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Learner Reviews & Feedback for Foundations of strategic business analytics by ESSEC Business School

602 ratings
141 reviews

About the Course

Who is this course for? This course is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. For example, it may be suited to experienced statisticians, analysts, engineers who want to move more into a business role. You will find this course exciting and rewarding if you already have a background in statistics, can use R or another programming language and are familiar with databases and data analysis techniques such as regression, classification, and clustering. However, it contains a number of recitals and R Studio tutorials which will consolidate your competences, enable you to play more freely with data and explore new features and statistical functions in R. With this course, you’ll have a first overview on Strategic Business Analytics topics. We’ll discuss a wide variety of applications of Business Analytics. From Marketing to Supply Chain or Credit Scoring and HR Analytics, etc. We’ll cover many different data analytics techniques, each time explaining how to be relevant for your business. We’ll pay special attention to how you can produce convincing, actionable, and efficient insights. We'll also present you with different data analytics tools to be applied to different types of issues. By doing so, we’ll help you develop four sets of skills needed to leverage value from data: Analytics, IT, Business and Communication. By the end of this MOOC, you should be able to approach a business issue using Analytics by (1) qualifying the issue at hand in quantitative terms, (2) conducting relevant data analyses, and (3) presenting your conclusions and recommendations in a business-oriented, actionable and efficient way. Prerequisites : 1/ Be able to use R or to program 2/ To know the fundamentals of databases, data analysis (regression, classification, clustering) We give credit to Pauline Glikman, Albane Gaubert, Elias Abou Khalil-Lanvin (Students at ESSEC BUSINESS SCHOOL) for their contribution to this course design....

Top reviews

Oct 12, 2015

This course is excellent when it provides the citations very fit to theory. And I learned it in well organized structure of knowledge. Thank Prof. Glady and his team very much.

Apr 30, 2020

The course contains the in-depth knowledge which helps to learn more about the business analytics. The assignments will test your presentation skills and creativity skills

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51 - 75 of 137 Reviews for Foundations of strategic business analytics

By Voravich C

Nov 28, 2019

Great course! The content is well tailored and is easy to understand.

By Subhakanta N

Aug 28, 2019

Well explained, very good examples and very simple to understand.

By Ponciano R

Dec 20, 2018

Fantastic course. Focused on real life applications.

By Christian O

Mar 18, 2016

Great course! Of course, french accent, but gently.

By Azrah A

Oct 24, 2015

Very well structured. Useful scripts and recitals!

By Todd B

Oct 26, 2017

Great course. Good lectures & business examples.

By Purushottam Y

Jan 10, 2019

Good contents & course support, looking for more

By Sumit J

Dec 17, 2018

Very helpful course from career perspective.

By Man L

Jan 23, 2017

Very useful, practical anda easy to follow.

By Brad G

Sep 30, 2015

Fantastic examples of applied data analysis

By Fahad A H

Apr 21, 2018

it's address my current problem in my work

By Camilo E S C

Jun 26, 2020

An advance course full of great content

By Ahmad A

May 12, 2020

Simple, direct and very useful.

By Moncef S

Dec 22, 2016

very rich and valuable course !

By Gaurav B

Oct 14, 2015

Great course for fundamentals!

By silvia j o p

Jan 25, 2016

Very complete and usefull

By Jafar S

Oct 18, 2018

Very usefull und practi

By Seshadri S K

Dec 5, 2015

It's a great course

By Bill K

Dec 2, 2015

Wonderful course.

By Sarojkant S

Sep 4, 2020

Excellent course

By Ali N

Sep 26, 2016

Really worth it.


Feb 8, 2016

Awesome course.

By Alicia A M G

Sep 20, 2015

Awesome Course

By Aarti v

Apr 20, 2020

great course

By Marco T

Sep 28, 2015

Really nice