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Learner Reviews & Feedback for Business Metrics for Data-Driven Companies by Duke University

8,353 ratings

About the Course

In this course, you will learn best practices for how to use data analytics to make any company more competitive and more profitable. You will be able to recognize the most critical business metrics and distinguish them from mere data. You’ll get a clear picture of the vital but different roles business analysts, business data analysts, and data scientists each play in various types of companies. And you’ll know exactly what skills are required to be hired for, and succeed at, these high-demand jobs. Finally, you will be able to use a checklist provided in the course to score any company on how effectively it is embracing big data culture. Digital companies like Amazon, Uber and Airbnb are transforming entire industries through their creative use of big data. You’ll understand why these companies are so disruptive and how they use data-analytics techniques to out-compete traditional companies....

Top reviews


Jun 11, 2020

It is a business centred course that will help you understand the most important metrics. It includes comprehensive glossaries and lectures that will help you in the process and a lot of case studies.


Nov 2, 2018

really good bases for business metric if you already have a background you are going to enjoy and refresh you memory and if you don't have previous experiences is really easy to understand the concept

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1476 - 1500 of 1,685 Reviews for Business Metrics for Data-Driven Companies

By Jan v d W

Feb 26, 2017

Good basic intro to business metrics

By Rasheed A S

Apr 28, 2021

great course with so many insights

By Zhong H

May 13, 2017

not that organized than i thought

By Manuel Z

Feb 3, 2019

Good introduction to the topic!


Jan 6, 2016

Good. Looking forward to next.

By Dennis R H

Jun 12, 2018

Thoroughly enjoyed the course

By 夏悠梦

Feb 6, 2016

I think the pace is a little

By Takashi I

Jul 27, 2020

Good course for beginners.

By To P H

Nov 16, 2018

Great interesting concepts

By Oluwaseun P

Apr 5, 2019

Well taught and practical

By Akin S

Aug 25, 2016

Excellent and informative

By Simran R

Nov 3, 2018

Thank you Daniel Egger !

By ashish S

Aug 2, 2020

Explanation is so good!

By Gokul P

Jul 28, 2020

What a wonderful course

By Mario G G

Jan 12, 2018

Versatile and enjoyable

By Liang,Jiajun

Oct 13, 2016

Teachers are excellent!

By Test C

May 18, 2016

This is a great course.

By Angel S

Feb 4, 2016

Very interesting course

By Jovin C J

Oct 2, 2017

well engaging lectures

By Ram R

Oct 1, 2015

Good beginning course.

By Dieu R N

Mar 4, 2021

Financial knowledges.

By Diana Y G R

Jun 27, 2017

Good first experience


May 8, 2019

Its a decent course.

By Mike S

Nov 6, 2015

Very good instructor

By Deleted A

Nov 16, 2017

Excellent course :)