• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.


Popular Social Media Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Duke University

    Cloud Data Engineering

    Skills you'll gain: Cloud-Native Computing, Software Engineering, Distributed Computing, Cloud Storage, Extract, Transform, Load, Google Cloud Platform, Big Data, Cloud Computing, Serverless Computing, Cloud Technologies, Data Lakes, Data Pipelines, Amazon Web Services, Command-Line Interface, Python Programming, Data Governance, NumPy, Rust (Programming Language)

    4.1
    Rating, 4.1 out of 5 stars
    ·
    91 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Infectious Disease Modeling in Practice

    Skills you'll gain: Epidemiology, Mathematical Modeling, Infectious Diseases, Public Health, Risk Modeling, Statistical Modeling, Predictive Modeling, Health Policy, Forecasting, Model Evaluation, Data Analysis, Statistics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    P

    Princeton University

    Food Ethics

    Skills you'll gain: Health Disparities, Food and Beverage, Social Justice, Ethical Standards And Conduct, Nutrition and Diet, Sustainability Standards, International Relations, Environmental Issue, Policy Analysis, Sustainable Development, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    86 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Lausanne

    Ecologie Politique: défi de la durabilité pour les démocraties

    Skills you'll gain: Political Sciences, Environmental Science, Environmental Policy, Environmental Issue, Social Studies, Sustainable Development, Public Policies, European History, Governance, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    210 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    CapCut for Desktop: Ultimate Editing for Reels & TikTok

    Skills you'll gain: Video Editing, TikTok, Storytelling, Timelines, Content Creation, Multimedia, Post-Production, Animations, Color Theory, Typography

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Lessons on Wisdom: Personal Leadership for Your Life

    Skills you'll gain: Creativity, Communication, Innovation, Personal Development, Curiosity, Productivity, Time Management, Self-Awareness, Leadership Development, Leadership, Growth Mindedness, Resilience, People Development, Leadership and Management, Adaptability, Change Management, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Getting Started with Tableau

    Skills you'll gain: Dashboard, Data Storytelling, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Real Time Data, Data Manipulation, Data Import/Export, Data Transformation, Data Cleansing, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    44 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Simplilearn

    B2B Marketing

    Skills you'll gain: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising

    3.5
    Rating, 3.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Essential Causal Inference Techniques for Data Science

    Skills you'll gain: Regression Analysis, Data Science, Machine Learning Methods, R Programming, Statistical Inference, Applied Machine Learning, Machine Learning, Statistical Methods, Advanced Analytics, Data Analysis, Predictive Modeling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    39 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Generative AI: Revolutionizing Business Analysis Techniques

    Skills you'll gain: Prompt Engineering, Responsible AI, Business Analysis, Data-Driven Decision-Making, Data Analysis, AI Enablement, Data Storytelling, Artificial Intelligence, Business Process Automation, Generative AI, Stakeholder Communications, Business Requirements, AI Workflows, Requirements Elicitation, Requirements Analysis, Workflow Management, Process Optimization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    54 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    مقدمة إلى خدمة رؤى الجمهور على فيسبوك

    Skills you'll gain: Customer Insights, Facebook, Marketing Analytics, Target Audience, Marketing Strategies, Marketing, Social Media, Social Media Marketing, Business Intelligence, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating a Healthy Culture: Addressing Workplace Bullying

    Skills you'll gain: Workplace Bullying Intervention, Rapport Building, Conflict Management, Relationship Building, Safety Culture, Tactfulness, Social Skills, Interpersonal Communications, Recognizing Others, Employee Engagement, Professionalism, Empathy, Communication, Industrial and Organizational Psychology, Advocacy, Diversity and Inclusion, Accountability, Cultural Sensitivity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to social media analytics

introduction to social media analytics
artificial intelligence in social media analytics
social media marketing analytics
social media data analytics
1…376377378…583

In summary, here are 10 of our most popular social media analytics courses

  • Cloud Data Engineering: Duke University
  • Infectious Disease Modeling in Practice: Johns Hopkins University
  • Food Ethics: Princeton University
  • Ecologie Politique: défi de la durabilité pour les démocraties: University of Lausanne
  • CapCut for Desktop: Ultimate Editing for Reels & TikTok: Skillshare
  • Lessons on Wisdom: Personal Leadership for Your Life: Dartmouth College
  • Getting Started with Tableau: SkillUp
  • B2B Marketing: Simplilearn
  • Essential Causal Inference Techniques for Data Science: Coursera
  • Generative AI: Revolutionizing Business Analysis Techniques: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok