Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

The University of Sydney
Skills you'll gain: Diversity Awareness, Cultural Responsiveness, Social Justice, Workplace inclusivity, Cultural Diversity, Empathy & Emotional Intelligence, Cultural Sensitivity, Discussion Facilitation, Advocacy, Interpersonal Communications
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Press Releases, Media Relations, Public Relations, Strategic Communication, Marketing Communications, Brand Strategy, Storytelling, Social Media, Communication Strategies, Branding, Writing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Paid media, Order Fulfillment, Media Planning, Social Media Campaigns, Social Media, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Content Creation, E-Commerce, Target Audience, Customer Relationship Management, Customer Retention, Marketing Analytics, Campaign Management
Beginner · Professional Certificate · 3 - 6 Months

O.P. Jindal Global University
Skills you'll gain: International Finance, Sustainable Development, Game Theory, Business, Market Analysis, Production Process, Strategic Decision-Making
Build toward a degree
Beginner · Course · 3 - 6 Months

University of Michigan
Skills you'll gain: Generative AI, Prompt Engineering, Ideation, Instructional Design, Brainstorming, Design Strategies, Content Creation, Persona Development, Professional Development, digital literacy
Beginner · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Public Speaking, Persuasive Communication, Presentations, Oral Expression, Verbal Communication Skills, Storytelling, Communication, Peer Review, Communication Strategies, Motivational Skills, Writing and Editing, Constructive Feedback, Data Visualization, Writing, Empathy, Problem Solving, Adaptability, Stress Management, Organizational Skills
Beginner · Specialization · 3 - 6 Months

Queen Mary University of London
Skills you'll gain: Tax, Tax Laws, Law, Regulation, and Compliance, Cloud Services, Cloud Security, Tax Compliance, Cloud Computing, Sales Tax, Regulation and Legal Compliance, Tax Management, Corporate Tax, Income Tax, General Data Protection Regulation (GDPR), Data Access, Digital Forensics, Interoperability, Criminal Investigation and Forensics, Competitive Analysis, Market Analysis, Market Dynamics
Beginner · Course · 1 - 4 Weeks

28DIGITAL
Skills you'll gain: Personally Identifiable Information, Information Privacy, Law, Regulation, and Compliance, Data Ethics, International Relations, Cybersecurity, World History, European History, Research, Political Sciences
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Multimedia, Microsoft PowerPoint, Microsoft Copilot, Microsoft Excel, Excel Formulas, Microsoft Outlook, Microsoft Teams, Presentations, Spreadsheet Software, Microsoft 365, Microsoft Office, Content Creation, Productivity Software, Microsoft Word, Collaborative Software, Generative AI, Data Analysis, Data Visualization, Business Communication
Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: European History, World History, International Relations, Social Sciences, Political Sciences, Economics, Socioeconomics, Cultural Diversity, Governance
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Generative AI, AI Workflows, Web Content, Prompt Engineering, AI Product Strategy, Search Engine Optimization, Content Creation, Content Strategy, Content Marketing, Public Relations, ChatGPT
Beginner · Course · 1 - 3 Months

Copenhagen Business School
Skills you'll gain: Consumer Behaviour, Marketing Psychology, Decision Making, Brand Management, Human Learning, Customer Insights, Market Research, Business Ethics, Marketing, Advertising, Ethical Standards And Conduct, Psychology, Data Collection
Beginner · Course · 1 - 3 Months