YouTube marketing courses can help you learn video content creation, audience engagement strategies, SEO for video, and analytics interpretation. You can build skills in crafting compelling thumbnails, optimizing titles and descriptions, and leveraging social media for promotion. Many courses introduce tools like Google Analytics, TubeBuddy, and Canva, which assist in measuring performance, enhancing video quality, and designing eye-catching visuals.

Skills you'll gain: Prompt Engineering, AI Personalization, AI literacy, Responsible AI, Personalized Campaigns, Prompt Patterns, AI Product Strategy, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Artificial Intelligence, Case Studies, Data-Driven Marketing, Computer Vision, Customer Insights, Information Privacy, Trend Analysis
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Storytelling, Customer Engagement, Customer Success Management, Verbal Communication Skills, Professional Development, Professionalism, Data Presentation, Interviewing Skills, Customer Relationship Management, Customer Relationship Building, Customer experience strategy (CX), LinkedIn, Communication, Professional Networking, Portfolio Management, Interactive Data Visualization, Communication Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Video Editing, Storyboarding, Typography, Storytelling, Video Production, Logo Design, Instagram, Graphic Design, Animations, Videography, Post-Production, Motion Graphics, Timelines, Graphic and Visual Design, AI powered creativity, Style Guides, Design, Photo/Video Production and Technology, Content Creation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: AI Workflows, ChatGPT, Agentic Workflows, OpenAI, Generative AI Agents, AI powered creativity, Agentic systems, Content Creation, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Content Development and Management, Multimodal Prompts, Artificial Intelligence, Prompt Engineering, Generative AI, AI literacy, LLM Application, Social Media Content, Social Media Campaigns, LinkedIn
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Product Strategy, Market Dynamics, Revenue Management, Strategic Marketing, Marketing Psychology, Consumer Behaviour, Profit and Loss (P&L) Management, Cost Accounting, Market Research, Customer Analysis, Sales, Customer Insights, Competitive Analysis, Market Data
★ 4.7 (1.1K) · Beginner · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Usability Testing, Agile Product Development, Usability, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Product Improvement, User Interface (UI), Design Thinking, Customer Analysis, Product Development, Persona (User Experience)
★ 4.7 (4.9K) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Adobe Firefly, Prompt Engineering Tools, Multimedia, Gemini, ChatGPT, Photo/Video Production and Technology, Generative AI, Digital Marketing Tools, Media Production, AI Workflows, AI literacy, Digital Marketing, Online Advertising, Email Marketing, Google Analytics, Content Creation, Email Automation, OpenAI, Automation
Intermediate · Course · 1 - 3 Months

John Wiley & Sons
Skills you'll gain: Facebook, digital literacy, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Social Media Strategy, Shared Media, Safety and Security, Communication, Security Awareness, Personally Identifiable Information, Event Management, Group Policy, Relationship Building, Content Scheduling, Web Presence, Information Privacy
Beginner · Specialization · 3 - 6 Months

John Wiley & Sons
Skills you'll gain: Facebook, digital literacy, Social Media, Communication, Social Media Marketing, Media and Communications, Data Sharing, Social Skills, Social Media Strategy, Community Development, Relationship Building, Online Advertising, Information Privacy, Collaboration, Content Management, Group Policy, File Management, Organizational Skills
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Intercultural Competence, Sustainable Development, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Consumer Behaviour, Ethical Standards And Conduct, Environmental Issue, Market Analysis, Branding, Solution Design, Culture, Business Strategy
★ 4.8 (571) · Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Email Marketing, Business Software, Customer Communications Management, Sales Pipelines, Dashboard, Account Management, Data Management, Customer Service, Marketing, Sales Operations, Team Building
★ 4.6 (1.1K) · Beginner · Guided Project · Less Than 2 Hours

Università Bocconi
Skills you'll gain: Leadership and Management, Branding, Business Management, Brand Management, Brand Strategy, Brand Loyalty, Data Strategy, Fundraising, Data-Driven Decision-Making, Marketing, Consumer Behaviour, Customer experience strategy (CX), Customer Engagement, Value Propositions, Target Audience
★ 4.8 (1.5K) · Mixed · Course · 1 - 3 Months