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  • Content Strategy

Content Strategy Courses

Content strategy courses can help you learn audience analysis, content creation techniques, editorial planning, and performance measurement. You can build skills in optimizing content for different platforms, aligning messaging with brand goals, and using analytics to refine strategies. Many courses introduce tools like Google Analytics for tracking engagement, content management systems for organizing assets, and social media platforms for distribution, providing practical methods to implement your content strategies effectively.


Popular Content Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Strategies for Effective Engagement

    Skills you'll gain: Stakeholder Communications, Stakeholder Analysis, Systems Thinking, Communication Strategies, Business Systems Analysis, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
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    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Northwestern University

    Engagement & Nurture Marketing Strategies

    Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Target Market, Customer Engagement, Content Creation, Lead Generation, Multimedia, Writing

    4.8
    Rating, 4.8 out of 5 stars
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    1.2K reviews

    Mixed · Course · 1 - 4 Weeks

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    Starweaver

    AI Innovation & Product Strategy

    Skills you'll gain: Business Process Modeling, Responsible AI, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Google Gemini, AI Product Strategy, Workflow Management, ChatGPT, Market Opportunities, Scalability, Product Management, Generative AI, Sustainable Development, Data Ethics, Sustainability Reporting, Prompt Engineering, AI Personalization, Automation

    4.5
    Rating, 4.5 out of 5 stars
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    22 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: New
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    Skillshare

    Using AI & ChatGPT for Content: Research & Planning

    Skills you'll gain: Storytelling, Content Strategy, ChatGPT, AI Product Strategy, Content Creation, Target Audience, Persona Development, User Research, Problem Solving, Writing and Editing, Brainstorming, Ideation, Search Engine Optimization

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    YouTube Growth: Boost Your Engagement

    Skills you'll gain: Drive Engagement, Live Streaming, Social Media Marketing, Growth Strategies, Social Media Content, Social Media Strategy, Video Production, Content Strategy, Content Creation, Production Schedule, Scheduling, Planning

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    YouTube Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Strategic Communication, Advertising, Campaign Management, Media Strategy, Marketing Communications, Social Media Campaigns, Key Performance Indicators (KPIs), Promotions and Campaigns, Communication Strategies, Marketing Effectiveness, Earned Media, Integrated Marketing Communications, Brand Management, Owned Media, Brand Strategy, Public Relations, Target Audience, Shared Media, Research and Design, Market Research

    4.4
    Rating, 4.4 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Innovation: Building and Sustaining Innovative Organizations

    Skills you'll gain: Strategic Decision-Making, Team Management, Technology Strategies, Strategic Thinking, Business Modeling, Innovation, Product Lifecycle Management, Business Strategy, New Product Development, Intellectual Property, Value Propositions, Competitive Analysis, Market Dynamics, Case Studies, Creativity

    4.8
    Rating, 4.8 out of 5 stars
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    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of California, Davis

    AI-Powered Content Creation for Social Media Success

    Skills you'll gain: Social Media Content, Social Media, Social Media Strategy, Social Media Campaigns, Social Media Marketing, Campaign Management, Marketing Planning, Content Performance Analysis, Advertising Campaigns, Social Media Management, Content Creation, AI Personalization, Digital Media Strategy, Prompt Engineering, Digital Content, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Data Analysis

    Intermediate · Course · 1 - 3 Months

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    Coursera

    YouTube Planning: Manage Content Like a Pro

    Skills you'll gain: Content Development and Management, Content Strategy, Content Performance Analysis, Target Audience, Production Planning, Scheduling, Project Planning, Content Marketing, Media Planning, Content Management, Production Schedule, Driving engagement, Organizational Skills, Workflow Management, AI Product Strategy, Information Architecture, Marketing Channel

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Facebook Content Creation Essentials

    Skills you'll gain: Facebook, Content Creation, Social Media Content, Graphic and Visual Design, Social Media, Drive Engagement, Video Production, Storytelling, Photo Editing, Generative AI Agents, Content Strategy, Writing, Video Editing

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Instagram Planning: Manage Content Like a Pro

    Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media Content, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular content strategy courses

  • Strategies for Effective Engagement : University of Colorado Boulder
  • Engagement & Nurture Marketing Strategies: Northwestern University
  • AI Innovation & Product Strategy: Starweaver
  • Using AI & ChatGPT for Content: Research & Planning: Skillshare
  • YouTube Growth: Boost Your Engagement: Coursera
  • YouTube Optimization: Grow Your Presence: Coursera
  • Understanding the Campaign Components: University of Colorado Boulder
  • Strategic Innovation: Building and Sustaining Innovative Organizations: University of Illinois Urbana-Champaign
  • AI-Powered Content Creation for Social Media Success: University of California, Davis
  • YouTube Planning: Manage Content Like a Pro: Coursera

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