Les cours en marketing digital peuvent vous aider à comprendre comment concevoir des campagnes en ligne, utiliser différents canaux et suivre les résultats. Vous pouvez développer des compétences en stratégie de contenu, réseaux sociaux, référencement et analyse de la performance. Beaucoup de cours s'appuient sur des études de cas et des outils utilisés en marketing.

Sage Publications
Compétences que vous acquerrez: Social Media Strategy, Consumer Behaviour, Social Media Marketing, Digital Media Strategy, Social Media, Global Marketing, Paid media, Social Media Management, Social Media Analytics, Social Media Campaigns, Big Data, Social Media Content, Service Recovery, Marketing, Social Network Analysis, Marketing Communications, Market Research, Business-To-Consumer, Marketing Management, Digital Marketing
Débutant · Spécialisation · 3 à 6 mois

Coursera
Compétences que vous acquerrez: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Target Market, Target Audience, Marketing Strategies, Marketing Planning, Strategic Marketing, Digital Marketing Tools, Marketing, Sales Process, Marketing Effectiveness, Marketing Strategy and Techniques, Brand Strategy, Marketing Analytics, Sales Strategy, Business Marketing, Branding, Brand Awareness, Brand Management, Digital Marketing, Sales, Revenue Management
Mixte · Cours · 1 à 4 semaines

Simplilearn
Compétences que vous acquerrez: Digital Marketing Campaigns, Conversion Funnel Analysis, Meta Ads Manager, Google Analytics, Marketing Budgets, Performance marketing, Pay Per Click Advertising, Digital Marketing, Paid media, Google Ads, Marketing Strategies, Digital Advertising, Data-Driven Marketing, Campaign Management, Web Analytics, Online Advertising, Advertising Campaigns, Campaign Planning, Bidding, Budgeting
Débutant · Cours · 1 à 4 semaines

John Wiley & Sons
Compétences que vous acquerrez: Content Creation, Blogs, Digital Content, Social Media Marketing, Content Marketing, Social Media, Consumer Behaviour, Web Content, Public Relations, Digital Marketing Tools, Social Media Content, Digital Media Strategy, Marketing, Digital Transformation, Digital Brand Strategy, Marketing Strategies, MarTech, Marketing Communications, Digital Marketing, Web Analytics and SEO
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Prompt Engineering, Prompt Engineering Tools, Generative AI, Ideation, Customer Insights, Social Media Marketing, Copywriting, Customer Analysis, Social Media Content, Content Marketing, Content Creation, AI Enablement, Target Audience, Digital Marketing, Verification And Validation
Débutant · Cours · 1 à 3 mois

Sage Publications
Compétences que vous acquerrez: Consumer Behaviour, Social Media Marketing, Global Marketing, Social Media Strategy, Social Media Campaigns, Social Media Management, Marketing, Social Media Analytics, Digital Media Strategy, Business-To-Consumer, Marketing Management, Social Network Analysis, Marketing Communications, Digital Marketing Campaigns, Digital Marketing, Business Ethics, Driving engagement, Cultural Diversity, Community Development, Digital Communications
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Google Analytics, Marketing Analytics, Pivot Tables And Charts, Looker (Software), Performance Reporting, Marketing Effectiveness, Tableau Software, Performance Measurement, Marketing Budgets, Power BI, Marketing, Digital Marketing, Content Marketing, Marketing Channel, Search Engine Optimization, Brand Marketing, Social Media Marketing, Email Marketing, Generative AI, AI Enablement
Intermédiaire · Cours · 3 à 6 mois

Compétences que vous acquerrez: Email Marketing, Email Automation, Marketing Automation, Campaign Management, Digital Marketing, Marketing Strategies, Direct Marketing, Campaign Planning, Personalized Campaigns, Marketing Analytics, Customer Engagement, Performance Analysis, Customer Relationship Building
Mixte · Cours · 1 à 4 semaines

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Media and Communications, Digital Transformation, Journalism, Media Strategy, Media Relations, Digital Media Strategy, Revenue Management, Content Creation, Storytelling, Social Media Marketing, Social Media Campaigns, Advertising, Brand Management, Social Media, Digital Marketing, Public Relations, Intellectual Property, Video Production, Crisis Management, Communication Strategies
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Customer Engagement, Customer Retention, Campaign Management, Cross-Channel Marketing, Driving engagement, AI Personalization, Marketing Analytics, Loyalty Programs, Brand Loyalty, Customer Relationship Building, Customer Data Management, Target Audience, Advertising Campaigns, Data-Driven Marketing, Brand Marketing, Email Marketing, Marketing, Digital Marketing, Analytics, Business Reporting
Débutant · Cours · 3 à 6 mois

Coursera
Compétences que vous acquerrez: Brand Marketing, Digital Brand Strategy, Branding, Marketing Design, Digital Marketing Campaigns, Style Guides, Digital Marketing, Operational Excellence, Marketing Materials, Graphic Design
Débutant · Cours · 1 à 4 semaines