• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Conceptos y lenguaje de las organizaciones

    Skills you'll gain: Data Visualization, Data Presentation, Data Storytelling, Data Literacy, Business Analytics, Performance Measurement, Analytical Skills, Data Visualization Software, Accounting, Performance Appraisal, Business, Performance Management, Analytics, Business Strategy, Marketing, Strategic Communication, Organizational Strategy, General Accounting, Data Analysis, Strategic Marketing

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    The Complete Self-Discipline Course - Control Your Own Life

    Skills you'll gain: Self-Discipline, Action Oriented, Habit Formation, Empowerment, Personal Development, Goal Setting, Lifelong Learning, Time Management, Behavioral Management, Relationship Building, Constructive Feedback, Creativity

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Technical Analysis: Advanced Charting Strategies

    Skills you'll gain: Technical Analysis, Market Trend, Real Time Data, Financial Trading, Financial Market, Trend Analysis, Market Analysis, Market Dynamics

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Arizona State University

    Professional Skills: Personal Resilience

    Skills you'll gain: Mindfulness, Optimism, Positivity, Resilience, Personal Development, Empowerment, Self-Awareness, Growth Mindedness, Stress Management, Overcoming Obstacles, Habit Formation, Proactivity, Professional Development, Productivity, Advocacy, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    L

    Logical Operations

    Managing Conflict

    Skills you'll gain: Conflict Management, De-escalation Techniques, Teamwork, Mediation, Interpersonal Communications, Communication Strategies, Collaboration, Leadership, Negotiation, Emotional Intelligence, Analysis, Communication, Action Oriented, Active Listening, Program Implementation, Leadership Development, Problem Solving, Empathy, Non-Verbal Communication, Self-Awareness

    Mixed · Course · 1 - 3 Months

  • P

    Packt

    Emotional Intelligence for Leaders and Managers

    Skills you'll gain: Active Listening, Trustworthiness, Drive Engagement, Compassion, Workplace inclusivity, Diversity and Inclusion, Organizational Leadership, Strategic Leadership, Leadership Development, Internal Communications, Diversity Awareness, Leadership and Management, Empathy & Emotional Intelligence, Emotional Intelligence, Team Building, Empathy, Self-Awareness, Leadership, Culture Transformation, Collaboration

    Mixed · Course · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Packt

    Meeting Design: A Tactical Guide for Productive Meetings

    Skills you'll gain: Meeting Facilitation, Conflict Management, Sprint Retrospectives, Collaboration, Discussion Facilitation, Teamwork, Drive Engagement, Culture Transformation, Design Thinking, Continuous Improvement Process, Organizational Effectiveness, Stakeholder Analysis, Taking Meeting Minutes, Organizational Development, Stakeholder Management, Sales Presentation, Communication Planning, Leadership Development, Goal Setting, Communication Strategies

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Activation to Boost Retention

    Skills you'll gain: Marketing Budgets, Correlation Analysis, Customer Analysis, Marketing Analytics, Customer Retention, Customer Insights, Statistical Methods, Advanced Analytics, Marketing Effectiveness, Statistical Hypothesis Testing, Predictive Analytics, Product Strategy, Statistical Modeling, Analytics, Customer Engagement, Statistical Analysis, Data-Driven Decision-Making, Customer Acquisition Management, Predictive Modeling, Marketing Channel

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Empathic AI Communication and Analysis

    Skills you'll gain: De-escalation Techniques, Interpersonal Communications, Anthropic Claude, Empathy, Organizational Development, Customer Complaint Resolution, AI literacy, Quality Assessment, Knowledge Transfer, Active Listening, ChatGPT, Communication, AI Workflows, Customer Analysis, Customer and Client Support, Quality Improvement, Customer Support, Content Performance Analysis, Independent Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Apply Google Ads for Campaign Setup and Optimization

    Skills you'll gain: Google Ads, Data-Driven Marketing, Pay Per Click Advertising, Advertising Campaigns, Performance marketing, Data-Driven Decision-Making, Campaign Management, Online Advertising, Performance Reporting, Digital Advertising, Campaign Planning, Performance Analysis, Paid media, Digital Marketing Campaigns, Search Engine Marketing, Keyword Research, Account Management, Account Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Foundations of Drupal for Technical Teams

    Skills you'll gain: Drupal, Content Management Systems, Enterprise Architecture, Scalability, Workflow Management, Salesforce, Information Architecture, Salesforce Development, Enterprise Application Management, Marketing Automation, Data Architecture, Content Development and Management, Content Management, User Provisioning, Data Modeling, Role-Based Access Control (RBAC), Data Integration, Authorization (Computing)

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Análisis de fútbol aplicado - Mirando a los casos reales

    Skills you'll gain: Data Integration, Interactive Data Visualization, Data Synthesis, Analysis, Data Literacy, Statistical Visualization, Case Studies, People Analytics, Media and Communications, Analytical Skills, Forecasting, Report Writing, Databases, Applied Machine Learning, Relational Databases, Innovation

    Beginner · Course · 1 - 4 Weeks

1…535536537…591

In summary, here are 10 of our most popular social media marketing courses

  • Conceptos y lenguaje de las organizaciones: University of Illinois Urbana-Champaign
  • The Complete Self-Discipline Course - Control Your Own Life: Packt
  • Technical Analysis: Advanced Charting Strategies: EDUCBA
  • Professional Skills: Personal Resilience: Arizona State University
  • Managing Conflict: Logical Operations
  • Emotional Intelligence for Leaders and Managers: Packt
  • Meeting Design: A Tactical Guide for Productive Meetings: Packt
  • Analyze Activation to Boost Retention: Coursera
  • Empathic AI Communication and Analysis: Coursera
  • Apply Google Ads for Campaign Setup and Optimization: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok