SEO courses can help you learn keyword research, on-page optimization, link building, and content strategy. You can build skills in analyzing website performance, understanding search engine algorithms, and creating SEO-friendly content. Many courses introduce tools like Google Analytics, SEMrush, and Moz, which help you track metrics, optimize your site, and improve your search rankings. By applying these skills and tools, you can enhance your online visibility and drive more organic traffic to your website.

Coursera
Skills you'll gain: Google Analytics, Web Analytics and SEO, Search Engine Optimization, Web Analytics, Content Performance Analysis, Keyword Research, Content Optimization, Prioritization, Data Import/Export, Gap Analysis, Workflow Management, Data Integration, User Research, Performance Metric
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Marketing, Pay Per Click Advertising, Digital Marketing Campaigns, Online Advertising, Digital Advertising, Search Engine Optimization, Social Media Marketing, Social Media Campaigns, Marketing Effectiveness, Digital Analysis, Data-Driven Marketing, Social Media, Search Engine Marketing, Performance marketing, Marketing Strategies, Social Media Strategy, Return On Investment, Web Analytics and SEO, Paid media, Cross-Channel Marketing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Keyword Research, Web Analytics, Performance Measurement, Performance Metric, Marketing Effectiveness, Performance Analysis, Content Management Systems, Auditing, Performance Reporting, Data-Driven Marketing, Data-Driven Decision-Making, Web Content Accessibility Guidelines
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Marketing Strategies, Digital Marketing Tools, Digital Marketing, Web Analytics, Auditing, Software Development Tools, Paid media, Test Tools, Performance Analysis, Process Optimization, Performance Improvement, Performance Appraisal, Prioritization
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Web Analytics, Auditing, Gap Analysis, Issue Tracking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Keyword Research, Content Optimization, Search Engine Optimization, Generative Engine Optimization (GEO), Web Analytics and SEO, Content Creation, Content Strategy, Blogs, Target Audience, Web Content, Conversion Funnel Analysis, Content Marketing, Content Development and Management, Persona Development, Style Guides, Customer Engagement, Social Media Content, Driving engagement, Brand Management, Digital Content
Beginner · Course · 1 - 3 Months

Skills you'll gain: Email Marketing, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Digital Brand Strategy, Digital Marketing Tools, Branding, Digital Marketing, Marketing Design, Web Presence, Content Management Systems, Brand Management, Newsletters, Marketing Materials, Web Design and Development, Video Production
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Auditing, Information Architecture, Web Analytics, Extensible Markup Language (XML), Frontend Performance, Digital Marketing Tools, Analysis, Prioritization, Performance Metric
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Keyword Research, Search Engine Optimization, Competitive Analysis, Stakeholder Management, Content Optimization, Stakeholder Communications, Client Services, Content Strategy, Content Performance Analysis, Competitive Intelligence, Strategic Planning, Web Analytics, Business Planning, Sales Presentations, Presentations, Technical Communication, Gap Analysis, Prioritization
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Webpack, Frontend Performance, Search Engine Optimization, Web Development Tools, Web Analytics and SEO, Performance Tuning, Build Tools, Debugging, Usability Testing, Web Development, Software Testing, Test Tools, Front-End Web Development, Functional Testing, Test Automation, Continuous Monitoring, Development Testing, Computer Programming Tools, JavaScript Frameworks, WordPress
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Content Optimization, Generative Engine Optimization (GEO), Content Marketing, Content Performance Analysis, Workflow Management, AI Integrations, Writing and Editing, Prompt Engineering Tools
Beginner · Course · 1 - 4 Weeks
Universidade de São Paulo
Skills you'll gain: Conversion Funnel Analysis, Search Engine Marketing, Digital Marketing, Email Marketing, Digital Marketing Campaigns, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Marketing Planning, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics
Beginner · Course · 1 - 3 Months