Internet marketing courses can help you learn search engine optimization (SEO), pay-per-click advertising, content marketing, and social media strategies. You can build skills in audience targeting, campaign analysis, and conversion rate optimization. Many courses introduce tools like Google Analytics, SEMrush, and Hootsuite, allowing you to apply these skills effectively in real campaigns and measure their success.
Skills you'll gain: Value Propositions, Marketing Strategies, Digital Marketing, Target Audience, Marketing Effectiveness, Strategic Marketing, Digital Marketing Campaigns, Marketing Planning, Content Marketing, Marketing Strategy and Techniques, Search Engine Marketing, Email Marketing, Search Engine Optimization, Marketing Analytics, Journey Mapping, Lead Generation, Key Performance Indicators (KPIs), Marketing Communications, Return On Investment, A/B Testing
Beginner · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Case Studies, Responsible AI, Analysis, Business Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Communication Planning, Marketing Strategies, Marketing Strategy and Techniques, Performance Measurement, Strategic Communication, Digital Marketing, Digital Media Strategy, Target Audience, Market Analysis, Performance Metric, Business, Communication, Product Promotion, Decision Making, Analytical Skills, Research
Mixed · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Data-Driven Marketing, Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Marketing, MarTech, Data-Driven Decision-Making, Applied Machine Learning, Predictive Analytics, Machine Learning Methods, Digital Marketing, Customer Engagement, Machine Learning Algorithms, Machine Learning, Advanced Analytics, Innovation, Brand Strategy, Deep Learning, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Content Marketing, Persona Development, Target Audience, Content Strategy, Goal Setting, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Brand Marketing, Digital Media Strategy, Content Scheduling, Strategic Marketing, Content Optimization, Driving engagement, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing
Intermediate · Course · 1 - 4 Weeks

University of Arizona
Skills you'll gain: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Customer Analysis, Marketing Strategies, Strategic Marketing, Marketing, Customer Insights, Brand Strategy, Target Market, Marketing Communications, Branding, Storytelling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Marketing Management, Data Preprocessing, Exploratory Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Dashboard, Dashboard Creation, Data-Driven Marketing, Data Presentation, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Marketing Strategies, Predictive Analytics, Marketing, Data Visualization Software, Market Data, Data Analysis, Forecasting, Data Collection, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks

Yonsei University
Skills you'll gain: Peer Review, Innovation, Promotional Strategies, Global Marketing, Marketing, Product Promotion, Company, Product, and Service Knowledge, Strategic Marketing, Competitive Analysis, Business Strategies, Benchmarking, Product Management, New Business Development, Brand Strategy, Strategic Planning, Growth Strategies, Case Studies, Branding, Brand Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Marketing, Marketing Effectiveness, Search Engine Marketing, Online Advertising, Digital Advertising, Campaign Planning, Advertising, Digital Marketing Campaigns, Campaign Management, Conversion Funnel Analysis, Digital Marketing, Marketing Strategies, Product Marketing, Promotional Strategies, Product Strategy, Product Planning, Product Promotion
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Service Recovery, Customer Service, Customer experience improvement, Service Design, Customer Relationship Building, Experience Design, Brand Loyalty, Service Management, Customer experience strategy (CX), Customer Engagement, Service Level, Relationship Management, Service Improvement, Branding, Marketing Strategies, Strategic Marketing, Quality Management, Quality Improvement, Brand Management, Marketing and Public Relations
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Conversion Funnel Analysis, Dashboard Creation, Dashboard, Data-Driven Decision-Making, Web Analytics, Google Analytics, Marketing Analytics, Performance Analysis, Business Intelligence, Looker (Software), Analytics, Grafana, Tableau Software, Gap Analysis, Interactive Data Visualization, Data Presentation, Data Synthesis, User Flows, User Research, Descriptive Analytics
Beginner · Course · 1 - 4 Weeks