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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • M

    Macquarie University

    Cyber Security: Incident Response - Theory to Practice

    Skills you'll gain: Incident Response, Incident Management, Computer Security Incident Management, Event Monitoring, Threat Management, Cyber Attacks, Cyber Security Policies, Cyber Security Assessment, Cybersecurity, Corporate Communications, Cyber Risk, Security Controls, Crisis Management, Disaster Recovery, Communication Planning, Internal Communications, Analysis, Communication Strategies, Record Keeping

    ★ 4.9 (11) · Beginner · Course · 1 - 3 Months

  • A

    American Psychological Association

    Intro to Null Hypothesis Significance Testing with z-test

    Skills you'll gain: Statistical Hypothesis Testing, Sample Size Determination, Probability & Statistics, Probability Distribution, Statistical Methods, Quantitative Research, Statistical Inference, Statistics, Sampling (Statistics), Statistical Analysis, Probability, Scientific Methods, Data Analysis, Research, Psychology

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Empathy, Data, and Risk

    Skills you'll gain: Data Visualization, Data Visualization Software, Empathy, Data Storytelling, Tableau Software, Risk Analysis, Data-Driven Decision-Making, Data Analysis, Risk Management, Empathy & Emotional Intelligence, Stakeholder Analysis, Business Risk Management, Human Centered Design, Decision Making, User Research, Risk Control, Diversity and Inclusion, Psychology

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Cómo combinar y analizar datos complejos

    Skills you'll gain: Data Integration, R (Software), Data Synthesis, Data Ethics, R Programming, Informed Consent, Data Sharing, Statistical Methods, Sampling (Statistics), Statistical Modeling, Descriptive Statistics, Logistic Regression, Information Privacy

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Vue d’ensemble sur la visualisation de données avec Canva

    Skills you'll gain: Data Visualization, Data Visualization Software, Data Presentation, Graphing, User Accounts, Graphic Design, Data Analysis, Business Analytics, Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • S

    SkillsBooster Academy

    AI Sound Generation for Business Communication

    Skills you'll gain: AI Product Strategy, Generative AI, Brand Strategy, Content Creation, Brand Awareness, Social Media Content, Media Production, Storytelling, Marketing Communications, Business Communication, Digital Design, Creative Thinking, Influencing, Media and Communications, Business Ethics, Creative Problem-Solving, Customer Engagement, Business Transformation, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 3 Months

  • B

    Board Infinity

    Data Interpretation & Insights: Exam & Recruitment Prep

    Skills you'll gain: Data Literacy, Data Analysis, Trend Analysis, Data Synthesis, Data-Driven Decision-Making, Analytics, Analytical Skills, Analysis, Data Visualization, Graphing, Logical Reasoning, Deductive Reasoning, Applied Mathematics, Arithmetic

    Beginner · Course · 1 - 4 Weeks

  • C

    Creo Incubator

    La boîte à outils de l'entrepreneuriat

    Skills you'll gain: Go To Market Strategy, Growth Strategies, Data-Driven Marketing, Market Analysis, Strategic Marketing, Entrepreneurship, Customer Analysis, Business Metrics, Entrepreneurial Finance, Target Audience, Financial Acumen, Target Market, Product Marketing, Marketing Effectiveness, Data-Driven Decision-Making, Ideation, Lean Methodologies, Adaptability, Fundraising, Critical Thinking and Problem Solving

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Michigan

    Linear Regression Modeling for Health Data

    Skills you'll gain: Statistical Modeling, Statistics, Regression Analysis, Statistical Methods, Sampling (Statistics), Statistical Inference, Probability & Statistics, Correlation Analysis, Data Analysis, Statistical Analysis, Statistical Software, Statistical Hypothesis Testing, Predictive Modeling

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Pittsburgh

    Tableau, Networks & Time Series Data Visualization

    Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization Software, Data Visualization, Network Analysis, Tableau Software, Network Model, Dashboard Creation, Dashboard, Time Series Analysis and Forecasting, Matplotlib, Data Analysis, Seaborn, Graph Theory, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Master Python with Real-World Data & Web Projects

    Skills you'll gain: NumPy, Pandas (Python Package), File I/O, Image Analysis, Data Manipulation, Mobile Development Tools, Matplotlib, Computer Vision, Full-Stack Web Development, Data Analysis, Object Oriented Design, Python Programming, Android (Operating System), File Systems, Application Design, Programming Principles, Code Reusability, File Management, Data Structures, User Interface (UI) Design

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Erstelle einen Instagram Business Account

    Skills you'll gain: Instagram, Social Media, Social Media Management, Social Media Content, Social Media Marketing, Social Media Strategy, Facebook, Product Promotion, Promotional Strategies, Promotions and Campaigns, Advertising

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Cyber Security: Incident Response - Theory to Practice: Macquarie University
  • Intro to Null Hypothesis Significance Testing with z-test: American Psychological Association
  • Empathy, Data, and Risk: University of Illinois Urbana-Champaign
  • Cómo combinar y analizar datos complejos: University of Maryland, College Park
  • Vue d’ensemble sur la visualisation de données avec Canva: Coursera
  • AI Sound Generation for Business Communication: SkillsBooster Academy
  • Data Interpretation & Insights: Exam & Recruitment Prep: Board Infinity
  • La boîte à outils de l'entrepreneuriat: Creo Incubator
  • Linear Regression Modeling for Health Data: University of Michigan
  • Tableau, Networks & Time Series Data Visualization: University of Pittsburgh

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