google Sheets, Data Analysis, Google Cloud Platform, Cloud Services
Intermediate · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Natural Language Processing, Large Language Modeling, Generative AI, Text Mining, Prompt Engineering, LLM Application, Applied Machine Learning, Data Processing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Team Building, Team Management, Cognitive flexibility, Creativity, Team Leadership, Innovation, Collaboration, Open Mindset, Employee Engagement, Internal Communications, Adaptability
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Performance Tuning, Query Languages, Data Management, Data Warehousing, Data Visualization Software, Data Analysis
Intermediate · Project · Less Than 2 Hours

Amazon Web Services
Skills you'll gain: Amazon Web Services, AWS SageMaker, Amazon S3, Natural Language Processing, Text Mining, Unstructured Data, Solution Architecture, Software Architecture
Beginner · Course · 1 - 4 Weeks