Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Content Scheduling, Adobe Express, Social Media Content, Social Media, Social Media Analytics, Content Creation, Social Media Strategy, Social Media Marketing, Social Media Management, Intellectual Property, Target Audience, Visual Storytelling, Driving engagement, AI powered creativity, Drive Engagement, Content Strategy, Ethical Standards And Conduct, Regulation and Legal Compliance, Multimedia, Branding
★ 4.7 (390) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Digital Design, Design Elements And Principles, Product Design, Design Software, Graphic and Visual Design Software, Creative Design, Color Theory, Graphic Design, Intellectual Property, Product Promotion, Digital Marketing Tools, E-Commerce, Direct Selling, Color Matching, Digital Publishing, Digital Content, Digital Assets, Marketing
★ 4.4 (1.4K) · Advanced · Guided Project · Less Than 2 Hours

University of London
Skills you'll gain: Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Awareness, Brand Loyalty, Culture Transformation, Employee Engagement, Marketing Management, Global Marketing, Internal Communications, Experience Design, Customer experience strategy (CX), Human Resource Strategy, Human Resources, Strategic Marketing, Organizational Change, Organizational Development, Behavior Management, Consumer Behaviour
★ 4.9 (7.8K) · Beginner · Course · 1 - 3 Months

Università Bocconi
Skills you'll gain: Annual Reports, Retail Store Operations, Brand Management, Digital Media Strategy, Case Studies, Global Marketing, Brand Strategy, Financial Statement Analysis, Branding, Communication Strategies, Market Opportunities, Business Modeling, Customer experience strategy (CX), New Business Development, E-Commerce, Market Trend, Product Development
★ 4.7 (6.3K) · Mixed · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, User Interface and User Experience (UI/UX) Design, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, UI/UX Strategy, New Product Development, Product Management, Product Lifecycle Management, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis
★ 4.5 (402) · Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: Google Analytics, Web Analytics and SEO, Statistical Reporting, Data-Driven Marketing, Analytics, Data Analysis, User Accounts
★ 4.4 (1.5K) · Beginner · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Persona Development, Marketing Strategies, Digital Brand Strategy, Digital Media Strategy, Target Audience, Social Media Strategy, Social Media Marketing, Customer Analysis, Digital Marketing, Marketing Planning, Customer Acquisition Management, Customer experience improvement, Customer Engagement, Customer Retention, Social Media, Marketing, Target Market, Brand Management, E-Commerce, Experience Design
★ 4.7 (303) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Style Guides, Logo Design, Marketing Design, Brand Strategy, Marketing Materials, Branding, Brand Marketing, Marketing Collateral, Brand Management, Graphic Design, Organizational Skills, Marketing, Media Strategy, File Management, Multimedia
★ 4.4 (7) · Intermediate · Guided Project · Less Than 2 Hours

Alfaisal University | KLD
Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing, Marketing Strategy and Techniques, Product Development, Marketing Planning, Consumer Behaviour, Business Strategy, Business Strategies, Competitive Intelligence, Market Share, Timelines
Beginner · Course · 1 - 4 Weeks

Alfaisal University | KLD
Skills you'll gain: Production Line, Marketing Effectiveness, Business Metrics, Performance Measurement, Profit and Loss (P&L) Management, Production Management, Marketing, Marketing Strategies, Marketing Analytics, Strategic Marketing, Return On Investment, Key Performance Indicators (KPIs), Benchmarking
★ 4.5 (19) · Beginner · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Data-Driven Marketing, Marketing Analytics, Business Analytics, Statistical Programming, Forecasting, Peer Review, Statistical Methods, Data Presentation, Predictive Analytics, Customer Analysis, Case Studies, R (Software), Information Technology, Analytical Skills, Digital Transformation, Advanced Analytics, Marketing Strategies, Complex Problem Solving, Data Synthesis, R Programming
★ 4.4 (1.3K) · Advanced · Specialization · 3 - 6 Months

ESSEC Business School
Skills you'll gain: Business Analytics, Statistical Programming, Forecasting, Statistical Methods, Data Presentation, Predictive Analytics, R Programming, R (Software), Information Technology, Presentations, Advanced Analytics, Predictive Modeling, Analytics, Statistical Analysis, People Analytics, Communication, Data Storytelling, Business Strategy, Business, Data Analysis
★ 4.4 (665) · Mixed · Course · 1 - 3 Months