Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Skills you'll gain: Canva (Software), Presentations, Organizational Structure, Diagram Design, Graphical Tools, Data Visualization, Graphic and Visual Design Software, Design Elements And Principles, Graphic and Visual Design, Graphic Design, Organizational Skills, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Meta Ads Manager, Advertising, Advertising Campaigns, Facebook, Marketing Automation, Campaign Planning, Marketing, Social Media, Social Media Marketing, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Search Engine Marketing, Content Optimization, Marketing, Google Ads, Digital Marketing Tools, Web Analytics, Performance Metric, Key Performance Indicators (KPIs), Competitive Intelligence
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Graphic and Visual Design Software, Graphical Tools, Logo Design, Graphic Design, Digital Design, Graphic and Visual Design, Creative Design, Collaborative Software, Marketing Materials, Design Software, Advertising, Organizational Skills, Marketing, Color Theory
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media, Drive Engagement, Social Media Content, Driving engagement, Social Media Marketing, Social Media Strategy, Customer Engagement, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Social Media Marketing, Video Editing, Graphic and Visual Design Software, Web Content, Content Creation, Photo/Video Production and Technology, Video Production, Graphical Tools, Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Kennesaw State University
Skills you'll gain: Social Impact, Corporate Sustainability, Sustainable Development, Sustainable Business, Environmental Issue, Positive Behavior Support, Advertising, Change Management, Sustainability Standards, Influencing, Consumer Behaviour, Behavior Management, Marketing Psychology, Marketing Communications, Promotional Strategies, Marketing, Behavioral Management
Beginner · Course · 1 - 4 Weeks

Goldman Sachs
Skills you'll gain: Competitive Analysis, Value Propositions, Customer Analysis, Target Market, Business Strategy, Business Development, Competitive Intelligence, Strategic Marketing, Market Research, Consumer Behaviour, Customer Insights, Target Audience, Growth Strategies, Marketing, Market Analysis
Mixed · Course · 1 - 4 Weeks
Logical Operations
Skills you'll gain: Prompt Engineering, AI powered creativity, Responsible AI, Generative AI, AI literacy, Data Ethics, Presentations, Artificial Intelligence, Photo Editing, Graphic and Visual Design, Visual Design, Business Ethics, Legal Risk, Photo/Video Production and Technology, Intellectual Property, Law, Regulation, and Compliance, Customer Service, Marketing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Pinterest, Advertising Campaigns, Advertising, Online Advertising, Paid media, Digital Advertising, Marketing, Social Media, Budget Management, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pinterest, Advertising Campaigns, Advertising, Online Advertising, Paid media, Marketing, Social Media
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Presentations, Sales Presentation, Productivity Software, Data Sharing, Project Design, Project Documentation, Graphic Design, Business Communication, Marketing
Beginner · Guided Project · Less Than 2 Hours