• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Psychology

Results for "marketing psychology"


  • E

    EDUCBA

    Marketing Psychology & Consumer Behavior

    Skills you'll gain: Marketing Psychology, Customer Insights, Data-Driven Marketing, Consumer Behaviour, Customer Analysis, Driving engagement, Brand Loyalty, Customer Engagement, Marketing Strategies, Customer Relationship Management, Customer Relationship Management (CRM) Software, Strategic Marketing, Behavioral Economics, Marketing Analytics, Marketing, Marketing Communications, Sustainable Business, Data-Driven Decision-Making, Growth Strategies, Business Ethics

    Mixed · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Marketing Psychology & Neuromarketing - 2026

    Skills you'll gain: Overcoming Objections, Market Research, Marketing Psychology, Active Listening, Rapport Building, Closing (Sales), B2B Sales, Consumer Behaviour, Target Audience, Selling Techniques, Content Performance Analysis, Marketing, Sales Strategy, Price Negotiation, Sales, Innovation, Marketing Strategies, Shared Media, Sales Prospecting, Marketing Communications

    ★ 4 (10) · Beginner · Specialization · 3 - 6 Months

  • C

    Copenhagen Business School

    An Introduction to Consumer Neuroscience & Neuromarketing

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Decision Making, Sensory Systems Analysis, Branding, Human Learning, Business Ethics, Market Research, Marketing, Brand Loyalty, Ethical Standards And Conduct, Brand Awareness

    ★ 4.7 (3.5K) · Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Neuromarketing

    Skills you'll gain: Research Design, Institutional Review Board (IRB), Science and Research, Laboratory Research, Research Methodologies, Research, Consumer Behaviour, Sensory Systems Analysis, Influencing, Marketing Psychology, Case Studies, Persuasive Communication, Statistical Analysis, Psychological Evaluations, Ethical Standards And Conduct, Data Analysis, Data Collection, Advertising, Behavioral Economics, Marketing Communications

    ★ 4.5 (45) · Intermediate · Specialization · 3 - 6 Months

  • U

    University of Washington

    Essential Marketing Frameworks

    Skills you'll gain: Marketing Psychology, Market Analysis, Consumer Behaviour, Marketing, Market Opportunities, Market Research, Marketing Planning, Strategic Marketing, Marketing Strategies, Marketing Strategy and Techniques, Competitive Analysis, Target Audience, Proposal Development, Marketing Channel, Business-To-Consumer, Cross-Channel Marketing, Ethical Standards And Conduct

    ★ 4.8 (32) · Beginner · Course · 1 - 4 Weeks

  • M

    Meta

    Marketing Analytics Foundation

    Skills you'll gain: Data Collection, Marketing, Data-Driven Marketing, Marketing Analytics, Digital Marketing Tools, Google Analytics, Online Advertising, Meta Ads Manager, Digital Marketing, Data Capture, Application Programming Interface (API), Law, Regulation, and Compliance, Web Analytics, Information Privacy, Data Integration, Analytics, Facebook, Data Analysis, Advertising

    ★ 4.8 (2.4K) · Beginner · Course · 1 - 4 Weeks

What brings you to Coursera today?

  • L

    LearnQuest

    Foundations of Sales Psychology and Buyer Behavior

    Skills you'll gain: Consultative Selling, Verbal Communication Skills, Communication, Consumer Behaviour, Selling Techniques, Trustworthiness, Marketing Psychology, Communication Strategies, Customer Analysis, Persuasive Communication, Sales, General Sales Practices, Sales Strategy, Needs Assessment, Customer Relationship Building, Motivational Skills, Rapport Building, Customer Insights, Relationship Building, Empathy

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Arizona

    Marketing Communications: Intro to Consumer Behavior

    Skills you'll gain: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Target Audience, Customer Analysis, Marketing Strategies, Marketing, Customer Insights, Brand Strategy, Target Market, Marketing Management, Marketing Communications, Branding, Storytelling, Influencing, Demography

    Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Practical Neuromarketing Research

    Skills you'll gain: Institutional Review Board (IRB), Research, Research Design, Consumer Behaviour, Influencing, Persuasive Communication, Ethical Standards And Conduct, Marketing Psychology, Behavioral Economics, Experimentation, Neurology, Informed Consent, Market Research, Marketing, Analysis, Data Analysis

    ★ 4.5 (6) · Intermediate · Course · 1 - 3 Months

  • U

    University of Virginia

    Marketing Analytics

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Marketing Strategies, Regression Analysis, Marketing Budgets, Data-Driven Decision-Making, Branding, Brand Management, Resource Allocation, Customer Analysis, Customer Insights, Brand Awareness, Predictive Analytics, Brand Strategy, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment, Statistical Methods

    ★ 4.7 (6.4K) · Beginner · Course · 1 - 3 Months

  • I

    IESE Business School

    Marketing: Customer Needs and Wants

    Skills you'll gain: Value Propositions, Brand Management, Customer Analysis, Marketing, Branding, Brand Marketing, Marketing Strategies, Target Market, Strategic Marketing, Product Planning, Product Strategy, Strategic Communication, Brand Awareness, Marketing Strategy and Techniques, Digital Marketing, Communication Strategies, Brand Strategy, Marketing Planning, Marketing Management, Target Audience

    ★ 4.5 (491) · Mixed · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Online Advertising, LLM Application, AI Enablement, Branding, Natural Language Processing, Machine Learning Algorithms

    Intermediate · Course · 1 - 3 Months

1234…394

In summary, here are 10 of our most popular marketing psychology courses

  • Marketing Psychology & Consumer Behavior: EDUCBA
  • Marketing Psychology & Neuromarketing - 2026: Alex Genadinik
  • An Introduction to Consumer Neuroscience & Neuromarketing : Copenhagen Business School
  • Neuromarketing: Johns Hopkins University
  • Essential Marketing Frameworks: University of Washington
  • Marketing Analytics Foundation: Meta
  • Foundations of Sales Psychology and Buyer Behavior: LearnQuest
  • Marketing Communications: Intro to Consumer Behavior: University of Arizona
  • Practical Neuromarketing Research: Johns Hopkins University
  • Marketing Analytics: University of Virginia

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok