Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

University of Michigan
Compétences que vous acquerrez: Stratégie d'expérience client (CX), Stratégies de communication, Conception de l'expérience, Mesure de la performance, Performance du projet, IA générative, L'innovation, Communication interne, Stratégie commerciale, Communication avec les parties prenantes, Gestion des risques liés aux projets, Planification de la communication, Gestion des risques, Conception de solutions, L'activation de l'IA, Plan de communication, Cadre de gestion des risques, Analyse des performances, Stratégie des produits d'IA, Conception du processus
★ 4.9 (40) · Débutant · Cours · 1 à 4 semaines

Board Infinity
Compétences que vous acquerrez: Consulting, Management Consulting, Mergers & Acquisitions, Growth Strategies, Due Diligence, Strategic Thinking, Profit and Loss (P&L) Management, Market Opportunities, Cost Benefit Analysis, Financial Analysis, Business Strategy, Competitive Analysis, Corporate Strategy, Go To Market Strategy, Case Studies, Business Analysis, Market Analysis, Revenue Management, Strategic Marketing, Customer Analysis
★ 4.3 (11) · Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Blogs, Search Engine Optimization, Content Performance Analysis, Content Marketing, Brand Loyalty, Branding, Keyword Research, Content Creation, Web Analytics, Customer Engagement, Thought Leadership, Customer Relationship Building, Promotional Strategies, Content Management Systems, Business Marketing
★ 4.6 (23) · Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Growth Strategies, Competitive Analysis, Value Propositions, Business Development, Customer Analysis, Customer Insights, Business Strategy, Target Market, Product Marketing, Market Intelligence, Consumer Behaviour, Target Audience
★ 4.9 (95) · Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Meta Ads Manager, Facebook, Marketing Budgets, Paid media, Content Scheduling, Social Media Strategy, Social Media Management, Social Media Marketing, Advertising Campaigns, Social Media, Online Advertising, Budget Management, Budgeting, Advertising, Business Strategy
★ 4.4 (12) · Intermédiaire · Projet Guidé · Moins de 2 heures

Universidades Anáhuac
Compétences que vous acquerrez: Customer Success Management, Customer Service, Customer experience strategy (CX), Customer Retention, Customer Relationship Building, Customer Engagement, Customer Relationship Management, Customer Support, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Acquisition Management, Sales Process, Relationship Management, Customer Analysis, Customer Insights, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy
★ 4.6 (54) · Débutant · Cours · 1 à 3 mois

IE Business School
Compétences que vous acquerrez: Appétence pour le risque, Marketing d'entreprise, Leadership et gestion, L'esprit d'entreprise, Analyse opérationnelle, Réflexion stratégique, Stratégie commerciale, Leadership stratégique, Continuité des activités, Calendrier, Atténuation des risques, Résolution de problèmes, Prise de décision
★ 4.2 (17) · Débutant · Cours · 1 à 4 semaines

IIT Bombay
Compétences que vous acquerrez: Entrepreneurial Finance, Go To Market Strategy, Value Propositions, Product Strategy, Product Development, Business Modeling, Presentations, Entrepreneurship, Sales Presentations, Oral Expression, Verbal Communication Skills, Communication, Persona Development, Financial Statements, Financial Statement Analysis, Customer Insights, Innovation, Market Opportunities, Market Research
★ 4.9 (106) · Débutant · Cours · 1 à 4 semaines

Creo Incubator
Compétences que vous acquerrez: Go To Market Strategy, Ideation, Growth Strategies, Entrepreneurial Finance, Entrepreneurship, Branding, Market Share, Market Analysis, Brand Strategy, Marketing Strategies, Financial Forecasting, Product Marketing, Creative Problem-Solving, Business Valuation, Marketing Planning, Sales, Fundraising, Business Planning, Mergers & Acquisitions, Critical Thinking and Problem Solving
Débutant · Spécialisation · 3 à 6 mois

Indian Institute of Technology Guwahati
Compétences que vous acquerrez: User Research, UI/UX Research, Design Research, User Interface and User Experience (UI/UX) Design, Competitive Analysis, User Interface (UI), User Experience Design, Information Architecture, User Experience, Interaction Design, User Flows, Persona (User Experience), Qualitative Research, User Centered Design, User Interface (UI) Design, Experience Design, Wireframing, Human Computer Interaction, Usability, Research Methodologies
★ 4.3 (16) · Débutant · Spécialisation · 3 à 6 mois
National Taiwan University
Compétences que vous acquerrez: Production Planning, Financial Management, Production Management, Financial Analysis, Economics, Capital Budgeting, Business Management, Operations Management, Marketing, Marketing Strategies, Promotional Strategies, Advertising, Business Economics, Business Operations, Business Planning, Consumer Behaviour, Supply Chain Management, Market Research, Decision Making
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis Tools, Business Analysis, Ideation, Entrepreneurship, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies
★ 4.7 (109) · Intermédiaire · Projet Guidé · Moins de 2 heures