Kurse in digitalem Marketing können Ihnen helfen, Online-Kampagnen zu planen, Zielgruppen zu erreichen und Inhalte zu optimieren. Sie können Fähigkeiten in Suchmaschinenmarketing, Social Media, Analyse und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Plattformen, die moderne Marketingarbeit unterstützen.

Coursera
Kompetenzen, die Sie erwerben: Product Strategy, Competitive Analysis, Go To Market Strategy, Product Marketing, Market Dynamics, Revenue Management, Revenue Forecasting, Market Analysis, Marketing Psychology, Consumer Behaviour, Demand Planning, Competitive Intelligence, Customer Demand Planning, Value Propositions, Analysis, Benchmarking, Financial Forecasting, Risk Modeling, Stakeholder Communications, Gap Analysis
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Prompt Engineering, Content Marketing, Prompt Patterns, AI Workflows, Marketing Materials, Marketing Design, Multimodal Prompts, Content Creation, Workflow Management, Generative AI, AI literacy, Process Design, Process Mapping, AI Integrations, Style Guides, Branding, Graphic and Visual Design, Standard Operating Procedure, Benchmarking
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Business Transformation, Site Reliability Engineering, Innovation, Digital Transformation, Cloud Infrastructure, Culture Transformation, Technology Strategies, Cloud Management, Cloud Security, Continuous Delivery, Cloud Platforms, Data Mapping, Safety Culture, Cloud Hosting, Cloud Computing Architecture, Organizational Change, Cloud Solutions, Change Management, Continuous Deployment, People Management
★ 4.7 (2618) · Anfänger · Spezialisierung · 1–3 Monate

Case Western Reserve University
Kompetenzen, die Sie erwerben: Digital Transformation, Design Thinking, Innovation, Digital Assets, Business Transformation, Human Centered Design, Digital Design, Digital Publishing, Systems Architecture, Enterprise Architecture, Business Modeling, Organizational Change, Organizational Structure, Experience Design, Business Logic, Performance Metric
Anfänger · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Prospecting and Qualification, Customer Retention, Marketing Automation, Sales Process, Lead Generation, B2B Sales, Sales Development, Conversion Funnel Analysis, Marketing Strategies, Customer Acquisition Management, Driving engagement, Email Marketing, Customer Engagement, Growth Strategies, Strategic Marketing, Business Marketing, Business-To-Consumer, Customer Analysis, HubSpot CRM, E-Commerce
Anfänger · Kurs · 3–6 Monate
Arizona State University
Kompetenzen, die Sie erwerben: Business Ethics, Sales Presentations, Meeting Facilitation, Marketing Design, English Language, Business Correspondence, Brainstorming, Ethical Standards And Conduct, Negotiation, Purchasing, Presentations, Product Planning, Telephone Skills, Business Writing, Marketing Materials, Business Communication, Business Planning, Financial Analysis, Communication, Marketing
★ 4.8 (2149) · Mittel · Spezialisierung · 3–6 Monate

Erasmus University Rotterdam
Kompetenzen, die Sie erwerben: Diversität und Inklusion, Geschäftsmodellierung, Kreativität, Prozess-Management, Design Thinking, Innovation, Projektdurchführung, Produktmanagement, Prozessentwicklung, Entwicklung neuer Produkte, Organisatorische Struktur, Unternehmensstrategie, Organisatorische Strategie, Teamleitung, Schlanke Methodologien, Leiterschaft, Brainstorming, Ideenfindung
★ 4.7 (2248) · Anfänger · Kurs · 1–3 Monate

SkillsBooster Academy
Kompetenzen, die Sie erwerben: Adobe Firefly, Prompt Engineering, Prompt Patterns, Anthropic Claude, Figma (Design Software), UI/UX Strategy, User Interface and User Experience (UI/UX) Design, AI Product Strategy, Generative AI, Design, AI Workflows, Canva (Software), Visual Design, Web Design, Artificial Intelligence, Design Thinking, Adobe Photoshop, Interaction Design, Project Design, Content Creation
★ 4.4 (29) · Anfänger · Spezialisierung · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Competitive Intelligence, Market Intelligence, Competitive Analysis, Go To Market Strategy, Internal Communications, Stakeholder Communications, Continuous Monitoring, Strategic Thinking, Business Priorities, Sales Enablement, Concision, Report Writing, Business Writing, Action Oriented, Prioritization
Anfänger · Kurs · 1–4 Wochen

Northwestern University
Kompetenzen, die Sie erwerben: Kampagnen für soziale Medien, Integrierte Marketingkommunikation, Analyse sozialer Medien, Marketing-Effektivität, Medienstrategie, Soziale Medien, Marketing für soziale Medien, Eigene Medien, Strategie für soziale Medien, Erstellung von Inhalten, Inhalt der sozialen Medien, Bezahlte Medien, Digitale Medienstrategie, Online-Werbung, Marketing-Kommunikation, Werbekampagnen, Engagement fördern, Verdiente Medien, A/B-Tests, Inhaltliches Marketing
★ 4.7 (1110) · Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Product Marketing, Product Strategy, Value Propositions, Target Audience, Benchmarking, Target Market, Persona Development, Go To Market Strategy, Competitive Analysis, Strategic Marketing, Strategic Communication, Stakeholder Communications, Customer Analysis, Customer Insights, Competitive Intelligence, Organizational Strategy, Market Analysis, Market Opportunities, Needs Assessment
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Prompt Engineering, AI Personalization, AI literacy, Responsible AI, Personalized Campaigns, Prompt Patterns, AI Product Strategy, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Artificial Intelligence, Case Studies, Data-Driven Marketing, Computer Vision, Customer Insights, Information Privacy, Trend Analysis
Anfänger · Kurs · 1–4 Wochen