Kurse in digitalem Marketing können Ihnen helfen, Online-Kampagnen zu planen, Zielgruppen zu erreichen und Inhalte zu optimieren. Sie können Fähigkeiten in Suchmaschinenmarketing, Social Media, Analyse und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Plattformen, die moderne Marketingarbeit unterstützen.

Coursera
Kompetenzen, die Sie erwerben: Competitive Intelligence, Market Intelligence, Competitive Analysis, Go To Market Strategy, Internal Communications, Stakeholder Communications, Continuous Monitoring, Strategic Thinking, Business Priorities, Sales Enablement, Concision, Report Writing, Business Writing, Action Oriented, Prioritization
Anfänger · Kurs · 1–4 Wochen

University of California, Davis
Kompetenzen, die Sie erwerben: Campaign Planning, Personalized Campaigns, Social Media Campaigns, Social Media Content, Social Media Analytics, Generative AI, Social Media Strategy, AI Personalization, Campaign Management, Content Creation, Social Media Management, AI literacy, Marketing Strategies, Social Media Marketing, Data-Driven Marketing, Persona Development, Content Performance Analysis, Content Strategy, Content Optimization, Data Analysis
Mittel · Spezialisierung · 3–6 Monate

Universidades Anáhuac
Kompetenzen, die Sie erwerben: Digital pedagogy, Education Software and Technology, Teaching, Education and Training, Pedagogy, Cultural Responsiveness, Data Ethics, Ethical Standards And Conduct, AI literacy, Computer Security Awareness Training, digital literacy, Responsible AI, Information Privacy, Data Security, Cybersecurity
Anfänger · Kurs · 1–3 Monate
Kompetenzen, die Sie erwerben: Blockchain, Digitale Transformation, Transaktionsverarbeitung, Netzwerksicherheit, Kryptographie, Hauptbücher (Buchhaltung), Stakeholder-Analyse, Aufstrebende Technologien, FinTech, Aufkommende Technologien, Informationen zum Datenschutz, Engagement der Interessengruppen, Engagement von Stakeholdern, Kryptographische Protokolle, Governance, Finanzielle Eingliederung, Hauptbuch, Verteiltes Rechnen, Digitale Vermögenswerte, Integrität der Daten, Zahlungssysteme, Infrastruktur für öffentliche Schlüssel
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Data Storytelling, Dashboard, Looker (Software), Business Reporting, Dashboard Creation, Management Reporting, Performance Reporting, Marketing Analytics, Data Presentation, Key Performance Indicators (KPIs), Data-Driven Marketing, Data Visualization, Marketing Effectiveness, Star Schema, Snowflake Schema, Business Intelligence, Interactive Data Visualization, Data Modeling, Pivot Tables And Charts, Stakeholder Communications
Anfänger · Kurs · 3–6 Monate

University of California, Davis
Kompetenzen, die Sie erwerben: Personalized Campaigns, Generative AI, Data-Driven Marketing, Social Media Content, Content Performance Analysis, Persona Development, Marketing Automation, TikTok, Data-Driven Decision-Making, Social Media Strategy, Marketing Strategies, Social Media Campaigns, Content Creation, Forecasting, Campaign Management, Marketing Analytics, AI Enablement, Campaign Planning, Digital Media Strategy, Content Strategy
Mittel · Kurs · 1–4 Wochen

University of California, Davis
Kompetenzen, die Sie erwerben: Qualitätssicherung, Kampagnen für soziale Medien, Intelligente Ziele, Zielpublikum, Marketing, Persona-Entwicklung, Schnelles Engineering, Personalisierte Kampagnen, Strategie für soziale Medien, Zielsetzung, Branding, Generative KI, Kampagnenmanagement, Marketing-Planung, Marketing-Materialien, AI-Förderung, Inhalt der sozialen Medien, Inhaltliche Strategie, Marketing-Effektivität, Generative AI-Agenten
Mittel · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Customer Retention, HubSpot CRM, Email Marketing, Customer Analysis, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Insights, Marketing Automation, Customer Engagement, Customer Communications Management, Customer experience improvement, Marketing Analytics, Driving engagement, Personalized Campaigns, Email Automation, Customer Relationship Building, Prioritization, Trend Analysis, Promotional Strategies
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Information Architecture, User Experience, Experience Design, User Experience Design, User Interface and User Experience (UI/UX) Design, UI/UX Strategy, Usability, Interaction Design, User Flows, User Interface (UI) Design, Web Design, UI/UX Research, AI Enablement, Web Development, Artificial Intelligence
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Product Marketing, Product Strategy, Value Propositions, Target Audience, Benchmarking, Target Market, Persona Development, Go To Market Strategy, Competitive Analysis, Strategic Marketing, Strategic Communication, Stakeholder Communications, Customer Analysis, Customer Insights, Competitive Intelligence, Organizational Strategy, Market Analysis, Market Opportunities, Needs Assessment
Anfänger · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Data Cleansing, Marketing Operations, Marketing Analytics, Data Preprocessing, Data Manipulation, Data Quality, Data Transformation, Data Wrangling, Data Synthesis, Data Mapping, Google Analytics, Code Review, Data Validation, Cross-Channel Marketing, Data Integrity, Software Technical Review, Verification And Validation, SQL, Data Modeling, Data Analysis
Anfänger · Kurs · 1–3 Monate

Pontificia Universidad Católica de Chile
Kompetenzen, die Sie erwerben: Organizational Change, Organizational Development, Organizational Strategy, Organizational Structure, Change Management, Business Transformation, Political Sciences, Innovation, Strategic Thinking, Strategic Decision-Making, Knowledge Transfer, Competitive Analysis, Decision Making, Persona (User Experience)
Gemischt · Kurs · 1–3 Monate