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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


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    The University of Hong Kong

    ESG Essentials: Sustainable Business Strategies

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Business, Business Ethics, Governance, Corporate Sustainability, Sustainable Development, Environmental Resource Management, Sustainability Standards, Leadership Development, Ethical Standards And Conduct, Governance Risk Management and Compliance, Environmental Issue, Social Impact, Finance, Business Development

    5
    Rating, 5 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Energy Modeling: Predicting & Optimizing Consumption

    Skills you'll gain: Energy and Utilities, Mathematical Modeling, Predictive Analytics, Gemini, Laboratory Experience, Google Gemini, Model Optimization, Predictive Modeling, Data-Driven Decision-Making, Forecasting, Analytics, 3D Modeling, Simulations, Sustainable Technologies, Data Visualization, AI Integrations, Search Engine Optimization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI for Customer Experience with Chatbots and Analytics

    Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer Analysis, Customer experience improvement, Personalized Campaigns, Customer Engagement, Predictive Analytics, Customer Service, Google Gemini, Customer Insights, Agentic Workflows, Driving engagement, LLM Application, Brand Loyalty, Generative AI Agents, Data-Driven Decision-Making, Artificial Intelligence, Generative AI

    4.3
    Rating, 4.3 out of 5 stars
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    6 reviews

    Intermediate · Course · 1 - 4 Weeks

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    STARWEAVER

    Customer Service Essentials: 20 Skills for Happy Clients

    Skills you'll gain: Service Recovery, De-escalation Techniques, Greeting Customers, Customer Complaint Resolution, Customer Service, Conflict Management, Guest Relations, Hospitality Services, Hospitality and Food Services, Hospitality, Professionalism, Teamwork, Coordination, Customer experience improvement, Collaboration, Verbal Communication Skills, Communication, Empathy, Active Listening

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Mixed · Course · 1 - 4 Weeks

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    Free Trial
    E

    EDUCBA

    Communication Skills for Interviews & Group Discussions

    Skills you'll gain: Oral Expression, Active Listening, Verbal Communication Skills, Discussion Facilitation, Interviewing Skills, Oral Comprehension, Teamwork, Communication, Communication Strategies, Tactfulness, Social Skills, Interpersonal Communications, Corporate Communications, Collaboration, Business Communication, Professionalism, Rapport Building, Non-Verbal Communication, Job Analysis, Recruitment

    4.8
    Rating, 4.8 out of 5 stars
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    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Sales Prospecting Mastery with Lemlist: AI-Driven Strategies

    Skills you'll gain: Lead Generation, Personalized Campaigns, HubSpot CRM, Sales Prospecting, Campaign Management, Sales Pipelines, Sales Process, Prospecting and Qualification, AI Personalization, Email Automation, Performance Analysis, B2B Sales, Anthropic Claude, Marketing Automation, LinkedIn, Email Marketing, Customer Relationship Management (CRM) Software, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
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    Coursera

    Create a Business proposal with Visme for businesses

    Skills you'll gain: Proposal Writing, Business Writing, Proposal Development, Sales Presentations, Presentations, Value Propositions, Data Visualization, Company, Product, and Service Knowledge, Business Strategy, Entrepreneurship

    3.6
    Rating, 3.6 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    B

    BCG

    Digitale Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Design Thinking, Technology Strategies, Business Process Reengineering, Data Strategy, Growth Strategies, Business Strategy, Organizational Change, Market Dynamics, Innovation, Emerging Technologies, Competitive Analysis, Leadership, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Leading Teams Effectively: Skills for Impactful Leadership

    Skills you'll gain: Team Leadership, Team Building, Team Motivation, Leadership Development, Management Training And Development, Team Performance Management, Leadership, Organizational Leadership, Leadership and Management, Professional Development, Teamwork, Personal Development, People Development, Business Leadership, Drive Engagement, Team Collaboration, Organizational Effectiveness, Lifelong Learning, Self-Awareness, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Michigan

    Introduction to Socially Engaged Design

    Skills you'll gain: Prototyping, Ideation, Engineering Design Process, Sustainable Design, Social Impact, Design Strategies, Human Centered Design, Product Design, Social Justice, Case Studies, Diversity Awareness, Innovation, Community Development, Diversity Equity and Inclusion Initiatives, Design Specifications, Cultural Responsiveness

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Presentation Design Mastery in Canva

    Skills you'll gain: Presentations, Canva (Software), Typography, Target Audience, Data Visualization, Visual Storytelling, Communication Strategies, Data Storytelling, Visual Design, Graphic and Visual Design, Communication, Timelines, Style Guides, Graphic Design, Storytelling, Layout Design

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Overcoming Objections, Sales Pipelines, Consultative Selling, Account Strategy, Account Management, Sales Presentations, Storytelling, Closing (Sales), Sales Development, B2B Sales, Sales Process, Consultative Approaches, Persuasive Communication, Active Listening, Sales Presentation, Sales, Selling Techniques, Sales Territory Management, Sales Management, Revenue Management

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • ESG Essentials: Sustainable Business Strategies: The University of Hong Kong
  • Energy Modeling: Predicting & Optimizing Consumption: Coursera
  • AI for Customer Experience with Chatbots and Analytics: Coursera
  • Customer Service Essentials: 20 Skills for Happy Clients: STARWEAVER
  • Communication Skills for Interviews & Group Discussions: EDUCBA
  • Sales Prospecting Mastery with Lemlist: AI-Driven Strategies: Coursera
  • Create a Business proposal with Visme for businesses: Coursera
  • Digitale Transformation: BCG
  • Leading Teams Effectively: Skills for Impactful Leadership: Coursera
  • Introduction to Socially Engaged Design: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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