Kurse in digitalem Marketing können Ihnen helfen, Online-Kampagnen zu planen, Zielgruppen zu erreichen und Inhalte zu optimieren. Sie können Fähigkeiten in Suchmaschinenmarketing, Social Media, Analyse und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Plattformen, die moderne Marketingarbeit unterstützen.

Microsoft
Kompetenzen, die Sie erwerben: Go To Market Strategy, Prompt Engineering, Competitive Analysis, Campaign Planning, Value Propositions, Marketing Strategies, Strategic Marketing, Marketing Planning, Product Marketing, Prompt Engineering Tools, Content Strategy, Persona Development, Target Market, Keyword Research, Content Marketing, Content Creation, Marketing Effectiveness, Product Strategy, Market Opportunities, Content Optimization
Mittel · Berufsbezogenes Zertifikat · 3–6 Monate

Kompetenzen, die Sie erwerben: Global Marketing, Market Analysis, International Finance, Market Research, Consumer Behaviour, Market Intelligence, Promotional Strategies, Culture, Marketing Management, Strategic Marketing, Business Ethics, Market Opportunities, Marketing Planning, Legal Risk, Cultural Diversity, Marketing Strategies, Revenue Management, Cultural Sensitivity, Economics, International Relations
Gemischt · Kurs · 1–3 Monate
Kompetenzen, die Sie erwerben: Content Marketing, Content Performance Analysis, Storytelling, Content Strategy, Persuasive Communication, Content Development and Management, Marketing Operations, Marketing Effectiveness, Content Optimization, Marketing Strategies, Content Creation, Driving engagement, Personalized Campaigns, Customer experience improvement, Brand Strategy, Customer Engagement, Scalability, Brand Management, Target Audience, Web Analytics and SEO
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Product Development, New Product Development, Strategic Marketing, Marketing, Promotional Strategies, Consumer Behaviour, Marketing Strategies, Product Planning, Field Marketing, Research, Marketing Planning, Product Design, Market Opportunities, Product Marketing, Go To Market Strategy, Product Strategy, Market Dynamics, Business, Environment, Communication
Gemischt · Kurs · 1–4 Wochen

Salesforce
Kompetenzen, die Sie erwerben: Vertriebsmanagement, Abschluss (Verkauf), Salesforce, Anfrage für ein Angebot (RFQ), Verkauf, Lead-Generierung, Verkaufsprozesse, Kundenbeziehungsmanagement, Allgemeine Verkaufspraktiken, Auftragseingang, Förderung des Verkaufs, Software für das Kundenbeziehungsmanagement (CRM), Auftragsverwaltung, Dashboard, Vertrieb, Vertriebsunterstützung, Dienstleistungsverwaltung, Vertriebspipelines, Umsatzentwicklung, Kundenerfolgsmanagement, Verkaufsprozess
Auf einen Abschluss hinarbeiten
Anfänger · Berufsbezogenes Zertifikat · 3–6 Monate

Kompetenzen, die Sie erwerben: Prompt Engineering, Surveys, Google Analytics, Search Engine Optimization, Competitive Intelligence, Keyword Research, Survey Creation, Product Marketing, Marketing Analytics, Data-Driven Marketing, Web Analytics and SEO, Prompt Engineering Tools, Competitive Analysis, Target Audience, Market Intelligence, Web Analytics, Product Strategy, Go To Market Strategy, Market Research, Content Strategy
Mittel · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Global Marketing, Intercultural Competence, Cultural Diversity, Cultural Sensitivity, Market Research, International Finance, Diversity Awareness, Market Analysis, Consumer Behaviour, Culture, Strategic Marketing, Strategic Decision-Making, Marketing, Human Resource Strategy, Organizational Strategy, International Relations, Market Intelligence, Organizational Structure, Human Resources, Regulation and Legal Compliance
Gemischt · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Brand Strategy, Product Marketing, Branding, Brand Management, Value Propositions, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Corporate Communications, Content Strategy, Cross-Channel Marketing, Campaign Planning, Target Audience, Auditing, Audit Planning, Marketing Strategy and Techniques, Cross-Functional Collaboration
Anfänger · Kurs · 1–4 Wochen
Kompetenzen, die Sie erwerben: Marketing Effectiveness, Marketing Strategies, Strategic Marketing, Marketing Budgets, Marketing Planning, Marketing Strategy and Techniques, Competitive Analysis, Data-Driven Marketing, Customer Retention, Marketing Automation, Marketing Channel, Marketing Analytics, Target Audience, Persona Development, Target Market, Personalized Campaigns, Campaign Management, Marketing and Public Relations, Brand Strategy, Customer Insights
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Consumer Behaviour, Advertising, Marketing Psychology, Global Marketing, Persuasive Communication, Marketing Communications, Communication Strategies, Brand Loyalty, Culture, Social Sciences, Branding, Human Learning, Sociology, Strategic Communication, Learning Theory, Decision Making
Gemischt · Kurs · 1–3 Monate

Sage Publications
Kompetenzen, die Sie erwerben: Public Relations, Marketing and Public Relations, Media Relations, Marketing Management, Marketing, Music, Marketing Materials, Event Management, Marketing Planning, Branding, Event Marketing, Social Media Management, Brand Management, Promotional Strategies, Fiscal Management, Marketing Budgets, Business Marketing, Revenue Management, Financial Planning, Music History
Mittel · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Digital Brand Strategy, Branding, Brand Strategy, Customer Engagement, Brand Awareness, Brand Management, Brand Marketing, Brand Loyalty, Drive Engagement, Marketing Strategies, Digital Media Strategy, Web Presence, Strategic Marketing, Consumer Behaviour, Case Studies, Communication Strategies
Gemischt · Kurs · 1–4 Wochen