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Learner Reviews & Feedback for Business Metrics for Data-Driven Companies by Duke University

7,370 ratings
1,524 reviews

About the Course

In this course, you will learn best practices for how to use data analytics to make any company more competitive and more profitable. You will be able to recognize the most critical business metrics and distinguish them from mere data. You’ll get a clear picture of the vital but different roles business analysts, business data analysts, and data scientists each play in various types of companies. And you’ll know exactly what skills are required to be hired for, and succeed at, these high-demand jobs. Finally, you will be able to use a checklist provided in the course to score any company on how effectively it is embracing big data culture. Digital companies like Amazon, Uber and Airbnb are transforming entire industries through their creative use of big data. You’ll understand why these companies are so disruptive and how they use data-analytics techniques to out-compete traditional companies....

Top reviews


Jun 12, 2020

It is a business centred course that will help you understand the most important metrics. It includes comprehensive glossaries and lectures that will help you in the process and a lot of case studies.


Nov 03, 2018

really good bases for business metric if you already have a background you are going to enjoy and refresh you memory and if you don't have previous experiences is really easy to understand the concept

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826 - 850 of 1,488 Reviews for Business Metrics for Data-Driven Companies

By Mohammed O F

Jun 13, 2018

Excellent and insightful!

By Abdul S S

Mar 18, 2018

great introductory course

By Andres A C

Nov 16, 2017

Excellent concepts course

By Ryan S

Jun 28, 2017

Great course. Great info!


May 07, 2017

awesome course. Thank you


Nov 16, 2016

very good and informative

By Naresh m

Jan 25, 2016

I have enjoyed the course

By Yuduan L

Oct 13, 2015

Very practical and useful


Aug 16, 2020

One of the Best Teachers

By Maria C N G

May 26, 2020

Informative and engaging

By okeke n a

Jan 25, 2019

great course!! loved it!

By Roshan K B

Nov 29, 2018

Great Course. Thank you!

By Kun B

Jun 05, 2018

very useful for my life!

By Nikolay K

Feb 06, 2018

Interesting and helpfiul

By Harshit S

Aug 09, 2020

very interesting course

By Quintin T

Apr 17, 2020

Thank you so very much.

By Phuong N H

Aug 23, 2018

very practical course!!

By Bhumika

Nov 11, 2017

Learned a lot in detail

By Todd G

Mar 03, 2016

Nice videos, very nice!

By Fagner d M S

Aug 04, 2017

Excellent methodology!

By Yuan Y

Dec 16, 2015

Very Clear and helpful

By michael o

Oct 18, 2020

really a good course.


Jan 17, 2020

A very useful course.

By Ladan F

Jan 27, 2019

An eye opener course!

By Hao N

May 08, 2018

some errors in videos