• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • C

    Coursera

    Accounting Principles, Compliance, and Audit Readiness

    Skills you'll gain: Generally Accepted Accounting Principles (GAAP), Bookkeeping, Variance Analysis, General Accounting, Accounting Records, Accounting, Standard Accounting Practices, Audit Planning, Compliance Auditing, Auditing, Accounting Systems, Document Management, Financial Auditing, Ledgers (Accounting), Record Keeping, Auditors Report, Compliance Reporting, Verification And Validation, File Management, Compliance Training

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Analyze Activation to Boost Retention

    Skills you'll gain: Marketing Budgets, Correlation Analysis, Customer Analysis, Marketing Analytics, Customer Retention, Customer Insights, Statistical Methods, Advanced Analytics, Marketing Effectiveness, Statistical Hypothesis Testing, Predictive Analytics, Product Strategy, Statistical Modeling, Analytics, Customer Engagement, Statistical Analysis, Data-Driven Decision-Making, Customer Acquisition Management, Predictive Modeling, Marketing Channel

    Intermediate · Course · 1 - 4 Weeks

  • S

    Scrimba

    React Beginner Project: Build a Color Picker Tool

    Skills you'll gain: Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), HTML and CSS, Color Theory, Javascript, Web Design and Development, Front-End Web Development, Program Development, Programming Principles, Computer Programming, Web Development, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • C

    CertNexus

    Internet of Things (IoT) Practitioner (Exam ITP-110)

    Skills you'll gain: Internet Of Things, PIC Microcontrollers, Cybersecurity, Wireless Networks, Information Systems Security, Information Privacy, Field-Programmable Gate Array (FPGA), Safety and Security, Cloud Services, Software Development, Power Electronics, Microarchitecture, Software Development Life Cycle, Basic Electrical Systems, Systems Development Life Cycle, Restful API, Electrical Wiring, Electrical Equipment, Electric Power Systems, Electrical Power

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    ETL Testing Basics for Databases

    Skills you'll gain: Extract, Transform, Load, Data Pipelines, Dataflow, Data Transformation, Data Wrangling, Data Integration, Databases, Data Processing, AI Workflows, AI Integrations, Database Management, Business Workflow Analysis, Performance Tuning, Process Design, Data Validation, Apache, Design

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Logistic Regression with R: Build & Predict

    Skills you'll gain: Logistic Regression, Model Evaluation, Data Preprocessing, Model Optimization, Predictive Modeling, Model Training, R Programming, Feature Engineering, Statistical Modeling, Risk Modeling, Regression Analysis, Predictive Analytics, Machine Learning Methods, Supervised Learning, Credit Risk, Performance Metric, Dimensionality Reduction

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Boost Team Collaboration

    Skills you'll gain: Collaborative Software, Collaboration, Team Building, Team Collaboration, Teamwork, Sprint Retrospectives, Cross-Functional Collaboration, User Feedback, Employee Surveys, Process Improvement, Discussion Facilitation, Document Management, Performance Analysis, People Analytics, Editing, Decision Making

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Segment Customers, Boost Profitability

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Marketing Effectiveness, Data-Driven Marketing, Marketing Budgets, Spreadsheet Software, Return On Investment, Customer Relationship Management, Customer Retention, Marketing Strategies, Target Audience, Data-Driven Decision-Making, Data Transformation, Growth Strategies

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Apache Hive: Design, Query & Optimize Big Data

    Skills you'll gain: Apache Hive, Apache Hadoop, Data Warehousing, SQL, Database Development, Performance Tuning, Query Languages, Database Management, Extensible Markup Language (XML), Data Processing, Data Transformation, Data Management, Data Storage

    Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    Agile Projects with Pivotal Tracker: A Hands-On Guide

    Skills you'll gain: Jira (Software), User Story, Agile Software Development, Agile Project Management, Agile Product Development, Agile Methodology, Backlogs, Workflow Management, Collaborative Software, Software Development Tools, Issue Tracking, GitHub, User Accounts

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Map Buyer Journey

    Skills you'll gain: Content Marketing, Content Strategy, Journey Mapping, Content Development and Management, Target Audience, Persona Development, Blogs, Content Performance Analysis, Marketing Strategies, Content Creation, Marketing Planning, Conversion Funnel Analysis, Content Management, Consumer Behaviour, Auditing, Media Buying, Web Analytics and SEO

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Boost Team Approvals

    Skills you'll gain: Workflow Management, Standard Operating Procedure, Procedure Development, Team Collaboration, Project Documentation, Proofreading, Program Evaluation, Process Management, Employee Surveys, Continuous Improvement Process, Performance Improvement, Data Collection, Developing Training Materials

    Beginner · Course · 1 - 4 Weeks

1…560561562…609

In summary, here are 10 of our most popular digital analytics courses

  • Accounting Principles, Compliance, and Audit Readiness: Coursera
  • Analyze Activation to Boost Retention: Coursera
  • React Beginner Project: Build a Color Picker Tool: Scrimba
  • Internet of Things (IoT) Practitioner (Exam ITP-110): CertNexus
  • ETL Testing Basics for Databases: Coursera
  • Logistic Regression with R: Build & Predict: EDUCBA
  • Boost Team Collaboration: Coursera
  • Segment Customers, Boost Profitability: Coursera
  • Apache Hive: Design, Query & Optimize Big Data: EDUCBA
  • Agile Projects with Pivotal Tracker: A Hands-On Guide: EDUCBA

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok