Les cours en marketing digital peuvent vous aider à comprendre comment concevoir des campagnes en ligne, utiliser différents canaux et suivre les résultats. Vous pouvez développer des compétences en stratégie de contenu, réseaux sociaux, référencement et analyse de la performance. Beaucoup de cours s'appuient sur des études de cas et des outils utilisés en marketing.

Coursera
Compétences que vous acquerrez: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Brand Loyalty, Content Strategy, Post-Production, Customer Relationship Building, Discussion Facilitation, Community Development, Content Creation, Photo/Video Production and Technology
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Generally Accepted Accounting Principles (GAAP), Bookkeeping, Variance Analysis, General Accounting, Accounting Records, Accounting, Standard Accounting Practices, Audit Planning, Compliance Auditing, Auditing, Accounting Systems, Document Management, Financial Auditing, Ledgers (Accounting), Record Keeping, Auditors Report, Compliance Reporting, Verification And Validation, File Management, Compliance Training
Débutant · Cours · 1 à 3 mois

EDUCBA
Compétences que vous acquerrez: User Interface and User Experience (UI/UX) Design, Layout Design, Interactive Design, Web Frameworks, Web Development
Intermédiaire · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Podcasting, Earned Media, Blogs, Search Engine Optimization, Brand Awareness, Web Presence, Product Promotion, Media Relations, Public Relations, Brand Management, Promotional Strategies, Lead Generation
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Target Audience, Content Scheduling, Target Market, Social Media, Social Media Marketing, Social Media Content, Advertising, Paid media, Social Media Analytics, Growth Strategies, Business
Débutant · Projet Guidé · Moins de 2 heures

Coursera
Compétences que vous acquerrez: A/B Testing, Email Marketing, Test Planning, Statistical Hypothesis Testing, Data-Driven Marketing, Campaign Management, Content Optimization, Performance Analysis, Business Metrics, Performance Improvement, Data-Driven Decision-Making, Analysis
Débutant · Cours · 1 à 4 semaines

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Media and Communications, Digital Transformation, Journalism, Media Strategy, Media Relations, Digital Media Strategy, Revenue Management, Content Creation, Storytelling, Social Media Marketing, Social Media Campaigns, Advertising, Brand Management, Social Media, Digital Marketing, Public Relations, Intellectual Property, Video Production, Crisis Management, Communication Strategies
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Customer Acquisition Management, Conversion Funnel Analysis, Google Analytics, Data-Driven Decision-Making, Marketing Strategies, Web Analytics, Analytics, Customer Analysis, Marketing, Business Analytics, Data Analysis, Performance marketing, Key Performance Indicators (KPIs), Microsoft Excel, Business Analysis, E-Commerce, Data Visualization
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Digital Transformation, Serverless Computing, Containerization, Business Transformation, Cloud Solutions, Cloud Platforms, Hybrid Cloud Computing, Cloud Infrastructure, Cloud Computing, Google Cloud Platform, Cloud-Native Computing, Cloud Applications, Multi-Cloud, Application Programming Interface (API), Cloud Deployment
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Persona Development, Social Media, Social Media Marketing, Driving engagement, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Social Media Management, Social Media Analytics, Target Audience, Customer Analysis
Intermédiaire · Projet Guidé · Moins de 2 heures

Fundação Instituto de Administração
Compétences que vous acquerrez: Resource Allocation, Customer Analysis, Marketing Channel, Marketing Effectiveness, Sales Strategy, Data-Driven Marketing, Journey Mapping, Big Data, Communication Strategies, Business Strategy, Cross-Channel Marketing, Data Quality, Marketing Analytics, Analytics, Advanced Analytics, Data Management, Consumer Behaviour
Débutant · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Blockchain, Digital Assets, FinTech, Risk Analysis, Market Liquidity, Investments, Asset Management, Return On Investment, Risk Management, Portfolio Management, Security Awareness
Mixte · Cours · 1 à 3 mois