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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Bending the Curve: Climate Change Solutions

    Skills you'll gain: Climate Change Mitigation, Energy and Utilities, Social Justice, Community Organizing, Climate Change Adaptation, Sustainable Development, Social Determinants Of Health, International Relations, Health Disparities, Pollution Prevention, Sustainable Technologies, Consumer Behaviour, Environment, Environmental Policy, Media and Communications, Advocacy, Natural Resource Management, Persuasive Communication, Economics, Transportation Operations

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Neuroscience of Personal Excellence

    Skills you'll gain: Resilience, Personal Development, Decision Making, Self-Awareness, Problem Solving, Cognitive flexibility, Emotional Intelligence, Human Development, Stress Management, Human Learning, Leadership, Learning Strategies, Mental Health, Psychology, Neurology, Behavioral Health, Business, Physiology, Anatomy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    77 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Esports

    Skills you'll gain: Peer Review, Video Game Development, Media Strategy, Contract Negotiation, Media and Communications, Branding, Organizational Structure, Organizational Strategy, Brand Management, Business Planning, Game Design, Recruitment, Fundraising, Live Streaming, Higher Education, Workforce Planning, Content Creation, Relationship Building, Market Dynamics, Research

    4.6
    Rating, 4.6 out of 5 stars
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    272 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Human Factors & Usability Engineering: Designing for Humans

    Skills you'll gain: Usability, Usability Testing, Problem Solving, Human Factors, Interaction Design, User Experience Design, Human Centered Design, Critical Thinking and Problem Solving, Creativity, Human Factors Engineering, User Interface (UI), User Research, Decision Making, Display Devices, Human Computer Interaction, Human Learning, Data Collection, Human Machine Interfaces, Accident Prevention, Control Systems

    4.8
    Rating, 4.8 out of 5 stars
    ·
    45 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Case Studies, Corporate Strategy, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Company, Product, and Service Knowledge, Consumer Behaviour, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    P

    Peking University

    Management Communication 管理沟通

    Skills you'll gain: Active Listening, Non-Verbal Communication, Verbal Communication Skills, Presentations, Business Communication, Interviewing Skills, Team Building, Writing, Communication Strategies, Intercultural Competence, Negotiation, Cultural Diversity

    4.8
    Rating, 4.8 out of 5 stars
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    125 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    NIIT

    Frontend Development using React

    Skills you'll gain: Responsive Web Design, HTML and CSS, JSON, React.js, Jest (JavaScript Testing Framework), Hypertext Markup Language (HTML), Javascript, User Interface and User Experience (UI/UX) Design, Bootstrap (Front-End Framework), Ajax, Web Design, Systems Development Life Cycle, Web Development Tools, Web Design and Development, Cascading Style Sheets (CSS), Unit Testing, UI Components, Web Development, Mobile Development, JavaScript Frameworks

    3.4
    Rating, 3.4 out of 5 stars
    ·
    82 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Introduction to Decision Science for Marketing

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Retention, Predictive Analytics, Customer Insights, Data-Driven Decision-Making, Personalized Service, Marketing Strategies, Business Analytics, Customer Acquisition Management, Customer experience improvement, Loyalty Programs, Consumer Behaviour

    Beginner · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Zurich

    Das liebe Geld - Finance im Alltag

    Skills you'll gain: Finance, Financial Planning, Financial Market, Investments, Financial Analysis, Blockchain, Business Ethics, Behavioral Economics, Derivatives, Decision Making, Risk Management

    4.7
    Rating, 4.7 out of 5 stars
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    145 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
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    N

    Northeastern University

    Fundamentals of Integrated Brand Promotion

    Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    CRM, Dados e o Futuro Centrado no Cliente

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Customer Insights, Prompt Engineering, ChatGPT, Marketing Materials, Content Creation, Product Knowledge, Value Propositions, Marketing Communications, Editing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Guided Project · Less Than 2 Hours

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
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In summary, here are 10 of our most popular consumer behavior courses

  • Bending the Curve: Climate Change Solutions: University of California San Diego
  • The Neuroscience of Personal Excellence: University of Colorado Boulder
  • Esports: University of California, Irvine
  • Human Factors & Usability Engineering: Designing for Humans: Arizona State University
  • Using Porter’s Five Forces Model for Competitive Analysis : Coursera
  • Management Communication 管理沟通: Peking University
  • Frontend Development using React: NIIT
  • Introduction to Decision Science for Marketing: O.P. Jindal Global University
  • Das liebe Geld - Finance im Alltag: University of Zurich
  • Fundamentals of Integrated Brand Promotion: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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