In this course, you will explore how product leadership changes as companies move from early stage to scaleup and mature stages. You will examine early stage product strategy, including prototyping, customer validation, MVP choices, credibility, and go-to-market strategy. You will then study the shifts required during scaleup, such as moving from people to process, relationships to brand, early product to scalable product, ownership to partnership, and opportunistic decisions to strategic expansion. The course also addresses technical debt, customer requests, product innovation in mature companies, build, buy, and partner decisions, product sunsetting, opportunity assessment, and partnerships across growth stages. Through reflective assignments, role plays, dialogue, knowledge checks, and a final exam, you will practice applying product leadership decisions to changing organizational conditions.

Leading Products Through Growth and Scale

Gain insight into a topic and learn the fundamentals.
Intermediate level
Recommended experience
1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Lead product decisions across startup, scaleup, and mature company stages.
Evaluate expansion, technical debt, product innovation, and sunsetting choices.
Analyze build, buy, and partner options, including give-get considerations.
Details to know

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Taught in English
See how employees at top companies are mastering in-demand skills

Build your subject-matter expertise
This course is part of the From Product Strategy to Product Leadership Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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There are 6 modules in this course
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