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Learner Reviews & Feedback for Business Metrics for Data-Driven Companies by Duke University

8,144 ratings
1,673 reviews

About the Course

In this course, you will learn best practices for how to use data analytics to make any company more competitive and more profitable. You will be able to recognize the most critical business metrics and distinguish them from mere data. You’ll get a clear picture of the vital but different roles business analysts, business data analysts, and data scientists each play in various types of companies. And you’ll know exactly what skills are required to be hired for, and succeed at, these high-demand jobs. Finally, you will be able to use a checklist provided in the course to score any company on how effectively it is embracing big data culture. Digital companies like Amazon, Uber and Airbnb are transforming entire industries through their creative use of big data. You’ll understand why these companies are so disruptive and how they use data-analytics techniques to out-compete traditional companies....

Top reviews


Nov 2, 2018

really good bases for business metric if you already have a background you are going to enjoy and refresh you memory and if you don't have previous experiences is really easy to understand the concept


Jun 11, 2020

It is a business centred course that will help you understand the most important metrics. It includes comprehensive glossaries and lectures that will help you in the process and a lot of case studies.

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1426 - 1450 of 1,642 Reviews for Business Metrics for Data-Driven Companies

By Jeremiah L

Aug 11, 2017

Good for understand basic business metrics

By Jorge P

Jul 24, 2017

Very good introduction to Business metrics

By Hayder

May 9, 2019

Very good course with details explanation

By Pei P

Aug 31, 2018

Clear and great introduction for beginner

By Sasikarn R

May 15, 2018

Some questions in assignment do not clear

By Carmen R

Jul 22, 2016

Good Course! Nice coverage of the basics!

By Leslie D

Sep 1, 2020

Great introduction to business metrics.

By cody

Mar 21, 2016

Great course for getting your feet wet.

By Eashan

Mar 23, 2018

Great introduction to business metrics

By 진모정

Nov 11, 2017

good course for business. Fascinating.

By Abimbola A

May 28, 2017

This course was insightful and helpful

By Eve L

Jun 22, 2021

Awesome Class kept up the good work.


Dec 16, 2020

Very good!Maybe could be more dinamic

By Tanguy V

Oct 3, 2015

Good mix between theory and practice.

By Xabier L

Sep 16, 2018

A bit basic. but ok for introduction

By Jan v d W

Feb 26, 2017

Good basic intro to business metrics

By Rasheed A A

Apr 28, 2021

great course with so many insights

By Zhong H

May 14, 2017

not that organized than i thought

By Manuel Z

Feb 3, 2019

Good introduction to the topic!


Jan 6, 2016

Good. Looking forward to next.

By Dennis R H

Jun 12, 2018

Thoroughly enjoyed the course

By 夏悠梦

Feb 6, 2016

I think the pace is a little

By Takashi I

Jul 27, 2020

Good course for beginners.

By To P H

Nov 16, 2018

Great interesting concepts

By Oluwaseun P

Apr 5, 2019

Well taught and practical