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  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • C

    Coursera

    Einführung in Marketing Design mit Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Marketing Design, Graphic and Visual Design Software, Social Media, Graphical Tools, Content Creation, Graphics Software, Social Media Strategy, Graphic Design, Graphic and Visual Design, Brand Marketing, Color Matching, Brand Awareness, Marketing, Branding, Layout Design

    Beginner · Guided Project · Less Than 2 Hours

  • B

    Board Infinity

    AI-Powered Marketing Analytics with Google Analytics 4 (GA4)

    Skills you'll gain: Google Analytics, Data Storytelling, Data Presentation, Financial Forecasting, Looker (Software), Data-Driven Marketing, Marketing Analytics, Data Literacy, Cross-Channel Marketing, Marketing Budgets, Web Analytics, Data Validation, Stakeholder Engagement, Data-Driven Decision-Making, Google Ads, Dashboard Creation, Revenue Forecasting, Marketing Automation, Predictive Analytics, Digital Marketing

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Marketing Dashboards & Data Storytelling with AI

    Skills you'll gain: Data-Driven Marketing, Dashboard Creation, A/B Testing, Predictive Modeling, Data Validation, Predictive Analytics, Analytics, Campaign Management, Web Analytics, Verification And Validation, Real Time Data, Management Reporting, Model Evaluation, Scheduling

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Analyze Marketing: Define and Apply Strategy

    Skills you'll gain: Value Propositions, Target Audience, Strategic Thinking, Target Market, Strategic Decision-Making, Business Strategy, Marketing Strategies, Strategic Marketing, Marketing Planning, Competitive Analysis, Marketing, Competitive Intelligence, Analysis, Customer Analysis, Market Analysis, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze and Apply Digital Marketing Fundamentals

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing, Customer Analysis, Marketing Management, Marketing Strategy and Techniques, Strategic Decision-Making, Customer Insights, Branding, Market Analysis, Marketing Communications, Market Dynamics, Marketing Channel, Decision Making, Value Propositions, Brand Strategy, Consumer Behaviour, Integrated Marketing Communications, Digital Marketing, Digital Marketing Tools

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Digital Marketing and Ecommerce Analysts

    Skills you'll gain: Data Presentation, Digital Analysis, E-Commerce, Interactive Data Visualization, Analytics, Key Performance Indicators (KPIs), Google Analytics, Marketing Analytics, Generative AI, Data-Driven Marketing, Data Analysis, Business Strategy, Data Processing, Artificial Intelligence, Data Collection

    4.8
    Rating, 4.8 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Best Practices for Marketing with Facebook Messenger

    Skills you'll gain: Facebook, Customer experience improvement, Customer Engagement, Personalized Service, Social Media Management, Social Media, Social Media Marketing, Customer Relationship Building, Event Marketing, Customer Inquiries, Marketing, Promotional Strategies, Marketing Strategies, Strategic Communication, Communication Strategies, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Master Marketing Case Study: Analyze, Evaluate & Implement

    Skills you'll gain: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Plan Execution, Performance Improvement, Product Marketing, Market Analysis, Product Strategy, Case Studies, Campaign Planning, Branding, Competitive Analysis, Brand Strategy, Market Opportunities, Consumer Behaviour, Logistics

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Prácticas efectivas de marketing usando Facebook Messenger

    Skills you'll gain: Facebook, Web Presence, Social Media Marketing, Social Media, Social Media Management, Customer Inquiries, Social Media Content, Customer Service, Customer experience improvement, Marketing Automation, Marketing, Marketing Communications, Content Development and Management, User Accounts, Administration, Business Administration

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    IE Business School

    The "Who" of the Marketing Strategy:Segmentation & Targeting

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Planning, Marketing Strategy and Techniques, Marketing, Customer Analysis, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Market Dynamics, Target Audience, Market Analysis, Plan Execution, Customer Engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Macquarie University

    Pitching, Marketing and Sales For Startups

    Skills you'll gain: Sales Presentations, Value Propositions, Selling Techniques, Entrepreneurship, Sales Strategy, Social Media Marketing, Digital Media Strategy, Sales, Storytelling, Prospecting and Qualification, Social Media Campaigns, Social Media Strategy, Marketing Strategies, Oral Expression, Data-Driven Decision-Making, Customer Insights, New Business Development, Presentations, Customer Analysis, User Research

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    A Start Guide: Product Marketing Using G Suite

    Skills you'll gain: Product Lining, Product Planning, Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Product Development, Product Flow Diagram, Performance Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular performance marketing courses

  • Einführung in Marketing Design mit Canva: Coursera
  • AI-Powered Marketing Analytics with Google Analytics 4 (GA4): Board Infinity
  • Marketing Dashboards & Data Storytelling with AI: Coursera
  • Analyze Marketing: Define and Apply Strategy: Coursera
  • Analyze and Apply Digital Marketing Fundamentals: EDUCBA
  • GenAI for Digital Marketing and Ecommerce Analysts: Coursera
  • Best Practices for Marketing with Facebook Messenger: Coursera
  • Master Marketing Case Study: Analyze, Evaluate & Implement: EDUCBA
  • Prácticas efectivas de marketing usando Facebook Messenger: Coursera
  • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School

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