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There is 1 module in this course
Learn how to create short-form videos optimized for Facebook Watch that boost engagement and grow your audience. This course covers the video production process—from planning and scripting to filming, editing, and publishing—with a focus on creating content that captures attention in the first few seconds. You'll explore best practices for visual storytelling, silent viewing optimization, and leveraging Facebook’s native video tools. With a tutorial and hands-on video project, you’ll build the skills to produce compelling, mobile-first videos that perform well on Facebook Watch.
Learn how to create short-form videos optimized for Facebook Watch that boost engagement and grow your audience. This lesson covers the video production process—from planning and scripting to filming, editing, and publishing—with a focus on creating content that captures attention in the first few seconds. You'll explore best practices for visual storytelling, silent viewing optimization, and leveraging Facebook’s native video tools. With a tutorial and hands-on video project, you’ll build the skills to produce compelling, mobile-first videos that perform well on Facebook Watch.
What's included
2 videos2 readings2 assignments
Show info about module content
2 videos•Total 5 minutes
Why Video Content on Facebook Watch Matters•2 minutes
How to Create Video for Facebook Watch•3 minutes
2 readings•Total 11 minutes
Facebook Video Guide•10 minutes
Congratulations and Next Steps•1 minute
2 assignments•Total 30 minutes
Activity: Create Video for Facebook Watch•20 minutes
Knowledge Check: Video Content for Facebook Watch•10 minutes
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When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.