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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    JTBD Playbook: Align Strategy with Customer Needs

    Skills you'll gain: Design Thinking, Customer experience strategy (CX), Agile Product Development, Journey Mapping, Product Marketing, Product Strategy, Product Management, User Research, Service Design, New Product Development, Value Propositions, User Feedback, Product Improvement, Customer Analysis, Product Roadmaps, Product Development, Customer Insights, Innovation, Market Opportunities, Market Analysis

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Salesforce Experience (Community) Cloud Consultant Training

    Skills you'll gain: Salesforce, Driving engagement, Data Sharing, Authentications, Management Reporting, Performance Reporting, Data Access, Dashboard, Content Management Systems, Role-Based Access Control (RBAC), Registration, Content Management

    Advanced · Course · 3 - 6 Months

  • P

    Packt

    Salesforce Certified AI Specialist Certification

    Skills you'll gain: AI Workflows, Salesforce, Prompt Engineering Tools, AI Security, Responsible AI, Salesforce Development, Agentic Workflows, Data Ethics, Generative AI Agents, AI Integrations, Customer Relationship Management (CRM) Software, Customer Relationship Management, Generative AI, Data Loss Prevention, Predictive Modeling, Model Training, Data Security, Large Language Modeling

    Intermediate · Course · 1 - 3 Months

  • J

    John Wiley & Sons

    AI for Business, Creativity, and Development

    Skills you'll gain: Prompt Engineering, AI Personalization, Prompt Patterns, Prompt Engineering Tools, GitHub Copilot, Vibe coding, Microsoft Copilot, Responsible AI, ChatGPT, Customer experience improvement, Generative AI Agents, Artificial Intelligence, Digital Analysis, Personalized Campaigns, Digital Brand Strategy, Digital Marketing, Software Development, Machine Learning, Devops Tools, Business Strategy

    Advanced · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    AI-First Test Automation with Functionize Essentials

    Skills you'll gain: Test Automation, Test Tools, Continuous Integration, CI/CD, AI Orchestration, AI Integrations, Software Quality Assurance, Maintainability, Quality Assurance, Automation, Verification And Validation, User Interface (UI), Natural Language Processing, Scalability

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Creo Incubator

    Entrepreneurship: Financial Literacy & Fundraising Readiness

    Skills you'll gain: Entrepreneurial Finance, Business Strategy, Entrepreneurship, Financial Forecasting, Business Valuation, Fundraising, Mergers & Acquisitions, Financial Acumen, Finance, Presentations, Investments, Value Propositions, Market Analysis

    Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Adobe

    Adobe Experience Manager Use Cases and Benefits

    Skills you'll gain: Content Development and Management, Asset Management, Digital Assets, Digital Publishing, Workflow Management, Document Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • W

    Whizlabs

    Azure ML: Explore & Configure the Machine Learning Workspace

    Skills you'll gain: Statistical Modeling, Microsoft Azure, Statistical Methods, Data Processing, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, MLOps (Machine Learning Operations), Applied Machine Learning, Data Store, Apache Spark, Azure Synapse Analytics, Model Training, Cloud Computing, Data Preprocessing, Data Management, Model Deployment, Development Environment

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    JavaScript Career Launch and Capstone

    Skills you'll gain: Full-Stack Web Development, Application Design, Software Design Documents, React.js, Web Applications, Web Design and Development, Package and Software Management, Web Development, Version Control, Software Documentation, Web Development Tools, Software Configuration Management, Program Development, JavaScript Frameworks, Web Content Accessibility Guidelines, Application Deployment, Frontend Performance, Software Architecture, Dashboard Creation, Cloud Deployment

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    Logical Operations

    Microsoft Excel: Data Analysis with Power Pivot

    Skills you'll gain: Key Performance Indicators (KPIs), Microsoft Excel, Data Presentation, Data Analysis Expressions (DAX), Data Integration, Performance Measurement, Pivot Tables And Charts, Data Visualization Software, Spreadsheet Software, Performance Reporting, Trend Analysis, Cloud-Based Integration, Time Series Analysis and Forecasting, Data Analysis, Data Modeling, Data Manipulation, Microsoft 365, Productivity Software

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • J

    John Wiley & Sons

    The AI Edge: Unlocking AI for Sales Efficiency and Growth

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Generative AI Agents, Sales, Sales Enablement, Sales Strategy, Customer Relationship Management (CRM) Software, Email Automation, Sales Process, Customer Relationship Management, Prioritization, Personalized Campaigns, AI Personalization, AI Enablement, Calendar Management, AI Workflows, AI Integrations, Business Ethics, Responsible AI, Artificial Intelligence

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • E

    EDUCBA

    Hadoop Projects: Apply MapReduce, Pig & Hive

    Skills you'll gain: Apache Hadoop, Apache Hive, Big Data, Data Integration, Data Analysis, Analytics, Social Media Analytics, Data Processing, Query Languages, Data Transformation, Data Preprocessing, Scripting Languages, Scripting

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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