Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

National Taiwan University
Skills you'll gain: Operations Research, Mathematical Modeling, Process Optimization, Report Writing, Business Mathematics, Network Model, Business Modeling, Industrial Engineering, Linear Algebra, Business Operations, Applied Mathematics, Operations Management, Algorithms, Resource Allocation, Case Studies, Engineering Calculations, Project Design, Machine Learning, Program Implementation, Business Analytics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Excel Formulas, Microsoft Excel, Power BI, Spreadsheet Software, Timelines, Data Analysis, Data Manipulation, Data Presentation, Data Cleansing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer experience improvement, Workflow Management, Process Design, Customer Service, Customer Support, Customer Engagement, Generative AI, Customer Communications Management, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce, Customer Data Management, Customer Relationship Management, Artificial Intelligence, Customer Analysis, No-Code Development, De-escalation Techniques, Surveys, Communication
Intermediate · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Computational Thinking, Event-Driven Programming, Graph Theory, Algorithms, Combinatorics, Programming Principles, Application Development, Object Oriented Programming (OOP), Data Structures, Data Analysis, Probability, Computer Programming, Bioinformatics, Program Development, Big Data, Python Programming, Interactive Design, User Interface (UI), Theoretical Computer Science, Computer Science
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Planning, Operations Management, Budgeting, Vendor Management, Marketing Design, Coordination
Beginner · Course · 1 - 4 Weeks

West Virginia University
Skills you'll gain: Fraud detection, Internal Controls, Anomaly Detection, Financial Auditing, Cybersecurity, Investigation, Analytics, Big Data, Accounting, Compliance Reporting, Data Analysis Software, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

Dartmouth College
Skills you'll gain: Supervised Learning, Predictive Modeling, Predictive Analytics, Statistical Modeling, Machine Learning, Machine Learning Algorithms, Regression Analysis, Probability & Statistics, Linear Algebra
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Presentations, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Aptly
Skills you'll gain: TikTok, Social Media Marketing, Business Marketing, Brand Marketing, Social Media, Content Creation, Content Marketing, Marketing, Driving engagement, Marketing Strategy and Techniques, Content Strategy, Branding
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Sales Prospecting, Lead Generation, Cross-Channel Marketing, Sales Development, Global Marketing, Communication Strategies, Customer Engagement, LinkedIn, Sales Pipelines, Sales Strategy, AI Personalization, Personalized Service, Customer Relationship Management (CRM) Software, Automation
Intermediate · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Political Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Resource Allocation, Decision Making, Market Analysis, Cost Benefit Analysis, Environmental Issue
Beginner · Specialization · 1 - 3 Months