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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • F

    Fractal Analytics

    Generative AI for Consultants

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, AI Security, Management Consulting, Business Consulting, Consulting, AI Enablement, Technical Consulting, Quality Assurance, Market Intelligence, Market Research, Automation

    ★ 4.3 (34) · Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    Data Analysis and Visualization Foundations

    Skills you'll gain: Data Storytelling, Data Wrangling, Data Presentation, Interactive Data Visualization, Data Visualization Software, Dashboard, Big Data, Data Visualization, Microsoft Excel, Data Analysis, IBM Cognos Analytics, Statistical Visualization, Apache Hadoop, Statistical Analysis, Analytical Skills, Dashboard Creation, Excel Formulas, Data Cleansing, Pivot Tables And Charts, Spreadsheet Software

    ★ 4.7 (31K) · Beginner · Specialization · 3 - 6 Months

  • M

    Macquarie University

    Excel Skills for Business: Essentials

    Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Productivity Software, Data Analysis Software, Business Analytics, Analytical Skills

    ★ 4.9 (51K) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Next-Gen Brand Management

    Skills you'll gain: Brand Awareness, Brand Management, Canva (Software), Brand Marketing, Brand Strategy, Social Media Analytics, Branding, Content Scheduling, Logo Design, Digital Marketing Tools, Social Media, Social Media Marketing, Social Media Campaigns, Social Media Content, Email Marketing, Data Presentation, Digital Marketing, Generative AI, Content Creation, Marketing Analytics

    ★ 4.6 (1.8K) · Intermediate · Specialization · 3 - 6 Months

  • F

    Fractal Analytics

    Generative AI - Your Personal Code Reviewer

    Skills you'll gain: Prompt Engineering, Generative AI, Code Review, AI Workflows, AI literacy, Debugging, Responsible AI, Software Technical Review, Machine Learning Methods, Data Preprocessing, Maintainability, Data Cleansing

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Data-Driven Marketing, Copywriting, Online Advertising, Videography, Persona Development, Photography, Marketing Analytics, Social Media, Content Strategy, ChatGPT

    ★ 4.6 (1.8K) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Email Campaign Fundamentals

    Skills you'll gain: Email Marketing, Email Automation, Campaign Management, Campaign Planning, Workflow Management, Personalized Campaigns, Copywriting, Project Planning, Driving engagement, Branding, Target Audience, Peer Review, A/B Testing, Constructive Feedback, Analytics

    Beginner · Course · 3 - 6 Months

  • M

    Maven Analytics

    Complete Visual Guide to Machine Learning

    Skills you'll gain: Unsupervised Learning, Model Evaluation, Regression Analysis, Exploratory Data Analysis, Model Training, Applied Machine Learning, Time Series Analysis and Forecasting, Data Analysis, Model Optimization, Classification Algorithms, Statistical Analysis, Data Science, Machine Learning Methods, Forecasting, Statistical Methods, Data Preprocessing, Data Mining, Machine Learning, Supervised Learning, Business Intelligence

    Beginner · Course · 1 - 3 Months

  • G

    Google

    Process Data from Dirty to Clean

    Skills you'll gain: Data Cleansing, Sampling (Statistics), Data Integrity, Data Quality, Data Transformation, Data Validation, Analytics, Sample Size Determination, Google Sheets, SQL, Spreadsheet Software

    ★ 4.8 (19K) · Beginner · Course · 1 - 3 Months

  • N

    Northwestern University

    The Importance of Listening

    Skills you'll gain: Social Media Analytics, Real Time Data, Social Media Content, Data Collection, Social Media, Social Media Marketing, Big Data, Marketing Analytics, Crisis Management, Data-Driven Marketing, Analytics, Social Media Strategy, Content Strategy, Text Mining, Data-Driven Decision-Making

    ★ 4.7 (1.6K) · Mixed · Course · 1 - 4 Weeks

  • I

    IBM

    Generative AI for Business Intelligence (BI) Analysts

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Generative Model Architectures, Interactive Data Visualization, Business Intelligence, Business Intelligence Software, Data Presentation, Infographics, Dashboard Creation, AI literacy, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Large Language Modeling, Responsible AI, LLM Application, Data Analysis, Data Visualization

    ★ 4.7 (12K) · Intermediate · Specialization · 1 - 3 Months

  • I

    IBM

    Generative AI for Data Engineers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Generative Model Architectures, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, Responsible AI, AI literacy, Data Warehousing, Data Ethics, Data Infrastructure, Data Architecture, Data Mining, Data Synthesis, Artificial Intelligence and Machine Learning (AI/ML), Augmented and Virtual Reality (AR/VR), Data Analysis

    ★ 4.7 (12K) · Intermediate · Specialization · 1 - 3 Months

1…858687…493

In summary, here are 10 of our most popular marketing analytics courses

  • Generative AI for Consultants: Fractal Analytics
  • Data Analysis and Visualization Foundations: IBM
  • Excel Skills for Business: Essentials: Macquarie University
  • Next-Gen Brand Management: Coursera
  • Generative AI - Your Personal Code Reviewer: Fractal Analytics
  • Facebook Content Creator Pro: Coursera
  • Email Campaign Fundamentals: Coursera
  • Complete Visual Guide to Machine Learning: Maven Analytics
  • Process Data from Dirty to Clean: Google
  • The Importance of Listening: Northwestern University

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Social Media Marketing (9)
Brand Management (7)

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