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Learner Reviews & Feedback for Business Metrics for Data-Driven Companies by Duke University

7,475 ratings
1,549 reviews

About the Course

In this course, you will learn best practices for how to use data analytics to make any company more competitive and more profitable. You will be able to recognize the most critical business metrics and distinguish them from mere data. You’ll get a clear picture of the vital but different roles business analysts, business data analysts, and data scientists each play in various types of companies. And you’ll know exactly what skills are required to be hired for, and succeed at, these high-demand jobs. Finally, you will be able to use a checklist provided in the course to score any company on how effectively it is embracing big data culture. Digital companies like Amazon, Uber and Airbnb are transforming entire industries through their creative use of big data. You’ll understand why these companies are so disruptive and how they use data-analytics techniques to out-compete traditional companies....

Top reviews

Jun 11, 2020

It is a business centred course that will help you understand the most important metrics. It includes comprehensive glossaries and lectures that will help you in the process and a lot of case studies.

Nov 2, 2018

really good bases for business metric if you already have a background you are going to enjoy and refresh you memory and if you don't have previous experiences is really easy to understand the concept

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751 - 775 of 1,511 Reviews for Business Metrics for Data-Driven Companies

By Sarunas K

Aug 13, 2017

Helps with every day work! Big thank you!

By Anastasia Z

Feb 29, 2016

Extremely interesting and really helpful!

By Radha

Jan 28, 2016

I learnt a lot of new things..thank you!!


Nov 20, 2020

Love this course.. Highly recommended...


Aug 19, 2020

Es buen tema e interesante para aprender

By Gopal L

Apr 30, 2020

ver interesting, informative and helpful

By NiLiang

Feb 10, 2020

very useful and related to real business

By Gemmy c

Dec 28, 2017

Great learning and practical case study.

By Jossue B M J

Sep 9, 2017

Excellent introduction into data Science

By matthew g

Feb 1, 2017

informative videos. useful final project

By demehin I

Jan 31, 2016

good explanation from sound instructors.


Sep 6, 2020

Great introduction to Business Analysis

By Shubham G

Apr 2, 2020

An amazing overview of so many metrics.

By Albaghdadi N

Dec 13, 2019

rich of information and organised well

By 邱荟璇

Jan 5, 2019


By Luis A G

Sep 25, 2018

Excellent videos. Maybe, in the future

By Jelena V

May 24, 2018

Great intro into the world of analytics

By Neal Z

Aug 24, 2017

the teacher is sooo nice! learnt a lot.

By Luis A Z

May 20, 2017

Amazing class. Every minute is worthed.

By Hector A S

Apr 9, 2017

Very good overview of business metrics!

By giulio z

Dec 6, 2016

Great introduction to Business Metrics!

By Wenjing S

Aug 7, 2017

great course with clear lecture video!

By Aayush Y

Mar 8, 2016

Very good course. A must for everyone.

By Alan D B G

Jan 15, 2019

Excelente introductorio a las metrics

By Tinn P

Jun 26, 2016

Instructor and content was brilliant.