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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Pivot Sales Data

    Skills you'll gain: Pivot Tables And Charts, Correlation Analysis, Data Import/Export, Microsoft Excel, Report Writing, Business Communication, Data Presentation, Data Analysis, Sales Management, Sales, Statistics, Data Manipulation, Data Transformation

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigQuery Machine Learning für Inferenzen nutzen

    Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, Model Training, MLOps (Machine Learning Operations), Data-Driven Decision-Making, Google Cloud Platform, Model Deployment, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo escribir resumen creativo para proyectos en Mailchimp

    Skills you'll gain: Advertising Mail, Content Performance Analysis, Marketing Effectiveness, Campaign Management, Email Marketing, Advertising Campaigns, Campaign Planning, Marketing, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    How to Revitalize Mature Products - Jagdish Sheth

    Skills you'll gain: User Research, Product Improvement, Product Lifecycle Management, Product Strategy, Innovation, Product Management, Product Planning, Consumer Behaviour, Customer Retention, Market Research, Customer Insights, Market Opportunities, Product Marketing, Growth Strategies, Brand Strategy, Target Market, Customer Analysis, Driving engagement, Wholesaling, Case Studies

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Python for Secret Agents

    Skills you'll gain: Spatial Data Analysis, Geographic Information Systems, Package and Software Management, Scripting, Statistical Analysis, Probability & Statistics, Statistical Methods, JSON, Image Analysis, Data Validation, Web Scraping, Intelligence Collection and Analysis, Data Analysis, Statistics, Python Programming, Correlation Analysis, Data Processing, Restful API, File Transfer Protocol (FTP), Open Source Technology

    Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Deep Learning with R: Build & Predict Neural Networks

    Skills you'll gain: Plot (Graphics), Statistical Visualization, R (Software), Data Visualization Software, R Programming, Scatter Plots, Regression Analysis, Statistical Programming, Predictive Modeling, Artificial Neural Networks, Data Science, Deep Learning, Model Evaluation, Descriptive Statistics, Predictive Analytics, Statistical Methods, Data Wrangling, Data Manipulation, Machine Learning Methods, Model Training

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Master Apache Avro: Build & Apply Serialization Pipelines

    Skills you'll gain: JSON

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Dataplex: Qwik Start - Command Line

    Skills you'll gain: Command-Line Interface, Data Lakes, Google Cloud Platform, Cloud Management, Metadata Management, Cloud API, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Drive KPI Reviews

    Skills you'll gain: Dashboard Creation, Dashboard, Key Performance Indicators (KPIs), Performance Reporting, Business Intelligence, Tableau Software, Performance Analysis, Performance Review, Gap Analysis, Performance Metric, Business Metrics, Data-Driven Decision-Making, Data Presentation, Performance Management, Interactive Data Visualization, Business Analysis, Presentations, Data Analysis, Accountability, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Connect and Transform External Data Seamlessly

    Skills you'll gain: OAuth, JSON, Data Wrangling, Application Programming Interface (API), Secure Coding, Application Security

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Talend ETL: Design, Optimize & Apply Workflows

    Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Integration, Data Pipelines, Business Logic, Data Processing, Java, Data Import/Export, Data Transformation, Software Documentation

    Mixed · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Automation, Platform Trends, and Social Sales Growth

    Skills you'll gain: Regional Sales, Benchmarking, Sales Training, Sales, Sales Pipelines, Competitive Intelligence, Sales Enablement, Marketing Automation, Market Intelligence, Trend Analysis, Sales Strategy, Sales Management, Sales Operations, Sales Development, Lead Generation, Digital Brand Strategy, Customer Relationship Management (CRM) Software, Automation, Social Media Management, Global Marketing

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Pivot Sales Data: Coursera
  • BigQuery Machine Learning für Inferenzen nutzen: Google Cloud
  • Cómo escribir resumen creativo para proyectos en Mailchimp: Coursera
  • How to Revitalize Mature Products - Jagdish Sheth: Kennesaw State University
  • Python for Secret Agents: Packt
  • Deep Learning with R: Build & Predict Neural Networks: EDUCBA
  • Master Apache Avro: Build & Apply Serialization Pipelines: EDUCBA
  • Dataplex: Qwik Start - Command Line: Google Cloud
  • Drive KPI Reviews: Coursera
  • Connect and Transform External Data Seamlessly: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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